

Get in the KNOW
on LA Startups & Tech
X
Design, Bitches
Looking to Build a Granny Flat in Your Backyard? Meet the Firms and Designs Pre-Approved in LA
Sarah Favot
Favot is an award-winning journalist and adjunct instructor at USC's Annenberg School for Communication and Journalism. She previously was an investigative and data reporter at national education news site The 74 and local news site LA School Report. She's also worked at the Los Angeles Daily News. She was a Livingston Award finalist in 2011 and holds a Master's degree in journalism from Boston University and BA from the University of Windsor in Ontario, Canada.
Adding a backyard home in Los Angeles is now nearly as easy as buying a barbecue.
Homeowners who for years have wanted to build a granny flat in their backyard, but dreaded the red tape, can now choose from 20 pre-designed homes that the city has already approved for use.
The shift, made official last week, will speed up a weeks-long process and bring more badly needed units to an overpriced market. It also has the potential to elevate the 14 startups and firms building the next generation of homes.
The designs for the stand-alone residences range from a 200-square-foot studio to a 1,200-square foot, two-story, two-bedroom unit. And many of the homes are filled with design flourishes, reflecting the diverse architecture of the city, from a house in the silhouette of a flower to one with a spiral outdoor staircase leading to the roof.
It's no surprise. The program was spearheaded by Christopher Hawthorne, a former architecture critic at the Los Angeles Times and now the city's chief design officer.
The firms are primarily local and startup architecture and design firms, while others are well-known with a history of building granny flats, also know as accessory dwelling units, or ADUs.
The standard plans avoid the Los Angeles Department of Building and Safety's typical four-to six-week review process and can allow approvals to be completed in as quickly as one day.
Some aspects of the plans can be modified to fit a homeowner's preferences. Eight other designs are pending approval.
Mayor Eric Garcetti believes by adding more such units, the city can diversify its housing supply and tackle the housing crisis. Recent state legislation made it easier to build the small homes on the lot of single-family residences. Since then, ADUs have made up nearly a quarter of Los Angeles' newly permitted housing units.
Because construction costs are relatively low for the granny flats – the pre-approved homes start at $144,000 and can go beyond $300,000 – the housing is generally more affordable. The median home price in L.A. County in January was $690,000.
Here's a quick look at the designs approved so far:
Abodu
Abodu
Abodu, based in Redwood City in the Bay Area, exclusively designs backyard homes. In 2019, it worked with the city of San Jose on a program similar to the one Los Angeles is undertaking.
In October, it closed a seed funding round of $3.5 million led by Initialized Capital.
It has been approved for a one-story 340-square-foot studio, a one-story one-bedroom at 500 square feet, and a one-story, 610-square-foot two-bedroom.
The pricing for the studio is $189,900, while the one-bedroom costs $199,900 and the two-bedroom is $259,900.
Amunátegui Valdés Architects
Led by Cristobal Amunátegui and Alejandro Valdés, the firm was founded in 2011 and has offices in Los Angeles and Santiago, Chile. Amunátegui is an assistant professor at the Department of Architecture and Urban Design at UCLA.
The firm designs work in various scales and mediums, including buildings, furniture and exhibitions.
Its one-story, two-bedroom with a covered roof deck 934-square-foot unit is pending approval from the city.
Connect Homes
Connect Homes has a 100,000-square foot factory in San Bernardino and an architecture studio in Downtown L.A.
It specializes in glass and steel homes and has completed 80 homes in California. Its designs have an aesthetic of mid-century modern California residential architecture.
It has two one-bedroom models pre-approved by the city, one is 460 square feet, which costs $144,500 with a total average project cost of $205,000. The other is 640 square feet, which costs $195,200 with a total project cost of $280,000.
Design, Bitches
The Los Angeles-based architectural firm founded in 2010 describes itself as having a "bold and irreverent vision." Its projects include urban infill ground-up offices to single-family homes, adaptive re-use of derelict commercial buildings and renovations of historic landmarks.
Its pre-approved design, named "Midnight Room," is a guest house/ studio. Its bedroom can be left open for a loft feel or enclosed as a separate room. The design is a one-story, one-bedroom at 454 square feet.
Escher GuneWardena Architecture
Founded in Los Angeles in 1996, Escher GuneWardena Architecture has received international recognition and has collaborated with contemporary artists, worked on historical preservation projects and more.
The company has been approved for two different one-story, one- or two-bedroom units, one at 532 square feet with an estimated cost of $200,000 and another at 784 square feet with an estimated cost of $300,000. The firm noted the costs depend on site conditions and do not include soft costs. Those could add 10% to 12% to the total construction costs.
