
Get in the KNOW
on LA Startups & Tech
XStem Helps Musicians Get Paid. It Just Scored a Big Payday Itself.
Sam primarily covers entertainment and media for dot.LA. Previously he was Marjorie Deane Fellow at The Economist, where he wrote for the business and finance sections of the print edition. He has also worked at the XPRIZE Foundation, U.S. Government Accountability Office, KCRW, and MLB Advanced Media (now Disney Streaming Services). He holds an MBA from UCLA Anderson, an MPP from UCLA Luskin and a BA in History from University of Michigan. Email him at samblake@dot.LA and find him on Twitter @hisamblake

- Stem, an L.A. music-fintech company that counts Zac Brown Band, Foster the People and Toro Y Moi as clients, announced a $10 million raise.
- The pandemic has hurt the music industry but has made Stem's tools and artist loan program 'more relevant than ever.'
- Stem has distributed over $100 million in royalty payments since its launch in 2016.
With so many musicians out of work, the pandemic has been about as useful to the music industry as a broken guitar string. But, Stem Disintermedia's co-founder Milana Rabkin says it has made her company — and the technology to help artists manage their business affairs — more relevant than ever.
"With the opportunity to slow things down and look under the hood, they're trying to understand where their opportunities are for growth and saving," Rabkin, who is also Stem's CEO, told dot.LA. "Artists have really started to pay more attention to the details of their business."
The demand for its services helped L.A.-based Stem – whose clients include notable acts like Zac Brown Band, Foster the People, and Toro Y Moi – seal a $10 million raise, which it announced on Wednesday.
Stem Helps Musicians Get Paid. It Just Scored a Big Payday Itself.
assets.rebelmouse.io
Rabkin, a former agent at United Talent Agency who comes from a musical family, formed the company after seeing how frequently artists would give up trying to monetize their work because of the sheer administrative hassle and complexity it involves. Record labels often supply these back-office services, but Rabkin wanted to target what she called an underserved market of indie artists and their teams who aren't on a traditional path.
"Small- to medium-sized businesses are our customers," she said. "We provide the same function that AWS (Amazon Web Services) does to a startup: the plumbing and infrastructure."
Stem simplifies the confounding tangle of rights management for independent artists using technology. As of this month, the company has distributed over $100 million in royalty payments since its launch in 2016.
The most common way Stem helps artists capture more cash is to audit their tracks on platforms like Facebook and YouTube to ensure payouts are appropriately distributed. Sometimes, as with the case of Childish Gambino, Stem can also help to create new revenue streams by clearing rights around older projects and mixtapes.
Stem's new financing round will accelerate product development, including adding technological tools for artists to access its $100 million debt-financing arm, called Scale. The company launched it earlier this year. Access to capital is especially important for artists right now as touring and performance revenue has dried up, Rabkin said.
Scale is a capital partnership with New York-based CoVenture. Artists can take out advances against their catalogs and future earnings. Unlike similar deals with record labels, Rabkin said, borrowers have substantial say in how much of their future income they put toward paying down the advance. Rabkin added that artists who've tapped into the Scale funds have used the money to buy property for building a recording studio, market their work or simply cover daily living expenses.
Stem employs around 40 people and has raised $22 million to date.
The funding round was led by SF-based Slow Ventures, with participation from Aspect Ventures and L.A.-based Upfront Ventures. Stem's advisors and investors include Adam Nash, former CEO of fintech firm Wealthfront and board member of Acorns, another fintech company; Mark Gillespie, manager of DJ Calvin Harris; former NBA all-star Baron Davis; and holding company WndrCo.
Nash said in a statement that "the music industry has been extremely slow to bring the transparency and capabilities of modern software to creators."
"That's one thing we want to solve," said Rabkin. "Not just (for) organizing information, but really giving artists as business owners the tools to take control of their business and be smarter about what they do with it."
