George Floyd Protests: Music Industry Vows 'Blackout Tuesday'; Snap CEO Calls for Reparation Commission; Cities Impose Midday Curfews

George Floyd Protests: Music Industry Vows 'Blackout Tuesday'; Snap CEO Calls for Reparation Commission; Cities Impose Midday Curfews
Eric Zassenhaus, dot.LA

Here are the latest headlines regarding how the protests around the killing of George Floyd are impacting the Los Angeles startup and tech communities. Sign up for our newsletter and follow dot.LA on Twitter for the latest update.

Today:

  • TikTok addresses 'tough but fair questions' about treatment of black creators
  • L.A. VC's react
  • L.A.'s top health official: racism fuels health inequities
  • L.A.'s music industry will shut down for 'Black Out Tuesday'
  • Hollywood, streaming services nod to Black Lives Matter
  • Snap and Twitter reportedly used by ill-intentioned protesters to organize theft
  • Snap CEO talks reparations and heartbreak
  • Airmap's Santa Monica headquarters destroyed by looters
  • Santa Monica, Beverly Hills announce 1 pm curfews for business districts

TikTok addresses 'tough but fair questions' about opportunities for black creators on the platform

TikTok sent a message out to "our black community" on Monday addressing what the company called "tough but fair questions" about whether the platform allows all creators the opportunity to have their content viewed.

In a message to its black community, Vanessa Pappas, TikTok's U.S. general manager and Kudzi Chikumbu, director of creator community, said "we hear you and we care about your experienced on TikTok.

"We acknowledge and apologize to our Black creators and community who have felt unsafe, unsupported, or suppressed. We don't ever want anyone to feel that way."

The company, which is owned by ByteDance, a Beijing-based internet technology company, said that on May 19 black creators and their allies changed their profile pictures and connected on the platform to speak out against how they felt marginalized on TikTok. Then, last week, "a technical glitch made it temporarily appear as if posts uploaded using #BlackLivesMatter and #GeorgeFloyd would receive 0 views."

TikTok said that the company understands that many assumed the bug to be an intentional act to suppress the black community's experiences and invalidate their emotions. It's unclear why TikTok wrote about the glitch Monday, or if had intended to do so before recent demonstrations in the aftermath of George Floyd’s death. A Minneapolis police officer pressed his knee into Floyd’s neck while he pleaded for his mother and to breathe.

The company, which has its U.S. headquarters in Culver City, said it is donating $3 million in honor of black creators to nonprofits that help the black community, which has been disproportionately affected by the effects of the COVID-19 pandemic. TikTok also said it is committing $1 million to fighting racial injustice and inequality.

TikTok said it will standing in solidarity on Tuesday by participating in Blackout Tuesday, turning off all playlists and campaigns on its "Sounds" page to observe a moment of reflection and action. The company said it is also investing in technology. and better moderation strategies with a more user-friendly appeals process. It's also establishing a creator diversity council and developing a creator portal to expand communication and opportunities.

"We know we have work to do to regain and repair that trust," the post said.

-- Tami Abdollah

Los Angeles VC's react

Women in tech Art by Candace Navi

It has been notoriously difficult for people of color to break into the insular world of venture capital, where who you know and previous success are are highly prized. Just 2% of investment professionals are black, which in turn makes it hard for black founders to get funded. Here is a sampling of some of the reaction from the Los Angeles VC community, many of whom have offices in Santa Monica near protests and looting:

-Ben Bergman

LA County public health director calls police violence "a public health issue"

Los Angeles County top public health official Barbara Ferrer linked the unrest that has rocked the region to the deep health disparities that black Americans experience. Ferrer, who has been providing somber daily updates on coronavirus deaths and its spread, called police brutality a public health issue that must be addressed.

"It's important to comment on the connection between these two concerns the death of a black man at the hands of police and the experience of COVID-19 in L.A. County," she said in starting her briefing. "We know that black Americans fare worse than other groups on virtually every measure of health status. And it has become all too common to blame this on individual behaviors, when in fact the science is clear, the root cause of health inequities is racism and discrimination."

"Science also tells us that lifetime stress associated with experiences of daily acts of discrimination and oppression, play a major role," she said. "It starts at birth with higher rates of black infant mortality and shockingly higher rates of maternal mortality among black women and extends to adulthood, when we see black residents in L.A. County experiencing earlier onset of heart disease, hypertension and diabetes and earlier deaths."

