emotive

It's not everyday that a venture capitalist joins the team of a company they've previously invested in, but the SMS marketing platform Emotive is taking that route and not looking back.

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Emotive wants to make online shopping a more personal experience, one that's like texting a friend about an upcoming purchase. It recently raised $50 million to help it do so.

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Despite — or in many cases because of — the raging pandemic, 2020 was a great year for many tech startups. It turned out to be an ideal time to be in the video game business, developing a streaming ecommerce platform for Gen Z, or helping restaurants with their online ordering.

But which companies in Southern California had the best year? That is highly subjective of course. But in an attempt to highlight who's hot, we asked dozens of the region's top VCs to weigh in.

We wanted to know what companies they wish they would have invested in if they could go back and do it all over again.

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