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XTechstars LA Class of 2020; What It's Like to Run an Accelerator During a Pandemic
Ben Bergman is the newsroom's senior finance reporter. Previously he was a senior business reporter and host at KPCC, a senior producer at Gimlet Media, a producer at NPR's Morning Edition, and produced two investigative documentaries for KCET. He has been a frequent on-air contributor to business coverage on NPR and Marketplace and has written for The New York Times and Columbia Journalism Review. Ben was a 2017-2018 Knight-Bagehot Fellow in Economic and Business Journalism at Columbia Business School. In his free time, he enjoys skiing, playing poker, and cheering on The Seattle Seahawks.

When the founders who lead the ten young startups selected for the 2020 Techstars LA class begin their three month accelerator program Monday, they won't be gathering in the Mid-Wilshire office and shaking hands as every other class has done. Like the rest of us, they will be working at home because of the coronavirus. Dinners, meetings, socializing, and mentoring sessions will all be online.
"A big part of the magic of the program is the relationships that are from proximity and from everyone working together in the same space and so what we're doing is we're endeavoring to create as much as that connection in the virtual world as possible," said Anna Barber, managing director of Techstars LA.
Barber is a big fan of Post-it notes and remembers several occasions where she's helped a founder arrive at an epiphany during a whiteboard session. That will not be possible this time around, but Barber wanted to try to replicate the experience as much as possible, so last week she and program manager Alex Karevoll rented a U-Haul truck and delivered whiteboards, Post-its, markers, and snacks to the new class, crisscrossing the city from Santa Monica to Encino and East L.A.
"We wanted to bring the Techstars experience to people at home," said Barber. "It was cool to see the different parts of L.A. that people are coming from."
Coronavirus means many elements of Techstars will be different this year, though the basics remain the same; Ten startups will receive three months of intensive mentoring and then present at a Demo Day in October (which Barber still hopes will be in-person). Techstars invests $120,000 for a 6% cut of equity.
Techstars LA companies have gone on to raise an average of more than $2 million of outside capital after the program. Standouts from the previous three classes include Slingshot Aerospace, Blue Fever, Stackin, Fernish, Liquid,Dash Systems and Finli.
The health and wellness category is dominant in this year's class with teams tackling teletherapy for intersectional communities, cancer care coordination, breast milk testing to optimize infant nutrition, and remote evaluation of ADHD and learning differences. Media and e-commerce companies include an esports analytics platform, a podcasting services provider, a platform for college creatives to connect with brands, and a fashion and beauty marketplace for Latinx consumers.
Nine companies include women, Black or Latinx founders, with six in the CEO seat and there are six mixed gender founding teams. Barber says diversity has always been important for Techstars LA, both because it is vital for building the kind of inclusive ecosystem she wants in L.A. and also it is simply good business.
"I've always been a believer in the idea that diversity produces better investing outcomes," said Barber.
Barber usually narrows down the ten selections from hundreds of applicants with lots of face-to-face meetings to get a feel for founders, but this time she has met almost none of them.
"It was a challenge for me," said Barber. "I am a founder-focused investor and so much of that is about getting to know people and build a strong personal relationship with them and also understanding who they are and what motivates them and I feel like it's very hard to make those connections over video."
Despite the limitations of running a remote accelerator, Barber is trying to find the silver linings, such as being able to get speakers and mentors who would not ordinarily have the time to fly to L.A. She is also using Sococo, an online platform that simulates a virtual office.
"If you want to talk to someone, you can just enter the room in the virtual office that they are in and talk to them," Barber said. "It takes longer to build connections in a remote setting, but we can still do it," she said.
All but one of the startups in this year's class is headquartered in Los Angeles. Some like, Thrive Education, the remote provider of ADHD and learning differences, only recently relocated from the Bay Area.
"We think it's important for us to be based in LA," said Jack Rolo, Co-Founder & CEO of Thrive Education. "A lot of startups, if they have the choice, are wanting to locate outside of the Bay Area. L.A. is expensive but it's still cheaper than living in the Bay Area. It will help us have a longer runway."
Rolo is hoping to come out of Techstars in a position to raise a seed round in October. "Our product works but it's not polished just yet," he said. "We want it to be perfect."
CLLCTVE, which is the platform for college creatives to connect with brands, is relocating from Syracuse this week.
"We're very excited for L.A.," said Kelsey Davis, founder and CEO of CLLCTVE. "When you think of diversity and creativity, L.A. is a representation nationally of that space."
Davis says Techstars LA was the only accelerator she seriously considered. "For us it just felt so right," said Davis.
Davis, 23, who is Black, wore a sweatshirt during an interview with dot.LA conducted via Zoom with the phrase "Black tech. Green money" emblazoned across the front. She says she is pleased to see the tech world finally having long overdue conversations about race and she says she won't squander the opportunity. Her goal is nothing short of building a LinkedIN for Generation Z.