"When I report each week that we have seen elevated numbers of black deaths in this county due to COVID-19, I am reporting on the consequences of these long standing inequities. And it's not just the direct victim of violence, the person who's beaten, or shot or asphyxiated who pays the price for brutality. It is an entire community that lives with the fear that the next time, it could be them or their son or daughter neighbor or friend. It is a consequence of that fear that we are seeing when we report instance after instance of inequality and health outcomes," she said.

"As the department responsible for public health in L.A. County and in acknowledgement of our national association, the American Public Health Association, declaring that addressing law enforcement violence is a public health issue, this rush to justice has to be part of our prescription, as well.

Los Angeles county and city declared a 6 p.m. curfew on Monday.

-Rachel Uranga

L.A.'s music industry will shut down for 'Black Out Tuesday'

Many organizations in the music industry are pledging to close on Tuesday as part of a 'Black Out Tuesday' campaign. Participants include the three major labels: Warner Music Group, Sony Music and Universal Music Group, along with many of their associated sub-labels.

The initiative started with a pop-up webpage calling for the music industry to shut down on Tuesday, published by Jamila Thomas, a marketing executive at Atlantic Records (owned by Warner Music Group), and Brianna Agyemang, an artist campaign manager at Platoon (owned by Apple).

"It is a day to take a beat for an honest, reflective and productive conversation about what actions we need to collectively take to support the black community," the post said. "The music industry is a multi-billion dollar industry. An industry that has profited predominantly from Black art. Our mission is to hold the industry at large, including major corporations + their partners who benefit from the efforts, struggles and successes of Black people accountable… This is not just a 24-hour initiative. We are and will be in this fight for the long haul. A plan of action will be announced."

The post includes a list of links for suggested actions to take on Tuesday.

#TheShowMustBePaused has traveled widely through the music industry's social media. Santa Monica-based Interscope (owned by Universal Music) pledged to delay releasing new music this week.

Other organizations have been posting messages of solidarity to their social media accounts including Sony Music, Columbia Records (owned by Sony), Universal Music, and Atlantic Records (owned by Warner).

Spotify and Apple Music have also issued brief statements on their social channels.

— Sam Blake

Hollywood, streaming services nod to Black Lives Matter

Over the weekend, several streaming companies took to social media to show support for the peaceful protests.

Some streaming platforms have changed their social media profile names and descriptions to express solidarity, including HBO Max and Quibi. Other organizations with similar messages on their social media pages include NBCUniversal, Disney, and Hulu.

On Sunday, various Hollywood union leaders weighed in as well.

SAG-AFTRA leaders Gabrielle Carteris and David P. White issued a statement. "The murder of George Floyd is deeply emblematic of a corrosive inequality and injustice at the heart of America," it began. "It's not enough to demand change. We must recognize that racism lives in our culture and only we can change that."

WGA West President David Goodman said: "As demonstrations continue today across America, our union stands with those who peacefully protest the racist, extrajudicial murders of George Floyd and other Black people...National outrage about bigotry, discrimination, and injustice is the only way we will ever see real change."

ViacomCBS announced on Monday that several of its networks, including Nickelodeon, BET and CBS Sports Network, would go dark for 8 minutes and 46 seconds in tribute to George Floyd and "other victims of racial violence."

— Sam Blake

L.A.'s gaming companies express support for BLM

live.staticflickr.com

Several Los Angeles gaming companies have weighed in to express solidarity and sympathy with social activists.

Culver City-based Jam City, a mobile game developer founded in 2010, took to social media to stand with Black Lives Matter. Santa Monica's Activision Blizzard and West LA's Riot Games also posted on social media, as has startup EsportsOne.

Gaming and lifestyle company FaZe Clan, based in Hollywood, published an "honest message" to its fans:

FaZe Clan is donating all profits from a retail campaign to a Memorial Fund created in George Floyd's name.

— Sam Blake

Snap and Twitter reportedly used by ill-intentioned protesters to organize theft; Snap CEO talks reparations and heartbreak 

Photo by Tami Abdollah

Twitter has long been the social media platform of choice for people protesting an abuse of power -- during the Arab Spring uprisings it proved crucially useful as a way to get around and deal with internet blackouts.

