Watch: Our Startup Pitch Showcase Featuring Female Founders

Annie Burford

Annie Burford is dot.LA's director of events. She's an event marketing pro with over ten years of experience producing innovative corporate events, activations and summits for tech startups to Fortune 500 companies. Annie has produced over 200 programs in Los Angeles, San Francisco and New York City working most recently for a China-based investment bank heading the CEC Capital Tech & Media Summit, formally the Siemer Summit.

Watch: Our Startup Pitch Showcase Featuring Female Founders

This week's startup pitch showcase focused on female founders in honor of Women's History Month. The founders of OYA FEMTECH Apparel, ofthenight.club and Struct Club each gave five-minute pitches about their company, followed by advice from M13 Investor Jawhara Tariq and LDR Ventures Partners Co-Managing Director Maxine Kozler. The event was hosted by dot.LA's Chief Correspondent & Host and Head of Video Kelly O'Grady.

Startup Pitch Showcase: Female Founders feat. Oya Femtech Apparel, ofthenight.club and Struct Club



S

Featured Startups:

OYA FEMTECH Apparel According to women's health experts, the average legging makes women twice as likely to develop vaginal health issues. OYA is tackling this feminine health challenge head on by engineering leggings for women's health, style, functionality and comfort. Think: breathable, silky, leak absorbent, and curve shaping. OYA is on a mission to create technical clothes that support feminine health. OYA hopes to give all women more control over their health and create safe spaces to discuss feminine care.

ofthenight.club In the over-saturated market of subscription services, "Of The Night'' elevates the model of a "party-in-a-box." Founded by two female experiential producers, Of The Night embodies the magic of themed events and individually packages this magic for evenings spent inside. Since our debut, Of The Night has delivered 300+ party packages with 12 unique package themes; provided paid opportunities for out-of-work entertainers; spotlighted local brands and small businesses — many of whom lost their physical spaces during the pandemic — and raised over $5000 for nonprofits. Instead of mourning the loss of what we could no longer do, Of The Night's nationwide deliveries celebrate new and innovative ways of gathering.

Struct Club is a vibrant community of fitness instructors who craft impeccable workout plans to fierce playlists that drive peak workout efficiency, effectiveness and inspiration. Thousands of instructors worldwide come to Struct Club as their go-to platform to create and monetize playlist-driven workout plans. Spinning, running, HIIT and Sculpt enthusiasts looking to slay their fitness goals can find on-the-beat workouts to their favorite tunes in our app. Download Struct Club on the App Store today to access select workouts by our top featured instructors with matching music, integrating directly with your Spotify or Apple Music account.

About the Advisors:

Maxine Kozler, co-managing director of LDR Ventures

Maxine Kozler, Co Managing Director of LDR Ventures 

Maxi is the Co-Managing Director of LDR Ventures, a Los Angeles based female led venture capital firm. Maxi's expertise includes: early stage capital raising, deal structuring and syndication, entertainment, intellectual property, licensing, branding, marketing and PR/social media. She invests in and advises founders at the angel and seed stages to grow their businesses from proof of concept stage to full use of their capitalization. Investments and Advisory roles include: Thrive Market, sweetgreen, Territory Foods, junzi kitchens, Shaka Tea, Sourse, Moku and Parachute Home.

Maxi also gives her time to the Center for Innovation & Entrepreneurship Advisory Council at Cal Poly University, as an Executive and VC in residence at the Hot House Incubator at Cal Poly, as a Pod Leader for Declare (fka Parity Partners) and as a mentor for SheWorx and the Black Girls Making Millions Academy founded by Mahisha Dillenger.

In addition to investing, Maxi spearheads events in LA, SF and NYC with other female investors to teach women how to invest at the Angel and Seed levels in order to address the funding disparity of capital that goes to Female Founders.

Jawhara Tariq, investor at M13

Jawhara Tariq, Investor at M13 

My path to venture was non-traditional. I began my career working in nonprofits and philanthropy, where I spent my days trying to understand the systems that affect the average American's access to the most basic necessities. I take these experiences with me as an investor at M13 and am looking for founders who are trying to change the world in ways that are equitable, accessible, and have effects on large populations.

Investors have a large responsibility. We are given the opportunity to support great ideas that have the potential to turn into paradigm shifts. I am looking for founders who are unstoppable forces; the entrepreneurs who have the audacity to dream up a world that looks, feels, and operates differently than the one we live in today.

M13 is about stars that shine brighter together. This is the perfect metaphor for the special community of investors, founders, and operators that have come together to build innovative solutions to some of the world's largest problems.