"Now that we're here we have to roll up our sleeves and do the hard work together," said Davis. "If I'm given half of what everyone else is given, I'm going to take it twice as far."
Get to Know Techstars' 2020 Class
Pod People
Pod People is a full-service podcast production and staffing agency with a network of over 700 audio professionals across the globe.
JoyHub
JoyHub 's enterprise software integrates multifamily operator systems into a single, centralized data platform.
Ayana Therapy
Ayana Therapy provides online therapy for minorities with an emphasis on intersectionality.
CLLCTVE
CLLCTVE is a platform connecting college creatives with brands targeting Gen-Z consumers.
Lactation Lab
Lactation Lab provides breast milk analysis and personalized recommendations for mothers to optimize their child's health and nutrition.
Preveta
Preveta is transforming cancer care by arming clinicians with data and insights to improve outcomes, and blazing a trail for providers to deliver value-based care.
Shop Latinx
Shop LatinX is the leading fashion and beauty lifestyle brand with products designed by and for the Latinx community.
Sike Insights
Sike Insights powers remote teams to work better together. Our first product, Kona, is an AI-powered Slackbot that helps you communicate.
StatsHelix
StatsHelix is a B2B gametech company focused on esports and streaming.
Thrive Education
Thrive Education provides remote tele-assessments for learning differences (LDs) such as dyslexia, ADHD, and autism.
Meet the Techstars L.A. Class of 2020!www.youtube.com
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Ben Bergman is the newsroom's senior finance reporter. Previously he was a senior business reporter and host at KPCC, a senior producer at Gimlet Media, a producer at NPR's Morning Edition, and produced two investigative documentaries for KCET. He has been a frequent on-air contributor to business coverage on NPR and Marketplace and has written for The New York Times and Columbia Journalism Review. Ben was a 2017-2018 Knight-Bagehot Fellow in Economic and Business Journalism at Columbia Business School. In his free time, he enjoys skiing, playing poker, and cheering on The Seattle Seahawks.
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TikTok Content Moderators Allege Emotional Distress
Kristin Snyder is an editorial intern for dot.la. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
Content moderators reviewing TikTok videos have experienced psychological distress after exposure to graphic content, Business Insider reported Thursday.
Current and former moderators employed by Telus International, a contractor used by Culver City-based video-sharing app for content moderation, told BI that they were often assigned long, consecutive shifts overseeing graphic content—including beheadings, child sexual abuse and self-harm—and that requests to be reassigned to less demanding roles were often denied.
TikTok’s parent company, Chinese tech firm ByteDance, uses artificial intelligence to filter and separate inappropriate content into various categories, with human moderators assigned to review the content within those categories. As TikTok’s platform has grown—it is currently the most downloaded app in the world—employees said they were pressured to keep pace with the increase in content and were often denied discretionary wellness breaks, according to BI.
Additionally, while ByteDance has an emergency response team tasked with handling videos reported to law enforcement, one employee told BI that neither that team nor TikTok’s wellness team provided support to the moderators who reported such content. A Telus International spokesperson told BI that its own wellness team supported moderators, who have the option to skip difficult content. Telus employees, however, told BI that skipping videos resulted in disciplinary citations.
In a lawsuit filed against ByteDance in December, former content moderator Candie Frazier alleged that her work resulted in post-traumatic stress disorder and symptoms of severe psychological distress. Two other content moderators have since filed a lawsuit with similar claims.
The lawsuits are part of the growing legal pressure facing TikTok. In California, a bill that would allow parents to sue social media companies for addicting their children to apps passed the State Assembly and awaits the State Senate. The company is also facing renewed pressure from federal regulators over data privacy issues.
TikTok has also been scrutinized for its corporate workplace culture—with severalemployees claiming they were pressured to work long hours and accommodate the schedule of ByteDance’s China office.
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Kristin Snyder is an editorial intern for dot.la. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
Relativity Space Surpasses $1 Billion in Contracts, Inks New Deal with Satellite Maker OneWeb
Samson Amore is a reporter for dot.LA. He previously covered technology and entertainment for TheWrap and reported on the SoCal startup scene for the Los Angeles Business Journal. Send tips or pitches to samsonamore@dot.la and find him on Twitter at @Samsonamore. Pronouns: he/him
Rocket maker Relativity Space soared past a milestone today, surpassing $1 billion worth of contracts for launches on its 3D-printed Terran R rocket.
Long Beach-based Relativity agreed to a multi-launch agreement with broadband satellite maker OneWeb on June 30. CEO Tim Ellis posted on Twitter that following the deal, Relativity now had over $1.2 billion in binding launch contracts secured by five different customers — even though the startup still has yet to send a rocket to orbit.