So too has it been used this past week, by groups organizing mostly peaceful efforts to express their anger at George Floyd's death. But as Twitter has upped its efforts to counter violence on its platform, notably by placing a warning label on a tweet by President Trump for glorifying violence, those with less peaceful intentions have also taken their messages to Snapchat to urge their contacts and the broader public to engage in violence, theft and property damage.

A Snap spokesperson said the company's Community Guidelines "prohibit content that incites or glorifies violence, hate speech and discrimination of any kind. We have in-app reporting tools that Snapchatters can use to quickly report any content that may be in violation of our guidelines to our Trust and Safety team, who then reviews the reports and takes appropriate action."

On Sunday evening, Snap CEO Evan Spiegel sent a letter to staff in which he said "we simply cannot promote accounts in America that are linked to people who incite racial violence, whether they do so on or off our platform.

"Our Discover content platform is a curated platform, where we decide what we promote. We have spoken time and again about working hard to make a positive impact, and we will walk the talk with the content we promote on Snapchat. We may continue to allow divisive people to maintain an account on Snapchat, as long as the content that is published on Snapchat is consistent with our community guidelines, but we will not promote that account or content in any way."

The self-described camera company is currently protected from financial liability for such messages by Section 230 of the Communications Decency Act that that has been broadly interpreted by the courts over the years as shielding internet sites and apps from being financially liable for what user tweets, posts or generally publishes on their platforms.

Last week, Trump signed an executive order that may change all of that by enabling federal regulators to punish social media companies for how they moderate content on their sites. Lawmakers and internet freedom advocates called the action illegal and improper under the First Amendment.

Such a change could have far-reaching impacts on Santa Monica-based Snap and smaller companies with an online presence that lack the budgets to moderate every single message or post on their apps.

Spiegel said he is "heartbroken and enraged by the treatment of black people and people of color in America." He called for the establishment of a diverse, nonpartisan "Commission on Truth, Reconciliation, and Reparations" to investigate the criminal justice system and take action on reconciliation and reparations.

— Tami Abdollah

Airmap's Santa Monica headquarters destroyed by looters

Greg McNeal/Twitter

Airmap's headquarters on Santa Monica boulevard near the Third Street Promenade was destroyed by looters Sunday night, according to co-founder Greg McNeal, who recounted the damage in a series of Twitter posts. The company, founded in 2015, is the world's leading airspace services platform for unmanned aircraft.

AirMap co-founder and chairman Ben Marcus added this on Twitter: "Last night, the AirMap office in Santa Monica was consumed by fire. Thankfully, nobody was hurt. What hurts is the unending racism & injustice in America. We all must work harder to make our union more perfect. We're all brothers and sisters. Let's treat each other with love, respect, & dignity, and create opportunity for all who choose to make a positive impact."

— Ben Bergman

Santa Monica, Beverly Hills announce 1 pm curfews for business districts

Santa Monica and Beverly Hills announced 1 p.m. curfews for their business districts on Monday, as shop owners and residents began sweeping the glass off the street and assessing the damage after a night of peaceful protests turned into fires, looting and vandalism over the death of George Floyd, who was killed by a police officer in Minneapolis. Citywide curfews will go into effect at 4 p.m. The chaos went to the heart of Silicon Beach, home to tech companies like Snap Inc and venture capitalists like Upfront Ventures, whose office overlooks the Pacific Ocean.

Long Beach issued a similar curfew.

"Sunday was one of the most distressing days in Santa Monica history," said Santa Monica Mayor Kevin McKeown in a statement. "We know better than to let the looters obscure the message of the protesters, who have indeed been heard."

Downtown L.A., Beverly Hills, Fairfax District and the Grove shopping center all got hit by looters over the weekend as police cars were set ablaze and the national guard was called in. News outlets reported that some chanted "eat the rich" as they marched along Rodeo Drive, one of the most expensive slices of commercial real estate in the region.

Floyd's death caused anguish in communities that have seen a number of black men die or be hurt by police officers who often suffer few consequences. Meanwhile, blacks and Latinos have higher arrest and incarceration rates. The deep disparity extends beyond the criminal justice system to education, housing and other areas.

And the frustration over it played out during the protests. Unlike the 1992 civil unrest after the release of Los Angeles police officers who beat Rodney King, demonstrations hit some of the wealthiest parts of the city. In 1992, looting and fires devastated South Central, further impoverishing an already economically disadvantaged area.

