Jojo Macaluso

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Netflix’s subscriber numbers have been a bit Upside Down lately, with the streaming giant shedding customers last quarter instead of adding them.

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A slew of parent-tech companies aimed at finding flexible childcare saw $1.4 billion worth of venture investments in 2021, largely to meet the demands of parents in a pandemic era who have more flexible work commutes and require more tech-enabled solutions.

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The creator economy is the bedrock of this week’s VidCon convention, which drew creators, companies, investors and fans to Anaheim to discuss the booming creator landscape and how it's affecting industries and advertisers.

This growth stems from a surge in the number of creators , many of whom found themselves reconsidering their careers during the pandemic. Since then, their influence on consumers and viewers has dramatically shifted and advertising budgets have bent in their direction. Content creation has emerged as a legitimate professional route.