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XPrediction: LA's Startup Shakeout Will Continue Into 2023, Setting Survivors Up for Long-Term Success
Spencer Rascoff serves as executive chairman of dot.LA. He is an entrepreneur and company leader who co-founded Zillow, Hotwire, dot.LA, Pacaso and Supernova, and who served as Zillow's CEO for a decade. During Spencer's time as CEO, Zillow won dozens of "best places to work" awards as it grew to over 4,500 employees, $3 billion in revenue, and $10 billion in market capitalization. Prior to Zillow, Spencer co-founded and was VP Corporate Development of Hotwire, which was sold to Expedia for $685 million in 2003. Through his startup studio and venture capital firm, 75 & Sunny, Spencer is an active angel investor in over 100 companies and is incubating several more.
For years, the VC funding environment in Los Angeles and beyond has defied the laws of gravity. When it came to tech expansion, the unofficial ethos seemed to be: what goes up must stay up. But recent forces have conspired to paint a much different picture than we’re used to seeing, and the effects are being felt at every stage of the startup ecosystem.
My prediction: while the future funding forecast looks bleak and will stay that way for a while, it’s not without its bright spots, especially for those who are in it for the long run.
The Fed Effect
Here’s where it started: In the public equity markets, the tide began to turn as the Fed started raising interest rates in order to tame inflation. This jumpstarted a risk-off mentality, which happens when there’s increased uncertainty, even pessimism, about the economic outlook. Higher discount rates due to higher interest rates lead to growth stocks trading down.
It’s been a dazzling display of volatility. Market-wide, we’ve seen high-growth tech stocks decline significantly in the past six months— many tech stocks are down 50%-plus in the last year. 2022 was rough.
On the extreme end, Carvana shares have dropped 97%. Shopify stock is down 80% in 2022 and even Amazon, which to-date has seemed relatively bulletproof, lost more than 40% of its value since January 1. These are good examples of not only the problem at hand, but also the opportunity.
Crossover investors—those who do both public and private market investing—suddenly see public market opportunities again. They can now buy high-quality liquid assets in public markets at historically low multiples.
That’s the exact opposite of a few years ago when public equities were valued very highly. Then, crossover investors simply couldn’t find great returns in public markets, and chose instead to fish upstream into the private market investing tide pool to find viable prospects. That helped fuel the expansive L.A. (and elsewhere) startup success we’ve known to-date.
Stock-Induced Gridlock
Now that crossover investors have returned more to the public markets (or have stayed on the sidelines), and more traditional growth investors see a more difficult path for their companies to IPO, the local venture landscape has changed. Late-stage funding opportunities and the IPO markets have essentially shut down. Most companies that raised money at high valuations can’t go back because they can’t command such a high price in the public markets.
A year or two ago, it was typical to see a $5 million seed round at a $25 million valuation. Today, that’s an incredibly difficult hurdle to jump. I see numbers closer to $2 to $3 million at $10 to $15 million valuations, and even that feels like a significant success.
This is where the gridlock begins. This scenario forces late-stage private companies into a pretty undesirable corner. They essentially have two options: A) raise a flat or down round or B) cut expenses and extend runway. While neither are ideal, most companies who can are choosing the lesser of two business evils: option B.
This means that the majority of growth-stage companies raising now are only doing so because they’ve run out of cash and will shut down without additional funding. This reinforces the prevalence of down rounds in the market.
And at the end of the line? IPOs, the final step, simply aren't happening right now. It’s gridlock from start to finish.
Ripples, Then Rebound
One of the biggest implications of these market shifts is that not only do companies have less capital, but also less access to future capital. These days, cutting costs is tantamount to survival, and though necessary, it’s having a ripple effect throughout the tech industry. Hiring has slowed. Marketing expenditure has decreased. Expenditures overall are down. On top of these startup trends, consider the major layoffs happening at Meta, Snapchat and other large- and small-scale players, and it’s hard to see anything but a grim outlook ahead.
But my perspective: the long view isn’t all bad. Because companies are taking this chance to focus on unit profitability and sustainable growth, they’re setting themselves up for future success.
The L.A. market is particularly poised to weather this storm, in large part because it’s a hub for sectors that are standing strong mid-downturn.
Clean tech, a catchall name for everything from green energy to sustainable building materials to electric cars, is booming, and L.A. is benefiting. One of the pioneers of the space, Rivian, is based just outside L.A. in Irvine, and companies like Universal Hydrogen, Loop and EVGo are all based in the area.