Kelly O'Grady, chief correspondent & host and head of video at dot.LA

Kelly O'Grady, Chief Correspondent & Host and Head of Video at dot.LA 

Kelly O'Grady is dot.LA's chief host & correspondent. Kelly serves as dot.LA's on-air talent, and is responsible for designing and executing all video efforts. A former management consultant for McKinsey, and TV reporter for NESN, she also served on Disney's Corporate Strategy team, focusing on M&A and the company's direct-to-consumer streaming efforts. Kelly holds a bachelor's degree from Harvard College and an MBA from Harvard Business School. A Boston native, Kelly spent a year as Miss Massachusetts USA, and can be found supporting her beloved Patriots every Sunday come football season.


http://www.linkedin.com/in/annieburford
annie@dot.la
⚖️FTC’s "Click to Cancel" Rule and Its Ripple Effect on Tech

🔦 Spotlight

Happy Friday Los Angeles,

The FTC’s new “Click to Cancel” rule is shaking up subscription-based tech. Now, instead of navigating a maze of cancellation hurdles, users can cancel subscriptions as easily as they signed up—with a single click. This shift is a wake-up call for SaaS, streaming, and app-based companies, where once-hidden exit options often kept users around simply because canceling was a hassle.

The rule also requires businesses to send regular renewal reminders, ensuring customers stay informed about upcoming charges. It's more than a cancellation button—it’s about transparency and giving users control over their decisions.

For startups, the impact goes deeper than UX adjustments. Many have relied on "dark patterns," which subtly discourage cancellations by hiding the exit. Now, companies must shift toward building genuine loyalty by delivering real value, not by complicating exits.

While this might affect retention rates initially, it could lead to more sustainable business models that rely on satisfaction-driven loyalty. Investors may start prioritizing companies that emphasize transparent, long-term engagement over those that depend on dark patterns to maintain retention metrics.

The rule opens the door to more ethical UX design and a truly user-centered approach across the tech industry. It may even set a precedent against manipulative design in other areas, such as privacy settings or payment methods.

Ultimately, the “Click to Cancel” rule presents an opportunity for the tech industry to foster trust and build stronger customer relationships. Startups and established companies that embrace transparency will likely stand out as leaders in a new era of customer-centric tech, where trust—not tricky design—is what retains users.

As the tech landscape continues to evolve, LA Tech Week 2024 offers a chance to explore these shifts in real-time. Check out the upcoming event lineups to stay informed and make the most of your time:

For updates or more event information, visit the official Tech Week calendar.


🤝 Venture Deals

LA Companies

  • Ghost, a company supporting top brands and retailers with streamlined logistics and fulfillment solutions, raised a $40M Series C funding round led by L Catterton to fuel its continued growth and innovation. - learn more

LA Venture Funds
  • Assembly Ventures participated in a $27M Series A round for Monogoto, a provider of software-defined connectivity solutions that enable secure, cloud-based IoT and cellular network management on a global scale. - learn more
  • Angeleno Group participated in a $32M Series C round for REsurety, a company that recently launched an innovative clean energy marketplace aimed at providing better financial and operational insights to support renewable energy transactions. - learn more

    Download the dot.LA App

    🌴🧑‍💻 Your Guide to LA Tech Week 2024

    🔦 Spotlight

    Happy Friday Los Angeles,

    As many of you know, LA Tech Week is right around the corner, kicking off next Monday October 14th bringing together founders, creatives, investors, and engineers for a week of immersive events, panels, and socials across the city. From blockchain and AI to biotech and design, LA Tech Week is a chance to dive into the ideas shaping today’s technology landscape.


    What to Look Forward To

    Insights from Visionary Leaders: Hear firsthand from industry trailblazers as they share stories, challenges, and key lessons from their experiences. Expect fresh perspectives on AI, venture capital, biotech, and the ethical questions around emerging technologies.

    Interactive Panels: This week isn’t about watching from the sidelines; it’s about engaging directly with the tech community. Participate in hands-on panels discussing everything from startup scaling to ethical AI, with honest insights from those actively shaping these fields.

    Networking Mixers & Social Events: Meet and connect with founders, VCs, developers, designers, and fellow techies across LA. Rooftop mixers, lunch meetups, and creative gatherings offer the perfect chance to spark ideas and collaborate.

    Plan your week with the daily lineup, organized by location for easy navigation:

    For updates or more event information, visit the official Tech Week calendar.

    Enjoy LA Tech Week 2024!!


