launch house

Taking their lead from social media entrepreneurs who are creating content from mansions, a new breed of startup incubators and collectives are cropping up across Los Angeles. Their programs were built largely by young entrepreneurs trying to bridge the creator and startup worlds, speak to a generation that has grown up alongside social media.

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Jacob Peters, the co-founder of a live-in Beverly Hills accelerator-like program, likes to think of himself as a tech community builder.

In his teens, he moderated internet community boards. After graduating college and moving to New York to work for J.P. Morgan, he ran a community for data science and AI professionals. And even in the middle of the COVID-19 pandemic, he found a way to do the same for the Los Angeles tech community.

Last year, Peters established Launch House, a creator mansion for startups much like those used for TikTok stars. The concept is about to get a bigger audience.

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Kristen Anderson was four-and-a-half months pregnant when she got a private message on Twitter about a new self-proclaimed "creator house for entrepreneurs" in Los Angeles.

"We've rented out a $35 million mansion in Beverly Hills and have brought in some amazing founders to live together," the message read.

Anderson is no stranger to the world of venture capital and startup accelerators. She landed $8.1 million in funding for her company after finishing Y Combinator, a program that helped launch big names like Instacart and Airbnb.

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