✨Diverse, Impact-Driven Founders Shine at Plug In South LA's Demo Day

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

✨Diverse, Impact-Driven Founders Shine at Plug In South LA's Demo Day

🔦 Spotlight

Plug In South LA, a Los Angeles accelerator program, hosted their 2023 Founder Showcase at Blackbird House in Culver City on Thursday night. Founders made their pitches and then participated in a short Q&A session with Plug In South LA’s founder Derek Smith. 🎬🚀🌟

Half of Plug In’s first national cohort, consisting of ten companies, are based in Los Angeles with the rest dispersed across the country from Washington D.C. to San Francisco. Diversity is the name of the game for this group of companies. Not only is Plug In South LA designed for under-represented founders the companies themselves span the gambit when it comes to sector with healthcare, social networking, marketplace startups and more.

Plug In South LA was founded by LA-native Derek Smith in 2014 because he noticed a significant lack of representation and opportunities for Black and Latinx communities in the growing tech industry in Los Angeles, particularly in South Los Angeles neighborhoods like Crenshaw, Leimert Park, and Inglewood. He wanted to bridge this gap and create a platform to empower underrepresented talent by providing networking, exposure, and support within the tech sector. According to its website, Plug In South LA’s accelerator is “designed for Black and LatinX founders who are focused on solving big problems in Healthcare, Fintech, Digital Media, Climate Control and Sustainability Efforts in historically marginalized communities.”

Scroll down to see more information and the full list of companies! 💻🌴🌇

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🤝 Venture Deals

LA Startups

  • Bold, a healthy aging platform, raised a $17M Series A led by Rethink Impact, with participation from Samsung Next and existing investors Andreessen Horowitz (a16z) Bio + Health, Khosla Ventures, GingerBread Capital, and Primetime Partners. - learn more
  • Requirements management and digital thread platform, Prewitt Ridge, raised a $4.1M Seed Round led by Squadra Ventures, joined by Stage Venture Partners, Aurelia Foundry, Wonder Ventures, Haystack, Acequia, TechStars, GC&H and others. - learn more
  • Morty, a platform to help people find local ‘IRL’ experiences and cultivate real world interactions between friends, raised a $2.2M Seed Round from prominent Los Angeles-based firms including Wedbush Ventures and Wonder Ventures. Initially only featuring escape rooms, Morty recently expanded into haunted attractions with plans to feature immpersive theater, speakeasies, location based VR and more!
  • Mavida Health, a maternal mental health platform, raise a $1.5M Pre-Seed Round. - learn more
  • VideoAmp, a media measurement and optimization software company, raised a $150M Series G led by Vista Credit Partners. - learn more
  • Strada, an AI-enabled cloud platform with tools for production and postproduction, raised a $1.9M Pre-Seed Round from some major Hollywood players among others. - learn more
LA Funds

📅 LA Tech Calendar

Saturday, September 16th

  • Y3K Innovation Summit USC - A day filled with workshops, competitions, and opportunities to connect with industry leaders and fellow tech enthusiasts of all levels. The event is designed for anyone interested in exploring the future or entrepreneurship, social impact, and career development within the emerging tech industries including digital content creation, virtual and augmented reality, blockchain application, artificial intelligence, and e-gaming.

Wednesday, September 20th

  • Startup Cafe 🗽 - Meet and connect with like-minded entrepreneurs, investors, and industry professionals while enjoying a nice cup of coffee or going on a hike or both Wednesday morning in Venice.
  • The LA Business Show - Day 1 🗽 - Join hundreds of business experts and leaders for the first day of this business expo in Downtown Los Angeles built to equip, educate and encourage the small businesses and entrepreneurs with 300 exhibitors, 150 seminars and unmissable masterclasses.

Thursday, September 21st

  • The LA Business Show - Day 2 🗽 - Join hundreds of business experts and leaders for the second day of this business expo in Downtown Los Angeles built to equip, educate and encourage the small businesses and entrepreneurs with 300 exhibitors, 150 seminars and unmissable masterclasses.

Friday, September 22nd

  • LA Tech Wind-Down 🗽 - Join Startup Coil and The KINN Friday evening in Venice for an alternative to the mid-week happy hour for networking, chill vibes, and functional non-alcoholic libations.

Other events to add to the calendar

🗽 - Free

📙 What We’re Reading

  • Disney’s recent deal with Charter Communications signals the growing challenges of transitioning from traditional TV to streaming. - read more
  • SpaceX's satellite internet division, Starlink, falls short of Elon Musk's ambitious 2015 projection and faces challenges expanding its subscriber base, especially in urban areas. - read more
  • 5 things to know about a potential strike against video game companies. - read more

🚀 Plug In South LA’s 2023 Cohort

See below for all 10 companies featured at Plug In South LA’s 2023 Demo Day.

