Why Credit Unions Are Getting Into the Crypto Game

Pat Maio
Pat Maio has held various reporting and editorial management positions over the past 25 years, having specialized in business and government reporting. He has held reporting jobs with the San Diego Union-Tribune, Orange County Register, Dow Jones News and other newspapers in Ohio, West Virginia, Maryland and Washington, D.C.
Why Credit Unions Are Getting Into the Crypto Game

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It’s been a rollercoaster three months since Torrance-based Unify Federal Credit Union became the first credit union in the U.S. to begin offering its members the ability to trade Bitcoin.

In November, Unify, which holds $3.6 billion in assets, forged a partnership with New York-based Bitcoin trading platform NYDIG to provide its 286,000 members with access to the cryptocurrency. At the time, it seemed like as good a time as any for Unify to enter the crypto fray: Bitcoin was traded at all-time highs exceeding $60,000 and had a market capitalization of more than $1 trillion.


But no sooner did Unify unveil the new crypto offering than Bitcoin began a precipitous decline in value, plummeting down to near the $35,000 mark at its lowest point in January. (The token now trades at around $40,000.) Still, that doesn’t appear to have fazed Unify members’ appetites to get into the crypto game; after maxing out Unify’s initial 2,500-person Bitcoin trading waiting list, more than 6,000 of the credit union’s members are now using Unify’s crypto trading services.

Photo courtesy of Unify

Activity on the platform has slowly ramped up to around 5,500 trades per month, with more than $600,000 worth of Bitcoin transactions to date. With Unify charging a maximum of 2% on each trade no matter the size, it’s a whole new source of non-interest income for the credit union.

“Two months doesn’t necessarily make a trend, but it certainly does appear that our members are very interested in using their primary financial institution as their vehicle for exploring crypto,” Greg Glawson, Unify’s executive vice president and chief information officer, told dot.LA.

Glawson notes that, if anything, Bitcoin’s selloff has only heightened interest among members looking to “buy the dip.”

“The interesting thing is, at the beginning when Bitcoin was [trading] very high, there were fewer transactions at higher dollar amounts,” he said. “But now, there are more transactions at lower amounts.”

Other credit unions are looking to follow the trail blazed by Unify. Idaho Central Credit Union, the largest credit union in its state, also teamed with NYDIG on Bitcoin trading services that launched earlier this month, while more financial institutions nationally are gathering on the sidelines, according to Credit Union National Association (CUNA) spokesperson Lauren Williams.

The volatile world of crypto trading would appear to be uncharacteristic territory for credit unions. As member-owned nonprofit financial institutions, they’ve long held a reputation as being more stable, conservative and trustworthy than commercial banks. But as more credit unions move into the space, it’s a sign of both crypto’s growing mainstream acceptance and the credit union industry’s search for new income growth opportunities.

Glawson said Unify’s venture into crypto is about “bring[ing] the best offerings to our members” amid rising public interest in digital assets. He added that the credit union has looked to ensure that its members know what they’re getting into.

“We want to make sure that member education is at the forefront when entering the cryptocurrency space,” he said. “We want to ensure that our membership is aware of what cryptocurrency is, what it isn’t and certainly that there is volatility in the area.”

The credit union industry as a whole, meanwhile, has argued that its move into digital assets would provide consumers with more protections at a time when federal regulators are increasingly eyeing the crypto sector.

“Our fear is that cryptocurrency and blockchain based financial platforms are creating an unregulated financial sector that could have major repercussions to the U.S. economy,” CUNA, which represents more than 5,000 credit unions nationally, wrote in a November letter to Congress’ Joint Economic Committee. It added that “Congress should look for ways to enable credit unions and other financial institutions to provide digital asset-related services, so that these services can be properly overseen by regulators.”

Meanwhile, the National Credit Union Administration, the federal regulatory body overseeing the industry, is currently “examining issues related to the benefits, risks, and regulatory treatment of decentralized finance products and cryptocurrencies,” according to NCUA spokesman Joseph Adamoli.

“While the NCUA recognizes the potential opportunities these products and technologies offer, we also recognize the potential risks they pose to credit union members, the credit union system and the broader financial services sector,” Adamoli said in an email to dot.LA.

In the meantime, Unify and a handful of other credit unions are moving forward with their plans. Unify is now exploring expanding its crypto trading platform beyond just Bitcoin; additionally, it’s weighting the possibility of paying out members’ dividends in Bitcoin, offering credit card rewards in crypto and permitting members to borrow against their crypto holdings.

“It comes down to Unify’s leadership recognizing that cryptocurrency is here to stay and a market force,” Glawson said. “We know that it’s something our members are highly interested in.”

LA’s Upgrade in Travel and NBA Viewing
Image Source: Los Angeles World Airports

🔦 Spotlight

Exciting developments are underway for Los Angeles as the city prepares for major upgrades in both travel and entertainment. The Los Angeles Board of Airport Commissioners has approved an additional $400 million for the Automated People Mover (APM) at LAX, increasing its total budget to $3.34 billion. This boost ensures the elevated train’s completion by December 8, 2025, with service starting in January 2026. For Angelenos, this means a significant improvement in travel convenience. The APM will streamline connections between parking, rental car facilities, and the new Metro transit station, drastically cutting traffic congestion around the airport. Imagine a future without the dreaded 30-minute traffic delays at LAX! The APM will operate 24/7, reducing airport traffic by 42 million vehicle miles annually and carrying 30 million passengers each year, while also creating thousands of local jobs and supporting small businesses.

