Retina, a Santa Monica startup that provides e-commerce companies like Dollar Shave Club and Madison Reed predictions of consumer behavior based on algorithms, announced on Wednesday that it has raised $2.5 million in funding led by Crosscut Ventures.

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Los Angeles is in the midst of a once-in-a-generation moment.

Last year, Schroders Global Cities Index ranked Los Angeles as the most economically vibrant city in the world and the best city for investment. Our metropolitan economy is the world's third largest in economic performance. And in six years we have cut the unemployment rate by more than half.

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  • Upfront Summit will bring together top names in media, tech and finance from singer John Legend to Quibi CEO Meg Whitman
  • Sustainability, climate change, white privilege and streaming are on the agenda
  • The Takeaway: Upfront set to attract investors backed with billions in capital

Upfront Ventures kicks off its technology and startup conference on Wednesday, and this year's lineup includes everyone from Clippers chairman Steve Ballmer to Netflix content chief Ted Sarandos. And, given the event is in Hollywood's back yard, musician John Legend, Ice Cube, and even Paris Hilton are set to speak.

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