🩺 At Their Side, LLC

HQ: Long Beach, CA CEO: Emily Woodman-Nance

Sector: Healthcare

Description: At Their Side is a 24/7 healthcare status platform that enables healthcare providers to communicate with families, allowing staff to dedicate more time to providing care rather than being occupied with phones.

🪴 MyVoluntier

HQ: Atlanta, GA CEO: Aubrey Gibson

Sector: Social Networking Platform

Description: MyVoluntier is a virtual civic engagement hub, akin to a 'LinkedIn for civic engagement,' centralizing community initiatives, events, resources, fundraising, and volunteers to inspire social connection and drive collective impact.

🍽️ Nutrible

HQ: St. Louis, MO CEO: Kwamane Liddell

Sector: Healthcare

Description: Nutrible is a technology platform that provides virtual social service navigation and nutrition-centered chronic care management to vulnerable patients and communities.

💼 Peadbo

HQ: Washington, DC CEO: Keith Chaney

Sector: B2B Software

Description: Peadbo (short for Personal Advisory Board) is a cloud-based platform that allows users to build and manage teams dedicated to their personal or professional growth and create recurring newsletters for their broader network of supporters and advisors.

💐 Postal Petals®

HQ: Los Angeles, CA CEO: Talia Boone

Sector: B2C

Description: Postal Petals®, an immersive floral and wellness startup, uses fresh cut flowers and do-it-yourself flower arranging to promote creative expression as a form of mindfulness and self-care.

💸 Prosperety Technologies Inc.

HQ: San Francisco, CA CEO: Darren Black

Sector: FinTech

Description: Prosperety Technologies Inc. is a fintech SaaS platform that helps small businesses succeed financially with: the right customers at a reasonable cost, unlimited access to no-fee, no-credit-check, no-revenue, capital from consumers and the ability to easily build and get business credit. All in the same place, on the same platform.

🏀 Subler

HQ: Los Angeles, CA CEO: Carlos Rivera

Sector: Marketplace, Proptech

Description: Subler is a B2B/C SAAS marketplace that connects schools with communities, making it easy for event organizers to find and rent school spaces. Subler democratizes access to athletic and event spaces and simplifies the rental process by centralizing new leads, creating leases, and collecting rent — all in one place.

📳 SwayBrand

HQ: Los Angeles, CA CEO: Horace Flournoy

Sector: Marketplace

Description: SwayBrand is a marketplace that connects brands with creators for on-location user-generated content. They aim to be the new studio for creators and help brands reach new audiences through authentic, personalized content.

👟The Crease Beast

HQ: Los Angeles, CA CEO: Matt J.

Sector: Consumer Products

Description: The Crease Beast is an innovative shoe care brand that provides sneakerheads with effective products to preserve footwear aesthetics.

*The Crease Beast was not present at the Demo Day but is part of the 2023 cohort

🚗 Upward

HQ: New York, NY CEO: Osvaldo Rodriguez

Sector: FinTech

Description: Upward helps 5M ride share drivers and delivery workers save at least $2,500 in taxes by automating the process of finding the largest possible deductions, so they pay less when it is time to file.

How to Navigate LA Tech Week 2026

🔦 Spotlight

Happy Friday, Los Angeles.

Next week, hundreds of tech events will take over the city, bringing founders, investors, engineers and creators together from October 12 through 18.

Calling LA Tech Week a conference does not quite capture the experience.

Presented by Andreessen Horowitz, Tech Week is a decentralized collection of panels, workshops, demonstrations and gatherings hosted independently by startups, venture firms and technology companies. There is no convention center or central stage. The programming stretches from Santa Monica and Venice to Culver City, Downtown, El Segundo and beyond.

In other words, the city is the venue.

AI remains the dominant theme for 2026, appearing across enterprise software, healthcare, finance, media and the creator economy. The schedule also reflects industries where Los Angeles has built a particular advantage, including aerospace, defense, robotics, advanced manufacturing, entertainment and consumer technology.

That range is what makes LA Tech Week distinct. It brings together the software companies shaping what comes next with the industries that already define Southern California.

The challenge is deciding where to show up.

Our advice: apply early and organize your schedule by neighborhood. Crossing from Santa Monica to Downtown may look manageable on a calendar created by someone who has never driven in Los Angeles.