First Office
First Office is an architecture firm based in Downtown Los Angeles. Its approved ADUs will be built using prefabricated structural insulated panels, which allow for expedited construction schedules and high environmental ratings.
The interior finishes include concrete floors, stainless steel counters and an occasional element of conduit.
There are five options:
- A one-story studio, 309 to 589 square feet
- A one-story one-bedroom, 534 to 794 square feet
- And a one-story two-bedroom, 1,200 square feet
Fung + Blatt Architects
Fung + Blatt Architects is a Los Angeles-based firm founded in 1990.
The city has approved its 795-square-foot, one-story, one-bedroom unit with a roof deck. It estimates the construction cost to be $240,000 to $300,000, excluding landscape, site work and the solar array. Homeowners can also expect other additional costs.
Taalman Architecture/ IT House Inc.
The design team behind "IT House" is Los Angeles-based studio Taalman Architecture. Over the past 15 years, IT House has built more than 20 homes throughout California and the U.S.
The IT House ADU standard plans include the tower, bar, box, cube, pod and court.
The city has approved four options, including:
- A two-story including mechanical room, 660 square feet
- A two-story including mechanical room, 430 square feet
- A one-story studio, 200 square feet
- A one-story including mechanical room, 700 square feet
The firm also has another two projects pending approval: a 360-square-foot one-story studio and a one-story, three-bedroom at 1,149 square feet.
LA Más
LA Más is a nonprofit based in Northeast Los Angeles that designs and builds initiatives promoting neighborhood resilience and elevating the agency of working-class communities of color. Homeowners who are considering their design must commit to renting to Section 8 tenants.
The city has approved two of LA Más' designs: a one-story, one-bedroom, 528 square feet unit and a one-story, two-bedroom, 768 square feet unit. The firm has another design for a one-story studio pending approval. That design would be the first 3D-printed ADU design in the city's program.
Jennifer Bonner/MALL
Massachusetts-based Jennifer Bonner/MALL designed a "Lean-to ADU" project, reinterpreting the stucco box and exaggerated false front, both Los Angeles architectural mainstays.
The design has been approved for a 525-square-foot one-story, one-bedroom unit with a 125-square-foot roof deck.
sekou cooke STUDIO
New York-based sekou cooke STUDIO is the sole Black-owned architectural firm on the project.
"The twisted forms of this ADU recalls the spin and scratch of a DJ's records" from the early 90s, the firm said.
Its design, still pending approval, is for a 1,200-square-foot, two bedroom and two bathroom can be adapted to a smaller one-bedroom unit or to include an additional half bath.
SO-IL
New York-based SO-IL was founded in 2008. It has completed projects in Leon, Seoul, Lisbon and Brooklyn.
Its one-story, one-bedroom 693-square-foot unit is pending approval. It is estimated the construction cost will be between $200,000 and $250,000.
WELCOME PROJECTS
Los Angeles-based Welcome Projects has worked on projects ranging from buildings, houses and interiors to handbags, games and toys.
Its ADU is nicknamed The Breadbox "for its curved topped walls and slight resemblance to that vintage counter accessory."
It has been approved for a one-story, one-bedroom 560-square-foot unit.
wHY Architecture
Founded in 2004, wHY is based in Los Angeles and New York City. It has taken on a landmark affordable housing and historic renovation initiative in Watts.
Its one-story, one- or two-bedroom 480 to 800-square-foot unit is pending approval.
Firms that want to participate in the program can learn more here . Angelenos interested in building a standard ADU plan can learn more the approved projects here.
From Your Site Articles
- United Dwelling Raises $10M to Address the Housing Shortage ... ›
- Plant Prefab Raises An Additional $30 Million - dot.LA ›
- How 3D Printing Could Help Tackle Homelessness in LA - dot.LA ›
- New Bills, New Startups Address Housing in California - dot.LA ›
- LA's ADU Culture Still Faces Financial Barriers - dot.LA ›
- What Will Take To Make Modular Homes Mainstream? - dot.LA ›
Related Articles Around the Web
Sarah Favot
Favot is an award-winning journalist and adjunct instructor at USC's Annenberg School for Communication and Journalism. She previously was an investigative and data reporter at national education news site The 74 and local news site LA School Report. She's also worked at the Los Angeles Daily News. She was a Livingston Award finalist in 2011 and holds a Master's degree in journalism from Boston University and BA from the University of Windsor in Ontario, Canada.
