diversity

diversity

Photo by David Ruano

In 2021, women raised just 2 percent of venture capital in the US in 2021. Black founders raised just 1.2 percent of total VC funds last year — and will likely raise even less this year amidst the economic downturn. This is all to say that efforts from VC funds to invest in female and racially diverse founders don’t appear to be enough.

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Jordi Oliveres, who spent nearly a decade at Spanish-language media giant Univision, has been struck by how few podcasts speak to Latinos. This week, he — along with the former heads of Universal Music Group and Fonovisa Records — debuted their Latino podcasting company, hoping to tap a market that's largely been overlooked by some of the larger podcast studios.

"There isn't any content that speaks to [U.S. Latinos'] culture and interests," Oliveres said. "So we just thought there was a huge opportunity there to create content that genuinely speaks to the Latino community in podcasting."

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Halogen Ventures, the Los Angeles venture firm focused on increasing the woefully underrepresented number of female founders who lead consumer tech startups, has closed a second $21 million fund.

"With this fund, we will continue to prove out that investing in women and diversity are the best bet for allocation of startup capital and make for more economically efficient, profitable, stronger businesses and better returns," Halogen Ventures Founding Partner Jesse Draper said in a statement.

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