To help you spend more time meeting people and less time crossing the city, we have organized each day’s events by location:

You can also browse the complete official LA Tech Week calendar.

Plan carefully, but do not fill every minute. The best conversation of the week may be the one that was never on your calendar.

More from this week’s LA startup and venture scene below.

🤝 Venture Deals

    LA Companies

    • El Segundo-based Gallatin AI raised a $50M Series A from new and existing investors including 8VC and Silent Ventures, bringing its total funding to $70M. The defense technology startup will expand its engineering team and advance Navigator, an AI platform that helps U.S. military units coordinate vehicle readiness, supplies, medical logistics and other mission-support operations. - learn more
    • Pasadena-based quantum computing startup Oratomic raised a $475M Series B at a $5.4B valuation, just three months after its Series A. ARCH Venture Partners, Spark Capital, Khosla Ventures, Index Ventures, General Catalyst and Bezos Expeditions co-led the round, bringing Oratomic’s total funding to $775M as it works toward a commercially viable, fault-tolerant quantum computer by 2030. - learn more
    • Torrance-based Fortastra raised a $30M Series A led by First In, with participation from Upfront Ventures, Space Capital, Rsquared, Side Door Ventures, ATX Ventures and existing investors. The company will use the capital to develop its next-generation maneuverable spacecraft, expand its engineering and operations teams and scale production of systems designed to protect critical assets in orbit. - learn more
    • Parallel Systems raised a $100M Series C led by AVP, with participation from Hillspire, Agility Global, Cobalt Capital, Anthos Capital, Congruent Ventures, Riot Ventures and Collaborative Fund. Founded by former SpaceX engineers, the company will use the funding to scale production and commercial deployment of its autonomous, battery-electric Panther rail vehicles, which are designed to make short-haul freight more competitive with trucking. - learn more
    • Gaming studio Gardens Interactive secured more than $35M in a Series B led by Lightspeed, with participation from Sequoia Capital, Index Ventures, Accel, Innovation Endeavors, Zenith Capital and other investors. The company will use the funding to launch and operate its debut social role-playing “strandbox” game, an evolving multiplayer world shaped by players’ actions and interactions. - learn more
    • Outer Spaces raised an $8M pre-seed round led by Upfront Ventures, with participation from Unlock Venture Partners, Mucker Capital and Genius Ventures. The startup is developing outdoor furnishings with integrated solar panels and batteries, turning backyards into sources of clean energy and backup power. - learn more
    • Furientis raised a $25M seed round led by Benchmark at a reported $125M valuation, following a $5M pre-seed announced in May. The defense startup will use the capital to scale production of lower-cost missile interceptors designed to be assembled quickly with readily available components, with a long-term goal of producing 1,000 systems annually at each factory. - learn more
    • Hiyo raised a $20.8M Series B led by Constellation Brands, with returning investor Live Nation also participating. The nonalcoholic beverage company will use the funding to expand its adaptogen- and nootropic-infused social tonics across more than 13,000 retail locations while growing its presence at hospitality venues and live events. - learn more
    LA Venture Funds
    • Navitas Capital participated in Vesta’s $30M Series B, which was led by Conversion Capital and included backing from several major mortgage lenders and financial institutions. The company will use the funding to scale its AI agents across mortgage origination, automating tasks such as application reviews, underwriting decisions and closing-document checks. - learn more
    • MTech Capital led Nettle’s oversubscribed $4.8M seed round, with participation from Project A Ventures, Sure Valley Ventures, Portfolio Ventures and Ventures Together. The insurtech startup will use the funding to expand across the U.S. and Europe while growing its AI platform, which helps commercial insurers identify property risks, accelerate inspections and generate reports. - learn more
    • Bonfire Ventures doubled down on Santé by participating in the company’s $15M Series A, which was led by FINTOP and included other returning investors. The New York startup will use the funding to expand its AI-powered operating system for independent wine and liquor stores, which combines point-of-sale, e-commerce, payments, inventory and marketing tools in one platform. - learn more

    LA Exits

    • Winnow Solutions was acquired by Marina del Rey-based Spring Labs, with financial terms undisclosed. Winnow’s attorney-built library of more than 100,000 state and federal regulatory requirements will become a core part of SpringGRC, helping financial institutions connect changing laws directly to their compliance policies, controls and workflows. - learn more

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      LA Tech Week 2026: Sunday’s Event Lineup

      🔦 Spotlight

      LA Tech Week 2026 closes Sunday with one final day of events across Los Angeles. We have organized the remaining lineup by neighborhood so you can finish the week with a few last conversations before everyone returns to their regularly scheduled inboxes.