‘I Think the Truth Will Come Out’: Investor Pegasus Tech Ventures Sees Quibi’s Legal Woes as Proof of Future Success
07:08 AM | May 05, 2020
Image courtesy\u00a0of Quibi
It's been nearly a month since Quibi launched into the fog of a pandemic. Chief Executive Meg Whitman and founder Jeffrey Katzenberg both expressed early approval at the mobile streaming app's 1.7 million downloads in its first week and another million the next.
But the high-profile startup, which raised $1.75 billion before any consumer had used its product, has faced criticism. Subscriber growth has slowed, with some reports showing that Quibi has fallen from among the most downloaded apps in the U.S. to outside the top 250.
Two marketing executives left in April, reports emerged of a duplicitous user-email leak, and an ongoing patent infringement lawsuit has intensified as investment firm Eliot Management has taken a stake in the plaintiff's case.
All this before anyone has even had to pay for the service, which offered free 90-day trials to April signups and free 2-week trials to anyone who's signed up since.
With so much to sort out, dot.LA wanted to hear the perspective of a Quibi investor. Anis Uzzaman runs Pegasus Tech Ventures, a Silicon Valley firm with $1.5 billion under management. In conjunction with corporate partner Asahi Broadcasting Group, Pegasus invested $35 million into Quibi's second round of funding earlier this year, which totaled $750 million.
Uzzaman talks about his firm's decision to invest in Quibi, his reaction to Quibi's first month, and expectations about the firm's future.
dot.LA: How did Pegasus end up investing in Quibi?
Uzzaman: We liked the company from the get-go. It's a perfect blend of technology and entertainment. The co-founders definitely caught our eye. We also liked that professionally made short content was something that was missing from the domain. There are famous platforms like TikTok, Vine, Instagram, and YouTube but none of them provide professionally made content like Quibi. The domain they were trying to address was empty.
The pitch that the Quibi team made to us was that they're going to play in a new domain where there is no direct competition. And that made sense. The pitch was also that some of the greatest personalities of the entertainment industry have already committed. It is not that easy to pull together a group of people like Jennifer Lopez, Reese Witherspoon, Benicio Del Toro, Steven Spielberg and so on and get a commitment from them for an upcoming new platform, so that was really attractive from an investor point of view. The other part that was interesting was that the advertisers were piling up. I think every single first-tier advertising slot was fully sold out before even the launch.
Anis Uzzaman runs Pegasus Tech Ventures, a Silicon Valley firm with $1.5 billion under management.
What was your valuation process and how did you make your decision?
We compared Quibi with several groups of relatively similar platforms who — not directly, but indirectly — can be competition. We looked at the last 10-plus years of YouTube, and also mapped Quibi against other short-content platforms like Vine, Instagram, and TikTok. We saw how those individual platforms have grown from their launch dates to today, and we looked at the people behind those platforms, their funding and their support infrastructure.
And then looking at Quibi, we relied heavily on the track record of the founders, and the other people working for the team. Did they have the right experience? Had they done it before? Had they experienced this kind of struggle? That was our number one point. Number two was funding, which got the green light because they already had some of the biggest investors on the planet. Then it was very important for us to see whether they had enough support infrastructure to be able to procure this content for the years ahead. And they had enough partnerships in place that gave us confidence. Plus, we had seen they had sold out their advertising slate — and you can guess that's a lot of money we're talking about there. So that's why we took a big risk.
What do you think motivated the major studios to invest in Quibi?
If you look at most of the studios, they have always created content for the big screen. If you look at the trends of the world, though, all the younger generations are not watching content on the TV anymore. All the data show that people who are watching TV for hours are 65 years old while young people are increasingly watching content on their mobile device. So all the big content makers who've targeted the big screen, they're also thinking, 'How can I be viable from here on, for the next century, for the new generations?' They are looking very carefully at all the new platforms that are coming out. And when Quibi was coming out I'm sure that all of the big content makers wanted to make sure they're part of this mobile platform that is becoming the main thing, where people are spending most of their time. And advertisers are also focusing most of their money there. So it is very important for the big content makers to be a part of this.
What did you think about Quibi's decision to stick with the April 6th launch date?
It was a little bit of an unusual situation because the app was made for on-the-go consumption. It was a challenging time. But hey, any startup should be ready for such challenges. COVID-19 is going to separate out the strongest startups from the weak ones and only the strong and most effective ones will survive. So I think it is a good test for Quibi to prove that they can survive. So far they have bypassed three million downloads, which is basically what we are expecting as investors.
