Amazon CEO Jeff Bezos was back in attendance at the Academy Awards on Sunday night and even though there was no official host, comedians Steve Martin and Chris Rock took notice in a monologue that opened the show.

"Jeff Bezos is here!" Rock said. "Great actor," Martin replied as the camera caught Bezos.

"He's got cash. When he writes a check the bank bounces," Rock said before three more jokes came the way of the billionaire Bezos.

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Jeff Bezos' legal team said a defamation suit brought by his girlfriend's brother represents an attempt to extort the Amazon CEO.

Michael Sanchez accused Bezos and his security chief Gavin de Becker in the lawsuit filed earlier this week of spreading false rumors that he leaked nude photos of the tech leader to the National Enquirer. Sanchez said in the suit he "never had possession of the graphic photographs in question."

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Most of America knew Kobe Bryant as an NBA superstar, a shooting guard who led the Los Angeles Lakers to countless championships. Jeff Stibel knew him off the court.

In an emotional Instagram message, Stibel broke his silence and lamented about "what was ahead" for Bryant. The duo struck up a friendship, and later a venture capital firm baring their names, as Bryant was plotting his retirement from professional sports. Venture capital — and just being an entrepreneur — was the hoop star's second act.

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