      ARTS DISTRICT

      12:00 PM

      CARSON

      12:00 PM

      CULVER CITY

      9:00 AM

      • Women in Cleantech & Sustainability Hike and Network: See Details Here
        Women in Cleantech & Sustainability

      6:00 PM

      • Founders pitch competition: See Details Here
        Biomorphix solutions, Nightingale regenerative

      HOLLYWOOD

      10:00 AM

      4:00 PM

      • AI International: Film, Music Video & Micro-Drama: See Details Here
        AI International Film Festivals

      MID CITY

      1:00 PM

      OTHER

      12:00 PM

      • ORGANIC LIFE LABS™ PRESENTS THE ALIGNMENT LAB: The Science of human performance: See Details Here
        The Blue Room Collective

      SANTA MONICA

      8:00 AM

      1:00 PM

      6:00 PM

      SOUTH LA

      2:00 PM

      • Future Builders : Family STEM Day: See Details Here
        Black L.A. Tech Week (Community Collective)

      VENICE

      10:00 AM

      12:00 PM

      • How to Raise Funds to Fund Any Business Using Digital Products.: See Details Here
        DN Events

      VIRTUAL

      5:00 PM

      WEST HOLLYWOOD

      3:00 PM

      Each session provides unique opportunities to gain insights, network, and explore various fields of tech innovation. For updates or more event information, visit the official Tech Week calendar.

      Download the dot.LA App

      LA Tech Week 2026: Saturday’s Event Lineup

      🔦 Spotlight

      LA Tech Week 2026 heads into the weekend Saturday with more opportunities to learn, meet fellow builders and explore what is being created across the region. Browse the day’s events by neighborhood below and find the gatherings worth leaving the house for.

      ARTS DISTRICT

      5:30 PM

      BEL AIR

      5:00 PM

      CULVER CITY

      10:00 AM

      1:00 PM

      4:00 PM

      DOWNTOWN

      11:00 AM

      2:00 PM

      • South Asians in Space, Physical AI: See Details Here
        american south asian network

      5:00 PM

      7:00 PM

      HOLLYWOOD

      8:00 PM

      INGLEWOOD

      10:00 PM

      LONG BEACH

      10:00 AM

      12:00 PM

      LOS FELIZ

      8:30 AM

      • Griffith Observatory Hike with Longevity Cities & Don't Die LA: See Details Here
        Longevity Cities

      MALIBU

      5:00 PM

      MARINA DEL RAY

      9:30 AM

      • The Brazen Capital Walk: Connecting Women, Capital & Opportunity: See Details Here
        BrazenEra

      6:00 PM

      • Build an AI workflow editor, natively in Angular: See Details Here
        Workflow Builder

      SANTA MONICA

      7:00 AM

      • Founders Running Club Run in Santa Monica: See Details Here
        Founders Running Club, MongoDb

      9:00 AM

      • MOLTEN - Spatial hackathon (ElevenLabs, AssemblyAI, Rokoko, Datafeel...): See Details Here
        Field Lab

      2:00 PM

      3:30 PM

      6:00 PM

      7:00 PM

      SOUTH LA

      7:00 PM

      THE VALLEY

      7:30 PM

      UCLA

      11:00 AM

      USC

      9:00 AM

      10:00 AM

      10:30 AM

      VENICE

      8:00 AM

      • Open Air Health Tech: See Details Here
        Open Air Health Tech, Bowshock, Govitamins App

      10:00 AM

      10:30 AM

      11:00 AM

      12:00 PM

      6:00 PM

      • Bots, Bytes & Bubbles Benefit: See Details Here
        Distinguished Minds Institute dba thinqueBytes®

      VIRTUAL

      9:00 AM

      • Ask a VP of Sales: Live GTM Office Hours for Early-Stage B2B Founders: See Details Here
        Kat Rucker Consulting Group

      11:00 AM

      WEST HOLLYWOOD

      11:00 AM

      • The 10x Engineer Showed Up. The 10x Organization Didn't.: See Details Here
        Workflow Builder, Tentaro

      3:00 PM

      WESTSIDE

      11:00 AM

      2:00 PM

      • Graphic Design & Digital Printing Meetup: See Details Here
        Big Frog Custom T-Shirts & More of West LA

      7:00 PM

      WESTWOOD

      12:00 PM

      Each session provides unique opportunities to gain insights, network, and explore various fields of tech innovation. For updates or more event information, visit the official Tech Week calendar.

      Download the dot.LA App

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