If you look at some of the criticism, most of the complaints were, 'Why can't we watch this great content on a bigger screen?' Everybody was pushing Quibi hard to be able to do Airplay, because everybody's at home. So the launch has also helped Quibi to understand consumer demand, in this case being able to see the content on a bigger screen as well. They already had it in the plan and the process was made urgent because of the COVID-19 situation. Otherwise maybe that demand wouldn't have come into the pipeline that fast.
If you look at major pandemics from the past, most pandemics are anywhere from 12 to 18 months long. That's pretty long. And if you look at startup cycles — that is, the average time between funding rounds — they are also 12 to 18 months long. So if Quibi had waited it out, they would have had to wait a long time. Could they have waited it out another one and a half years? I think time is money and you never know what the competition is thinking. So in some sense, did they have any other option? I would say maybe they didn't.
Jeffrey Katzenberg | Jeffrey Katzenberg speaking at the 2014… | Flickrc1.staticflickr.com
Do you think accelerating the availability on bigger screens dilutes Quibi's competitive position?
The issue with many other platforms today is that the mobile version is not good enough to be seen on a mobile device, whereas Quibi has been created for mobile. So it doesn't dilute the original purpose because the picture quality of those videos are made for mobile. It has not diluted the original value of being able to see it on-the-go. But it has given some people the option to watch it while sitting on the couch.
What's your impression of Quibi's performance so far?
The numbers could be better but I would say they are pretty much in the ballpark, considering the overall situation of the market. Maybe they are a little short of where they should be if you're talking about a fast track company, but we feel we also need to consider the overall macroeconomic situation of the market.
In terms of the growth rate, I feel that it is gradual, which is what I like, rather than a quick spike. YouTube and Netflix did the same thing. Their growth was gradual. And Disney+ is not a great comparison — it has unique characteristics. So I will not be very worried. I will wait for the new content coming out. Top titles will probably drive traffic, because it's not actually about Quibi; it is the titles that will make the difference in the life cycle of this platform.
From the investor point of view, I think everything's fine as of now and we want them to keep up the current growth rate as much as possible.
Could you describe your outlook looking forward?
I'm sure that we will see an international expansion coming down the line, and that is going to also pull up their numbers quite a bit. Most of the top executives in entertainment and high-tech outside of the U.S. are watching the situation very closely and are very interested in having it in their countries as well.
The pandemic will likely slow international expansion, though, because you need local partners to launch in a new country. And none of the partners are able to operate at 100% at this point. Until content makers can operate 100%, it will be tough for anybody to do anything big and launch in a different country in a comfortable way.
To what extent does Quibi's patent infringement lawsuit concern you as an investor?
We are watching the situation very closely. We strongly believe the accusation is not true, because we know that both of the co-founders of Quibi have very high integrity and dignity. That's why they're so successful. It looks more to me that it's a financial game for the claimants and they're trying to make a big deal out of it. And seeing that some of the hedge funds are supporting it also sounds to me like it's a financial game. I think the truth will come out. I'm sure all investors are closely watching the situation, but does it put any doubt in our mind about the Quibi team? Absolutely not.
How open was Quibi to discussing the case with you as you were considering investing?
The case was pretty open from the get-go and it has been kept in a very open state in front of us by the Quibi team. We knew about it. We knew this very openly from the get-go and we still decided to invest.
Did it raise your eyebrows when you saw Elliot Management get involved?
Not really. I feel that the financial game could also be that people are looking for a short-term settlement — it's no secret that Quibi raised a lot of money. I don't know what the hedge fund's goal is but they might have similar motivation for a short-term gain. Does it concern us? It definitely tells me that the management team has to address it properly and I'm sure they're working very hard on it. But I strongly believe that it is a false accusation. In some sense I would say it's proof that Quibi is going to dominate this domain; people are already starting to take shots at it and trying to make some financial gain from it.
What's your stance on Quibi's reported plan to spend $1 billion in year one?
There are two ways that startups can grow. One is in a kind of a stingy way, where they're counting every single dollar, and they hire only if they really need to. We've seen those models more in very heavy high-tech industries, things like quantum computing and pharma, where you need to go slow and steady.
The other way is you move fast before anybody else can come up with something similar. The media and entertainment industry does that. Quibi's setting up a platform; they're the first one of its type in the market, so I think moving fast and grabbing the market is not a bad idea. I would have done it the same way if I was the CEO of the company.
