sag aftra

Influencers paid to promote everything from Gucci to Dunkin' Donuts on TikTok, YouTube and other social media platforms could have union protections under a new agreement reached over the weekend with SAG-AFTRA.

The move from the union, which already represents 160,000 artists and media professionals, folds in artists from the multi-billion-dollar, social media-based influencer industry that has been eroding the power of television commercials and their stars.

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Production in Hollywood dropped for the second month in a row in December and is expected to remain slow as coronavirus cases surge in Los Angeles.

Warner Bros. TV, Universal Television, Disney Television Studios, CBS Studios, Sony Pictures Television and other production studios have halted production until at least mid-January after FilmLA circulated a Christmas Eve alert from county health authorities strongly recommending production companies limit or pause activity through the end of the year.

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Los Angeles studios are shuttering film and TV projects as the city and county brace for the impacts of coronavirus. The extent of the slowdown can be seen in the drop in production permits being issued.

FilmLA, a nonprofit that coordinates permit applications for L.A. County and 15 other local municipalities, typically processes 250 permit applications per week. According to its president, Paul Audley, the slowdown began two weeks ago, when four projects pulled their applications – two because they did not want to fly in from New York, and two because they could not import supplies from China. Last week, applications fell by 8%. Based on Monday's numbers, Audley predicts a free-fall of 80% this week.

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