"Pretty wild to see the epicentre of this chaos at my office," Laurent Grill, an investor at Santa Monica based Luma Launch wrote on Twitter Sunday. "Quite a divide... on one side we had massive peaceful protests and 3 blocks away, people are looting & burning stores in my community. Makes me extremely sad."

— Rachel Uranga

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Here’s Why Streaming Looks More and More Like Cable

Lon Harris
Lon Harris is a contributor to dot.LA. His work has also appeared on ScreenJunkies, RottenTomatoes and Inside Streaming.
Here’s Why Streaming Looks More and More Like Cable
Evan Xie

The original dream of streaming was all of the content you love, easily accessible on your TV or computer at any time, at a reasonable price. Sadly, Hollywood and Silicon Valley have come together over the last decade or so to recognize that this isn’t really economically viable. Instead, the streaming marketplace is slowly transforming into something approximating Cable Television But Online.

It’s very expensive to make the kinds of shows that generate the kind of enthusiasm and excitement from global audiences that drives the growth of streaming platforms. For every international hit like “Squid Game” or “Money Heist,” Netflix produced dozens of other shows whose titles you have definitely forgotten about.

The marketplace for new TV has become so massively competitive, and the streaming landscape so oversaturated, even relatively popular shows with passionate fanbases that generate real enthusiasm and acclaim from critics often struggle to survive. Disney+ canceled Luscasfilm’s “Willow” after just one season this week, despite being based on a hit Ron Howard film and receiving an 83% critics score on Rotten Tomatoes. Amazon dropped the mystery drama “Three Pines” after one season as well this week, which starred Alfred Molina, also received positive reviews, and is based on a popular series of detective novels.

Even the new season of “The Mandalorian” is off to a sluggish start compared to its previous two Disney+ seasons, and Pedro Pascal is basically the most popular person in America right now.

Now that major players like Netflix, Disney+, and WB Discovery’s HBO Max have entered most of the big international markets, and bombarded consumers there with marketing and promotional efforts, onboarding of new subscribers inevitably has slowed. Combine that with inflation and other economic concerns, and you have a recipe for austerity and belt-tightening among the big streamers that’s virtually guaranteed to turn the smorgasbord of Peak TV into a more conservative a la carte offering. Lots of stuff you like, sure, but in smaller portions.

While Netflix once made its famed billion-dollar mega-deals with top-name creators, now it balks when writer/director Nancy Meyers (“It’s Complicated,” “The Holiday”) asks for $150 million to pay her cast of A-list actors. Her latest romantic comedy will likely move over to Warner Bros., which can open the film in theaters and hopefully recoup Scarlett Johansson and Michael Fassbender’s salaries rather than just spending the money and hoping it lingers longer in the public consciousness than “The Gray Man.”

CNET did the math last month and determined that it’s still cheaper to choose a few subscription streaming services like Netflix and Amazon Prime over a conventional cable TV package by an average of about $30 per month (provided you don’t include the cost of internet service itself). But that means picking and choosing your favorite platforms, as once you start adding all the major offerings out there, the prices add up quickly. (And those are just the biggest services from major Hollywood studios and media companies, let alone smaller, more specialized offerings.) Any kind of cable replacement or live TV streaming platform makes the cost essentially comparable to an old-school cable TV package, around $100 a month or more.

So called FAST, or Free Ad-supported Streaming TV services, have become a popular alternative to paid streaming platforms, with Fox’s Tubi making its first-ever appearance on Nielsen’s monthly platform rankings just last month. (It’s now more popular than the first FAST service to appear on the chart, Paramount Global’s Pluto TV.) According to Nielsen, Tubi now accounts for around 1% of all TV viewing in the US, and its model of 24/7 themed channels supported by semi-frequent ad breaks couldn’t resemble cable television anymore if it tried.

Services like Tubi and Pluto stand to benefit significantly from the new streaming paradigm, and not just from fatigued consumers tired of paying for more content. Cast-off shows and films from bigger streamers like HBO Max often find their way to ad-supported platforms, where they can start bringing in revenue for their original studios and producers. The infamous HBO Max shows like “The Nevers” and “Westworld” that WBD controversially pulled from the HBO Max service can now be found on Tubi or The Roku Channel.

HBO Max’s recently-canceled reality dating series “FBoy Island” has also found a new home, but it’s not on any streaming platform. Season 3 will air on TV’s The CW, along with a new spinoff series called (wait for it) “FGirl Island.” So in at least some ways, “30 Rock” was right: technology really IS cyclical.

