Sports Tech

The latest news about sports technology and sportstech startups in Southern California from dot.LA
LAFC

Last November in an interview with broadcaster Piers Morgan, worldwide soccer superstar Christiano Ronaldo revealed that the reason he was leaving Manchester United only a year after his return to the club was at least in part due to the team’s lack of “technology, especially in terms of training, nutrition and condition.”

There certainly were other factors motivating Ronaldo to leave Man U – but overall, he spoke to a larger issue that soccer as a whole is facing: adopting technology to help its players compete at the highest level of the sport.

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Staples Center

Around this time last year, you could get a sense of the market fervor that the newly christened Crypto.com Arena embodied. A $700 million dollar naming rights deal had suddenly catapulted a small cryptocurrency exchange from relative anonymity into the global orbit of the house that Kobe built, formerly and often still addressed by fans as the Staples Center.

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