On this episode of the Behind Her Empire podcast, hear from Shilpa Shah, co-founder and chief experience officer for Cuyana, a fashion brand that focuses on luxury brands and quality apparel and accessories, offering "fewer, better things" to women at an affordable price.

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On this episode of the Behind Her Empire podcast, hear from Sarah LaFleur, the founder and CEO of MM.LaFleur, a fashion company creating practical, inspired wardrobes for the modern, professional woman.

LaFleur talks about the winding journey that led her to entrepreneurship and how her business went from having negative $2,000 in their bank account to grow into a multi-million-dollar company. LaFleur says they tripled their revenue overnight from one specific strategy that ended up saving the company. She also talks about how she turned the COVID-19 crisis into an opportunity to define the brand.

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Shay Sethi sorts boxes of old t-shirts and sweaters in his small factory near downtown L.A. His startup, ambercycle, recycles old polyester garments to create new fabric and has caught the attention of socially conscious consumers from around the world. Many regularly send him their worn pants and used jackets.

"This is insanity. We're not even doing any marketing" said the 27-year-old co-founder, who says he receives the unsolicited packages weekly.

The L.A. company might not be a household name, but it has pocketed millions in government grants and venture capital, and made a deal with clothing retail giant H&M to make recycled clothes.

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