As TikTok Faces a Ban, Competitors Prepare to Woo Its User Base

Kristin Snyder

Kristin Snyder is dot.LA's 2022/23 Editorial Fellow. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.

As TikTok Faces a Ban, Competitors Prepare to Woo Its User Base
Evan Xie

This is the web version of dot.LA’s daily newsletter. Sign up to get the latest news on Southern California’s tech, startup and venture capital scene.

Another day, another update in the unending saga that is the potential TikTok ban.

The latest: separate from the various bills proposing a ban, the Biden administration has been in talks with TikTok since September to try and find a solution. Now, having thrown its support behind Senator MarkWarner’s bill, the White House is demanding TikTok’s Chinese parent company, ByteDance, sell its stakes in the company to avoid a ban. This would be a major blow to the business, as TikTok alone is worth between $40 billion and $50 billion—a significant portion of ByteDance’s $220 billion value.

Clearly, TikTok faces an uphill battle as its CEO Shou Zi Chew prepares to testify before the House Energy and Commerce Committee next week. But other social media companies are likely looking forward to seeing their primary competitor go—and are positioning themselves as the best replacement for migrating users.

Meta

Last year, The Washington Post reported that Meta paid a consulting firm to plant negative stories about TikTok. Now, Meta is reaping the benefits of TikTok’s downfall, with its shares rising 3% after the White House told TikTok to leave ByteDance. But this initial boost means nothing if the company can’t entice creators and viewers to Instagram and Facebook. And it doesn’t look promising in that regard.

Having waffled between pushing its short-form videos, called Reels, and de-prioritizing them in the algorithm, Instagram announced last week that it would no longer offer monetary bonuses to creators making Reels. This might be because of TikTok’s imminent ban. After all, the program was initially meant to convince TikTok creators to use Instagram—an issue that won’t be as pressing if TikTok users have no choice but to find another platform.

Snap

Alternatively, Snap is doing the opposite and luring creators with an ad revenue-sharing program. First launched in 2022, creators are now actively boasting about big earnings from the program, which provides 50% of ad revenue from videos. Snapchat is clearly still trying to win over users with new tech like its OpenAI chatbot, which it launched last month. But it's best bet to woo the TikTok crowd is through its new Sounds features, which suggest audio for different lenses and will match montage videos to a song’s rhythm. Audio clips are crucial to TikTok’s platform, so focusing on integrating songs into content will likely appeal to users looking to recreate that experience.

YouTube

With its short-form ad revenue-sharing program, YouTube Shorts has already lured over TikTok creators. It's even gotten major stars like Miley Cyrus and Taylor Swift to promote music on Shorts. This is likely where YouTube has the best bet of taking TikTok’s audience. Since TikTok has become deeply intertwined with the music industry, Shorts might be primed to take its spot. And with its new feature that creates compiles all the videos using a specific song, Shorts is likely hoping to capture musicians looking to promote their work.

Triller

The most blatant attempt at seducing TikTok users, however, comes from Triller, which launched a portal for people to move their videos from TikTok to its platform. It’s simple, but likely the most effective tactic—and one that other short-form video platforms should try to replicate. With TikTok users worried about losing their backlog of content, this not only lets users archive but also bolsters Triller’s content offerings. The problem, of course, is that Triller isn’t nearly as well known as the other platforms also trying to capture TikTok users. Still, those who are in the know will likely find this option easier than manually re-uploading content to other sites.

It's likely that many of these platforms will see a momentary boost if the TikTok ban goes through. But all of these companies need to ensure that users coming from TikTok actually stay on their platforms. Considering that they have already been upended by one newcomer when TikTok took over, there’s good reason to believe that a new app could come in and swoop up TikTok’s user base. As of right now, it's unclear who will come out on top. But the true loser is the user who has to adhere to the everyday whims of each of these platforms.

https://twitter.com/ksnyder_db

We Asked Our Readers How They’re Using AI in a Professional Setting. Here's What They Said

Decerry Donato

Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.

We Asked Our Readers How They’re Using AI in a Professional Setting. Here's What They Said
Evan Xie

According to Pew Research data, 27% of Americans interact with AI on a daily basis. With the launch of Open AI’s latest language model GPT-4, we asked our readers how they use AI in a professional capacity. Here’s what they told us:

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