Meanwhile, the NBA is also making waves with its new broadcasting deals. The league has signed multi-year agreements with ESPN, NBC, and Amazon Prime Video, marking a notable shift in media partnerships. ESPN will maintain its long-standing role, NBC returns as a network broadcaster after years away, and Amazon Prime Video will provide NBA games through its streaming platform. Starting with the 2025-2026 season, these deals will enhance the league's reach and revenue, aligning with the NBA's goal to expand its audience and adapt to evolving viewing habits. Whether you're catching the action on TV or streaming online, these changes promise to elevate the fan experience and bring more basketball excitement to Los Angeles.


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LA Exits


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🤫 The Secret to Staying Fit at Your Desk: 6 Essential Under-Desk Exercise Machines

Health experts are sounding the alarm: our sedentary jobs are slowly killing us, yet we can't abandon our desks if we want to keep the lights on. It feels like we're caught between a rock and a hard place. Enter under-desk exercise machines – the overlooked heroes (albeit kind of goofy looking) of the modern workspace. These devices let tech professionals stay active, enhance their health, and increase their productivity, all without stepping away from their screens. Here are 6 fantastic options that will enhance the way you work and workout simultaneously.

DeskCycle Under Desk Bike Pedal Exerciser

This bike has nearly ten thousand five-star reviews on amazon. It works with nearly any desk/chair setup. It is quiet, sturdy and allows up to 40 pounds of resistance. If you are looking for an under-desk bike this is a fantastic option.

Type: Under-Desk Bike

Price: $180 - $200


Sunny Health & Fitness Dual Function Under Desk Pedal Exerciser

This under-desk bike is extremely quiet due to the magnetic resistance making it an ideal option if you work in a shared space. It doesn’t slip, has eight levels of resistance, and the option to work legs and arms. It’s about half the price of the DeskCycle bike making it a solid mid-range option for those looking to increase their daily activity.

Type: Under-Desk Bike

Price: $100 - $110


Sunny Health & Fitness Sitting Under Desk Elliptical

This under-desk elliptical comes in multiple colors if you really want to underscore that you are a quirky individual, in case an under-desk elliptical isn’t enough. This model is a bit heavy (very sturdy), has eight different resistance levels, and has more than nine thousand 5-star reviews.

Type: Under-Desk Elliptical

Price: $120 - $230


DeskCycle Ellipse Leg Exerciser

This under-desk elliptical is another great option. It is a bit pricey but it’s quiet, well-made and has eight resistance levels. It also syncs with your apple watch or fitbit which is a very large perk for those office-wide “step” challenges. Get ready to win.

Type: Under-Desk Elliptical

Price: $220 - $230


Daeyegim Quiet LED Remote Treadmill

If you have a standing desk and are looking to walk and work this is a fantastic option. This walking-only treadmill allows you to walk between 0.5 to 5 mph (or jog unless you have the stride length of an NBA forward). It is very quiet, which is perfect if you want to use it near others or during a meeting. You can’t change the incline or fold it in half but it is great for simply getting in some extra steps during the work day.

Type: Under-Desk Treadmill

Price: $220 - $230


Sunny Health & Fitness Foldable Manual Treadmill

This under-desk treadmill isn’t the most premium model but it is affordable and has an impressive array of features. It is a manual treadmill meaning it doesn’t need to be plugged in; it is foldable and offers an incline up to 13%. I personally can’t imagine working and walking up a 13% incline but if that sounds like your cup of tea, then I truly respect the hustle.

Type: Under-Desk Treadmill

Price: $150 - $200




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🤠Musk Picks Texas and 🔥Tinder AI Picks Your Profile Pictures

🔦 Spotlight

Tinder is altering dating profile creation with its new AI-powered Photo Selector feature, designed to help users choose their most appealing dating profile pictures. This innovative tool employs facial recognition technology to curate a set of up to 10 photos from the user's device, streamlining the often time-consuming process of profile setup. To use the feature, users simply take a selfie within the Tinder app and grant access to their camera roll. The AI then analyzes the photos based on factors like lighting and composition, drawing from Tinder's research on what makes an effective profile picture.

The selection process occurs entirely on the user's device, ensuring privacy and data security. Tinder doesn't collect or store any biometric data or photos beyond those chosen for the profile, and the facial recognition data is deleted once the user exits the feature. This new tool addresses a common pain point for users, as Tinder's research shows that young singles typically spend about 25 to 33 minutes selecting a profile picture. By automating this process, Tinder aims to reduce profile creation time and allow users to focus more on making meaningful connections.

In wholly unrelated news, Elon Musk has announced plans to relocate the headquarters of X (formerly Twitter) and SpaceX from California to Texas. SpaceX will move from Hawthorne to Starbase, while X will shift from San Francisco to Austin. Musk cited concerns about aggressive drug users near X's current headquarters and a new California law regarding gender identity notification in schools as reasons for the move. This decision follows Musk's previous relocation of Tesla's headquarters to Texas in 2021.

🤝 Venture Deals

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