The defense tech and aerospace industries are also on the uptick, and L.A. is home to some of the most innovative startups in those verticals. Take for instance Apex Space, a Culver City-based startup dedicated to producing better spacecraft at scale, and Relativity Space, which is building the first autonomous rocket factory and launch services for satellites. One of the largest venture rounds of the year was just announced for Anduril, a tech-enabled defense contractor based in Costa Mesa. SpaceX, one of the most highly valued private companies, is based in Hawthorne and continues to thrive. (Disclosure: my venture fund, 75 & Sunny Ventures, is an investor in Apex, Relativity and SpaceX.)
Mega rounds for powerhouse companies like Anduril and SpaceX during this down market have meant that, in contrast to most of the country, late-stage funding in L.A. has actually increased relative to early-stage funding. Still, early-stage startups in L.A. continue to thrive. In terms of deal count, seed and early-stage investments make up 75% of L.A.’s venture rounds, driving the flywheel that has made L.A. tech so dynamic over the past few years.
If you hated the last few months, as I have, remember that this too shall pass. The Fed will slow and eventually halt rate rises, and I’d bet the halt will be followed by rate declines (in late 2023?). My prediction: by late 2023 or 2024, the funding market will improve and the weather will turn. Maybe we won’t get completely back to “75 and Sunny” for a while, but the gruesome second half of 2022, which will continue in 2023, will subside late next year. 2023 will be a lost year, a year in which startups should focus on surviving not thriving. Those that make it to the other side of this downturn, like those which survived the 2008 and 2000 downturns, will become long-term winners and be stronger for having weathered this storm.
- LA Poised for Jobs Jump as Electric Vehicle Industry Surges Across State ›
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- LA VCs Predict: What's In Store for the 2023 Tech Industry - dot.LA ›
- How a Fragile Economic Climate is Impacting SoCal VCs - dot.LA ›
Spencer Rascoff serves as executive chairman of dot.LA. He is an entrepreneur and company leader who co-founded Zillow, Hotwire, dot.LA, Pacaso and Supernova, and who served as Zillow's CEO for a decade. During Spencer's time as CEO, Zillow won dozens of "best places to work" awards as it grew to over 4,500 employees, $3 billion in revenue, and $10 billion in market capitalization. Prior to Zillow, Spencer co-founded and was VP Corporate Development of Hotwire, which was sold to Expedia for $685 million in 2003. Through his startup studio and venture capital firm, 75 & Sunny, Spencer is an active angel investor in over 100 companies and is incubating several more.
Niche Launches Web3 Social Platform, Raises $1.8M
Niche wants to bring Web3 communities together.
After raising $1.8 million in a pre-seed round led by MetaWeb, the Los Angeles and New York-based platform launched the beta version of its decentralized, user-owned social media site. Alumni Ventures Group and a NEAR Foundation grant completed the funding, allowing the site to move into its beta stage. CEO Christopher Gulczynski and CTO Zaven Nahapetyan, bringing their respective Tinder and Facebook experience, turned to Web3 as an alternative to ad-driven social media.
Built up with user-owned communities, Niche’s “owner-members” purchase tokens unique to each group. The tokens, which can be exchanged for real currency, can also be used to buy content and attend events on the platform. Gulczynski said distributing ownership among its members re-incentivizes people to invest in smaller, more personal online communities even as it removes ad-driven motivations.
“We saw all the good stuff about Web2, with like connection and facilitating good engagement, but then we also saw the bad of how the larger companies were using that to actually make money,” Gulczynski said. “So I think it's a really unique opportunity now to take that experience and apply it to Web3, so that we can deliver on those promises.”
While at Facebook, Nahapetyan said the company noticed more users turning to private groups and chat threads instead of the ad-heavy news feed.
“It's a big part of why I decided to build Niche because we were like, ‘Okay, people want to be in close-knit spaces around shared identity or interest,” Nahapetyan said. “And if the current apps are not serving that, then there's a huge need that we can fulfill here with what we're doing.”

Crypto scams are easier to pull off on social media, with the FTC stating that Instagram, Facebook and WhatsApp users have lost over $1 billion. As people question the fate of different platforms, Gulczynski said that a platform like Niche has the potential to replace the current social media landscape.
“If we can prove value to like the groups of people that we're going after, we don't have to worry about taking on Meta and Instagram and all that kind of stuff because we'll have made evangelists out of the people that we're providing value for,” Gulczynski said.
Mainstream social media sites are also exploring Web3—Snapchat is testing a feature that would allow users to incorporate NFTs into lenses, and Twitter allows paying subscribers to use NFTs as profile photos.
Even as crypto faces increased scrutiny and creators grow wary of promoting it, there are a growing number of social platforms dedicated to Web3. NBA player Spencer Dinwiddie’s Web3 social media app Calaxy recently raised $26 million while Message seeks to give online chatting the Web3 treatment.