    🤝 Venture Deals

    LA Companies

    • Clout Kitchen, a Los Angeles and Manila based startup, has raised $4.45M in seed funding, co-led by a16z SPEEDRUN and Peak XV’s Surge, to develop AI-powered digital twins, which enables gaming creators to produce realistic virtual avatars for content and fan engagement. - learn more
    • MeWe, a privacy-focused social media platform, has raised an initial $6M in Series B funding led by McCourt Global to support Web3 integration and expand its decentralized network for 20 millions users. - learn more

      LA Venture Funds
      • EGB Capital participated in a $10M Series A funding round for MiLaboratories, which develops software that enables biologists to independently analyze complex genomic data, accelerating research and discovery in fields like drug development. - learn more
      • Crosscut Ventures participated in the $13.75M seed round for Airloom Energy, a company focused on developing airborne wind energy technology to harness high-altitude winds, with plans to accelerate a pilot project in Wyoming. - learn more
      • Overture VC participated in a $5.5M Seed funding round for Molg Inc., a company developing robotics and software for circular manufacturing, designed to disassemble electronics efficiently and recover valuable materials to reduce e-waste and support sustainable production. - learn more


        LA Exits

        • Options MD, a Los Angeles based telemedicine platform that provides care for people suffering from severe and treatment-resistant mental illness, is set to be acquired by Resilience Lab, an AI-driven provider focused on enhancing mental health care access. - learn more

        Download the dot.LA App

        LA Tech Week 2024: Saturday-Sunday Event Lineup
        tech-week

        Here’s what’s happening during the closing weekend (Oct 19 - Oct 20) of LA Tech Week 2024! Events are organized by location so you can easily catch the sessions that interest you most.

        SATURDAY EVENTS

        BEVERLY HILLS

        12:00 PM

        • BIG Showcase (Invite Only):

        BIG Showcase (Invite Only)

        2:00 PM

        Light Dao

        Struck Capital, Seahorse Express

        EAGLE ROCK

        12:00 PM

        Sunrise Integration, Shopify

        EL SEGUNDO

        9:00 PM

        Administratum, Valar Atomics

        HOLLYWOOD

        10:00 AM

        Passes

        MALIBU

        6:00 PM

        • Malibu Beachfront Investors Networking & Wine Tasting:See Details

        Gaya Ventures

        MARINA DEL RAY

        6:00 PM

        • Awaken Your Spirit: A Journey of Transformation (Invite Only)

        Sagos Distro, Alma Wellness

        SANTA MONICA

        7:00 AM

        Founders Running Club

        8:30 AM

        Techstars

        9:00 AM

        Magic Mind

        StartupStarter, Inc., City of Santa Monica

        10:00 AM

        Gen She

        AI LA

        Crea, Barry's, Unsubscribe

        10:30 AM

        Plantologist

        11:30 AM

        • Pickleball Palooza (Invite Only)

        YouTube

        1:00 PM

        • Realfren Games: From strangers to an inner Realfren within 52 weekends: See Details

        Office for Humanity and Circuit Works

        • Talking blockchain technology with special guests: See Details

        LadyDayDao

        5:00 PM

        KARD, What's Plots

        THE VALLEY

        7:00 AM

        Camino5

        VENICE

        9:00 AM

        Westside Yogis

        11:00 AM

        Open App

        1:00 PM

        Ripe and Teddy's Hot House

        4:00 PM

        • Fashion Forward: How AI is Redefining the Fashion Industry: See Details

        VIAVIA, BNTO.RENT, ALMA.AI

        VIRTUAL

        11:00 AM

        BLCK UNICRN

        WEST HOLLYWOOD

        7:00 PM

        Next Sequence

        SUNDAY EVENTS

        INGLEWOOD

        12:00 PM

        Entrepreneur Ventures, VCPE GROUPS

        PLAYA DEL RAY

        2:00 PM

        AI LA, DELL, NVIDIA

        SANTA MONICA

        10:00 AM

        • Women Founders, Cold Brew & Beach View, Rooftop: See Details

        Clutch Talent

        11:00 AM

        11DollarSunglasses.com, Less Litter Foundation

        12:00 PM

        Data in LA, Amplitude

        12:30 AM

        New Moon, Warner UK Innovations

        TOPANGA CANYON

        3:00 PM

        Dreamore

        VENICE

        8:00 AM

        • Surf session with founders, investors, creators: See Details

        Surfed Club, Bow Shock

        12:00 PM

        • Podcast Panel and Brunch: LA Tech Community Builders: See Details

        WeAreLATech.com, Blankspaces.com

        VIRTUAL

        2:00 PM

        BLCK UNICRN


        For updates or more event information, visit the official Tech Week calendar.

        Enjoy LA Tech Week 2024!


        Download the dot.LA App

        RELATEDEDITOR'S PICKS
        Trending