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A Los Angeles-based food service startup raised fresh funding to expand its subscription delivery service, while a San Diego-based firm closed its second fund to invest into Latino entrepreneurs in the U.S.

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Courtesy of L'Attitude Ventures

Fewer than 1% of Latino-owned businesses received funding from the top 500 venture capital and private equity firms in 2020, according to a report by the Stanford Latino Entrepreneurship Initiative, even though 19% of Latino-owned businesses in the U.S. were tech-related.

L’Attitude Ventures co-founders Kennie Blanco and Sol Trujillo noticed the huge gap and made investing in underfunded U.S. Latino entrepreneurs the basis for their San Diego and San Francisco-based private equity and venture capital company. The firm invests solely in U.S. Latino founders in seed to Series A stage funding rounds.

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Photo by Kristin Snyder

The creator economy is the bedrock of this week’s VidCon convention, which is drawing creators, companies, investors and fans alike to Anaheim to discuss the rapidly growing realm of digital content and entertainment.

To discuss how investors, in particular, are viewing the booming creator landscape, Thursday’s “Betting Big on the Creator Economy” panel featured the likes of MaC Venture Capital partner Zhenni Liu, Investcorp managing director Anand Radhakrishnan, Team8 Fintech managing partner Yuval Tal and Paladin co-founder and CEO James Creech.

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