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Kristin Snyder is dot.LA's 2022/23 Editorial Fellow. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
LA Tech Week 2026: Saturday’s Event Lineup
🔦 Spotlight
LA Tech Week 2026 heads into the weekend Saturday with more opportunities to learn, meet fellow builders and explore what is being created across the region. Browse the day’s events by neighborhood below and find the gatherings worth leaving the house for.
ARTS DISTRICT
5:30 PM
- [WARDROBE DEBUG]: See Details Here
Soullink AI
CULVER CITY
10:00 AM
- Live Models TBD: See Details Here
Visko Platform, Reactor
1:00 PM
- Wafer, Print, & the Entertainment Business: See Details Here
Tallaris Partners
4:00 PM
- Build a voice agent in 3 minutes: See Details Here
Guava
- Tech Week Close Out Party: See Details Here
CarClub
DOWNTOWN
11:00 AM
- TradingDayEvent: See Details Here
silwal.io
2:00 PM
- [DFA Designathon]: See Details Here
Design For America + USC
- South Asians in Space, Physical AI: See Details Here
american south asian network
5:00 PM
- Speak Easy: Pitch Lab Happy Hour: See Details Here
Speech & Mind
7:00 PM
- Tea Tech and Tequila: See Details Here
SFWRUNWAY
LONG BEACH
10:00 AM
- Cars & Coffee: See Details Here
Grid, Vacant.com
12:00 PM
- Tech Beach Party @ Long Beach: See Details Here
Tech by the Beach
LOS FELIZ
8:30 AM
- Griffith Observatory Hike with Longevity Cities & Don't Die LA: See Details Here
Longevity Cities
MARINA DEL RAY
9:30 AM
- The Brazen Capital Walk: Connecting Women, Capital & Opportunity: See Details Here
BrazenEra
6:00 PM
- Build an AI workflow editor, natively in Angular: See Details Here
Workflow Builder
SANTA MONICA
7:00 AM
- Founders Running Club Run in Santa Monica: See Details Here
Founders Running Club, MongoDb
9:00 AM
- MOLTEN - Spatial hackathon (ElevenLabs, AssemblyAI, Rokoko, Datafeel...): See Details Here
Field Lab
2:00 PM
- Founder/Investor Fight Club: See Details Here
Santa Monica Striking
- Matcha & Walk with Longevity L.A.: See Details Here
Longevity Cities
3:30 PM
- The Afterparty for Your Nervous System: See Details Here
Infinity Angels 777
6:00 PM
- The Era of Agentic Networking: See Details Here
Purpose:Labs
7:00 PM
- Hackathon: See Details Here
Builderbase, AI Collective
USC
9:00 AM
- ACM@USC TrojanHacks: See Details Here
ACM@USC
10:00 AM
- 0 to Shipped: See Details Here
LavaLab
10:30 AM
- [CreatorThon]: See Details Here
Intuition Intelligence, Inc.
VENICE
8:00 AM
- Open Air Health Tech: See Details Here
Open Air Health Tech, Bowshock, Govitamins App
10:00 AM
- Be You Louder: Find, Build, Tell Your Story: See Details Here
Be You Louder
10:30 AM
- touch ./SAND - The Voice Agent OUTDOOR Hackathon: See Details Here
Openbase
11:00 AM
- Community Build: Tech 4 Good Hackathon: See Details Here
The Sameritan Project
12:00 PM
- Lovable Hackathon Competition: See Details Here
Lucky Day Labs
6:00 PM
- Bots, Bytes & Bubbles Benefit: See Details Here
Distinguished Minds Institute dba thinqueBytes®
VIRTUAL
9:00 AM
- Ask a VP of Sales: Live GTM Office Hours for Early-Stage B2B Founders: See Details Here
Kat Rucker Consulting Group
11:00 AM
- Sip & Ship: The Un-Hackathon: See Details Here
Your Next Win
WEST HOLLYWOOD
11:00 AM
- The 10x Engineer Showed Up. The 10x Organization Didn't.: See Details Here
Workflow Builder, Tentaro
3:00 PM
- AI, FILM & THE NEW ECONOMICS of CREATIVITY: See Details Here
DIMSUMX
WESTSIDE
11:00 AM
- AI After 5: Pilates & AI: See Details Here
AI After 5
- 🍵 Global Dream Café: See Details Here
Global Dream Team Media LLC
2:00 PM
- Graphic Design & Digital Printing Meetup: See Details Here
Big Frog Custom T-Shirts & More of West LA
7:00 PM
- Tech Industry Speed Networking West LA: See Details Here
Los Angeles Fun Events
Each session provides unique opportunities to gain insights, network, and explore various fields of tech innovation. For updates or more event information, visit the official Tech Week calendar.