Ellis called the deal a “huge vote of confidence and we can’t wait to deliver.”
Relativity aims to send the OneWeb satellites by 2025. The OneWeb launch could be one of the first commercial launches sent into space by the rocket maker’s reusable Terran R craft.
OneWeb was previously using Russian Soyuz rockets to launch, but sanctions imposed on Russia following its invasion of Ukraine forced it to look to other alternatives. Ellis told TechCrunch Relativity was already looking to court OneWeb as a customer before the war, though, noting the deal “has been in the works for quite some time.”
OneWeb wants its broadband service to be operational by 2023, and to do that it has to launch at least 648 satellites into orbit. Relativity has two rockets under construction – Terran 1 and Terran R.
The smaller Terran 1 rocket has already secured a $3 million contract to launch small satellites for the Department of Defense. The Terran 1 will make its first flight in a mission nicknamed “Good Luck, Have Fun” (GLHF) which is expected to take off this summer and won’t carry any payloads. Assuming the GLHF mission is a success, Relativity will then launch the DoD mission.
The Terran R is Relativity’s 95%-reusable rocket and its answer to competitor SpaceX’s Falcon 9, with which OneWeb is also launching payloads.
In an interview with ArsTechnica earlier this year, Ellis said the craft could take off as soon as 2024, though it’s still being built at Relativity’s 1 million-square-foot factory headquarters in Long Beach.
Last June Relativity raised a $650 million Series E funding round led by its backer Fidelity Management & Research. At that time, Ellis told dot.LA the Terran R rocket was still under development and added, “Ever since Relativity's early days in Y Combinator, we've planned to manufacture a large reusable rocket.”
Samson Amore is a reporter for dot.LA. He previously covered technology and entertainment for TheWrap and reported on the SoCal startup scene for the Los Angeles Business Journal. Send tips or pitches to samsonamore@dot.la and find him on Twitter at @Samsonamore. Pronouns: he/him
Goop’s Noora Raj Brown On Having the Hard Conversations That Make Change
Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.
Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.
On this week’s episode of the Behind Her Empire podcast, host Yasmin Nouri talks with the executive vice president of Gwyneth Paltrow’s Goop, Noora Raj Brown.
Brown started working at Goop when the company was still in the early, hectic stages, moving from a weekly newsletter Paltrow would send out to her friends to a multinational publishing and lifestyle brand.
At the time, Goop’s advice, guides and features about beauty style and wellness, were tackling difficult issues like divorce, sexuality and health in very personal terms.
“So much of what we do at Goop is to push conversations into the mainstream and to talk about things that, frankly, people don't always want to talk about,” she said. “And these are hard conversations, right?”
Brown, a daughter of immigrants, grew up in Silicon Valley and always considered herself a creative, even though her parents were hopeful she’d take a more conventional professional route. “It was like, very much medicine and tech, and I wasn't interested in either,” she says. Instead, her interest veered toward fashion.
After earning her degree, she moved to New York City to work at a fashion magazine called Details, where she got to learn quickly about how designers function and how garments are produced and promoted — but the job didn’t come easy.
“A lot of it was really like finding your path, feeling really lost for a long time. And I think I also had this idea that I would come to New York and I would start interviewing and get a job,” says Brown. “And that would sort of be it. And I didn't realize how insanely competitive it was.”
Brown moved on to work in talent PR where she organized photo shoots, coordinated the angles of stories and then at a fashion and style publication called InStyle during a time when it was in the process of being sold to a new owner.
“There was a feeling of like, you couldn't win,” Brown says. “You're operating from a place of fear; you're not able to be your best self, right?, and you're not able to produce your best work.”
In 2016, when Brown made her way to Goop, there was no in-house communications or legal team, no HR, piles of debt and, from Brown, terror. “I sort of felt like, I was the first line of defense for anything negative that happened to the business,” she says.
The experience left her feeling unqualified, but she said Paltrow’s confidence in her made Brown more confident in her own abilities.
“I think we all just need to give ourselves the benefit of the doubt a little bit,” she says.
Brown’s personal journey, in many ways, mirrored Goop’s mission to push unconventional conversations into the mainstream. Brown says Goop has faced some backlash for its stories, but she says she feels strongly that important topics shouldn't be taboo, and adds that it takes honesty and courage to make change.
“If you're really going to, as we say, [...] milk the shit out of life, you need to do that,” she says. “As I said, operating from a place of real pride, but also real bravery is super important.”
Engagement and Production Intern Jojo Macaluso contributed to this post.
Hear more of the Behind Her Empire podcast. Subscribe on Stitcher, Apple Podcasts, Spotify, iHeart Radioor wherever you get your podcasts.
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Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.
Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.