iTrustCapital Hits Unicorn Status By Letting People Invest Their IRAs In Crypto

Pat Maio
Pat Maio has held various reporting and editorial management positions over the past 25 years, having specialized in business and government reporting. He has held reporting jobs with the San Diego Union-Tribune, Orange County Register, Dow Jones News and other newspapers in Ohio, West Virginia, Maryland and Washington, D.C.
iTrustCapital Hits Unicorn Status By Letting People Invest Their IRAs In Crypto

iTrustCapital—a Long Beach-based trading platform that allows investors to buy cryptocurrencies, gold and silver through their retirement accounts—is Southern California’s newest tech unicorn after raising $125 million in a Series A funding round.


New York-based Left Lane Capital led the funding, which values iTrustCapital at more than $1.3 billion valuation, according to the companies. The startup plans to use the proceeds to expand product offerings, explore potential acquisitions and grow its marketing reach. Prior to the Series A, it had been bootstrapped by the likes of angel investor John Vojtech.

Since launching in 2018, iTrustCapital has grown to roughly $2 billion in assets under management and 25,000 client-funded accounts. The startup said it has more than doubled its total transaction volume in the last six months, to over $4.5 billion.

Representatives for iTrustCapital and Left Lane Capital could not be immediately reached for comment.

The crypto IRA industry is a fledgling yet growing industry that has a handful of emerging players. Among iTrustCapital’s competitors is the Sherman Oaks-based Bitcoin IRA.

While crypto investing is most popular among those aged 21 to 35 years old, iTrustCapital boasts of its broader appeal in the retirement savings field, with a client base that includes “thousands” in the 45-to-65-year-old age range.

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Greater Good Health Raises $10M To Fix America’s Doctor Shortage

Keerthi Vedantam

Keerthi Vedantam is a bioscience reporter at dot.LA. She cut her teeth covering everything from cloud computing to 5G in San Francisco and Seattle. Before she covered tech, Keerthi reported on tribal lands and congressional policy in Washington, D.C. Connect with her on Twitter, Clubhouse (@keerthivedantam) or Signal at 408-470-0776.

Greater Good Health Raises $10M To Fix America’s Doctor Shortage
Courtesy of Greater Good Health

The pandemic highlighted what’s been a growing trend for years: Medical students are prioritizing high-paying specialty fields over primary care, leading to a shortage of primary care doctors who take care of a patient’s day-to-day health concerns. These physicians are a cornerstone of preventative health care, which when addressed can lower health care costs for patients, insurers and the government. But there’s a massive shortage of doctors all over the country, and the pipeline for primary care physicians is even weaker.

One local startup is offering a possible answer to this supply squeeze: nurse practitioners.

On Wednesday, Manhattan Beach-based Greater Good Health unveiled $10 million in new funding led by LRVHealth, adding to $3 million in seed funding raised by the startup last year. The company employs nurse practitioners and pairs them with doctor’s offices and medical clinics; this allows nurse practitioners to take on patients who would otherwise have to wait weeks, or even months, to see a doctor.

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Plus Capital Partner Amanda Groves on Celebrity Equity Investments

Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+ Shift.com, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.
PLUS Capital​’s Amanda Groves.
Courtesy of Amanda Groves.

On this episode of the L.A. Venture podcast, Amanda Groves talks about how PLUS Capital advises celebrity investors and why more high-profile individuals are choosing to invest instead of endorse.

As a partner at PLUS, Groves works with over 70 artists and athletes, helping to guide their investment strategies. PLUS advises their talent roster to combine their financial capital with their social capital and focus on five investment areas: the future of work, future of education, health and wellness, the conscious consumer and sustainability.

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