(The interview has been lightly edited for clarity and brevity)
---
Sam Blake covers media and entertainment for dot.LA. Find him on Twitter @hisamblake and email him at samblake@dot.LA
From Your Site Articles
- Unboxing Quibi: Inside the New Mobile Streaming App and Its ... ›
- quibi - dot.LA ›
- Quibi CEO Meg Whitman Sees a Renaissance in Hollywood - dot.LA ›
- Quibi Is Here: Will It Last? - dot.LA ›
- Quibi Will Shut Down After Failing to Find a Buyer - dot.LA ›
- Learning from Quibi's Quick Collapse - dot.LA ›
Related Articles Around the Web
Read moreShow less
Sam Blake
Sam primarily covers entertainment and media for dot.LA. Previously he was Marjorie Deane Fellow at The Economist, where he wrote for the business and finance sections of the print edition. He has also worked at the XPRIZE Foundation, U.S. Government Accountability Office, KCRW, and MLB Advanced Media (now Disney Streaming Services). He holds an MBA from UCLA Anderson, an MPP from UCLA Luskin and a BA in History from University of Michigan. Email him at samblake@dot.LA and find him on Twitter @hisamblake
https://twitter.com/hisamblake
samblake@dot.la
LA is the Third-Largest Startup Ecosystem in the US
02:00 PM | February 17, 2022
Image courtesy of Shutterstock
Los Angeles is now the third-largest startup market in the U.S.—with nearly 4,000 venture-backed startups calling the City of Angels home, according to a new report from venture capital firm Telstra Ventures.
On Wednesday, San Francisco-based Telstra released its second annual “Tech’s Great Migration” report, highlighting trends across the country’s “emerging tech hubs.” While the report highlights the impressive growth of emerging tech markets like Miami and Houston, it also shows how L.A. has established itself as No. 3 behind the tech megahubs of the San Francisco Bay Area and New York.
Los Angeles is now home to around 3,800 venture-backed companies, according to Telstra, with only the aforementioned Bay Area (approximately 13,000) and New York (approximately 7,500) having larger startup ecosystems. L.A. saw 20% growth, year-on-year, in its number of VC-backed startups last year—outstripping both the Bay Area and New York, but behind faster-growing markets like Miami (44%), Houston (34%) and St. Louis (31%).
The number of venture capital investments into L.A. startups, meanwhile, increased 83% year-on-year, to nearly 1,200. While that growth number also lagged behind rapidly expanding markets like Miami (260%) and Houston (165%), Los Angeles still had the third-highest total number of VC investments in 2021, according to Telstra, behind the Bay Area and New York.
Nationally, startups dealing in blockchain technology saw a particularly sharp jump (182%) in VC deal volume last year—though the total number of blockchain investments (nearly 600) still lagged behind more established sectors like enterprise software, health tech and fintech. L.A. saw a 188% increase in blockchain VC deals in 2021, with nearly 50 such investments; only the Bay Area (over 200) and New York (over 150) had more. (Telstra noted that Miami had by far the highest spike in blockchain VC deals, with more than 2,000% growth; however, the South Florida metropolis still trailed considerably behind the top-three markets in total number of deals.)
Behind blockchain firms, mobile and consumer startups saw the second-most investment growth (93%) in the Los Angeles region, followed by logistics and industrial tech (85%), educational tech (79%) and fintech (76%).
Despite new emerging markets across the country, Telstra’s data indicates that VC funding still gravitates toward established coastal markets. More than half of all U.S. venture capital investments flowed to the Bay Area and New York last year, followed by Los Angeles, Boston, Seattle, Austin, Chicago, Atlanta, Miami and Denver.
The report marks the second consecutive year that Telstra has documented growth across U.S. startup markets, following its initial 2020 report. The San Francisco-based VC firm’s L.A. tech investments include esports outfit Team SoloMid, Playa Vista-based network platform Subspace and Omaze, a charity sweepstakes platform headquartered in Culver City.
From Your Site Articles
- Here Are Los Angeles' Top Venture Capitalists - dot.LA ›
- dot.LA's Map of Startups in Los Angeles - dot.LA ›
- Los Angeles' Top Startup Incubators and Accelerators - dot.LA ›
- The Hottest LA Startups of 2020 - dot.LA ›
- LA Tech Week is Coming to Town - dot.LA ›
- Here Are LA’s Hottest Startups for 2023 - dot.LA ›
- Why College Grads No Longer Want Tech Jobs - dot.LA ›
- Why LA Startups Were the Least Affected by a VC Downturn - dot.LA ›
Related Articles Around the Web
Read moreShow less
Samson Amore
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.
https://twitter.com/samsonamore
samsonamore@dot.la
RELATEDTRENDING
LA TECH JOBS