- Wrapbook Gets $3.6 Million in Seed Funding - dot.LA ›
- Songtradr Gets $30M to Make it Easier to License Music - dot.LA ›
- LA Tech Updates: Pharrell's New Black Ambition Incubator, Apple Podcast Vet Joins QCODE, Amazon Reportedly in Talks to Buy Wondery - dot.LA ›
- Apple Podcast Veteran Steve Wilson Joins QCODE - dot.LA ›
- Songtradr Acquires Livestream Licensing Platform Pretzel - dot.LA ›
Sam primarily covers entertainment and media for dot.LA. Previously he was Marjorie Deane Fellow at The Economist, where he wrote for the business and finance sections of the print edition. He has also worked at the XPRIZE Foundation, U.S. Government Accountability Office, KCRW, and MLB Advanced Media (now Disney Streaming Services). He holds an MBA from UCLA Anderson, an MPP from UCLA Luskin and a BA in History from University of Michigan. Email him at samblake@dot.LA and find him on Twitter @hisamblake
Subscribe to our newsletter to catch every headline.
Plus Capital Partner Amanda Groves on Celebrity Equity Investments
On this episode of the L.A. Venture podcast, Amanda Groves talks about how PLUS Capital advises celebrity investors and why more high-profile individuals are choosing to invest instead of endorse.
As a partner at PLUS, Groves works with over 70 artists and athletes, helping to guide their investment strategies. PLUS advises their talent roster to combine their financial capital with their social capital and focus on five investment areas: the future of work, future of education, health and wellness, the conscious consumer and sustainability.
“The idea is if we can leverage these people who have incredible audiences—and influence over that audience—in the world of venture capital, you'd be able to help make those businesses move forward faster,” Groves said.
PLUS works to create celebrity partnerships by identifying each client’s passions and finding companies that align with them, Groves said. From there, the venture firm can reach out to prospective partners from its many contacts and can help evaluate businesses that approach its clients. Recently, PLUS paired actress Nina Dobrev with the candy company SmartSweets after she had told them about her love for its snacks.
Celebrity entrepreneurship has shifted quite a bit in recent years, Groves said. While celebrities are paid for endorsements, Groves said investing allows them to gain equity from the growth of companies that benefit from their work.
“Like in movies, for example, where they're earning a residual along the way, they thought, ‘You know, if we're going to partner with these brands and create a tremendous amount of enterprise value, we should be able to capture some of the upside that we're generating, too’,” she said.
Partnering in this way also allows her clients to work with a wider range of brands, including small brands that often can’t afford to spend millions on endorsements. Investing allows high-profile individuals to represent brands they care about, Groves said.
“The last piece of the puzzle was a drive towards authenticity,” Groves said. “A lot of these high-profile artists and athletes are not interested, once they've achieved some sort of level of success, in partnering with brands that they don't personally align with.”
Hear the full episode by clicking on the playhead above, and listen to LA Venture on Apple Podcasts, Stitcher, Spotify or wherever you get your podcasts.
dot.LA Editorial Intern Kristin Snyder contributed to this post.
Rivian Stock Roller Coaster Continues as Amazon Van Delivery Faces Delays
David Shultz is a freelance writer who lives in Santa Barbara, California. His writing has appeared in The Atlantic, Outside and Nautilus, among other publications.
Rivian’s stock lost 7% yesterday on the back of news that the company could face delays in fulfilling Amazon’s order for a fleet of electric delivery vans due to legal issues with a supplier. The electric vehicle maker is suing Commercial Vehicle Group (CVG) over a pricing dispute related to the seats that the supplier promised, according to the Wall Street Journal.
The legal issue could mean that Amazon may not receive their electric vans on time. The dispute hinges on whether or not Commercial Vehicle Group is allowed to raise the prices of its seats after Rivian made engineering and design changes to the original version. Rivian says the price hike from CVG violates the supply contract. CVG denies the claim.
Regardless, the dispute could hamper Rivian’s ability to deliver electric vans to Amazon on time. The ecommerce/streaming/cloud computing/AI megacorporation controls an 18% stake in Rivian as one of the company’s largest early investors. Amazon has previously said it hopes to buy 100,000 delivery vehicles from Rivian by 2030.
The stock plunge marked another wild turn for the EV manufacturer. Last week, Rivian shares dropped 21% on Monday after Ford, another early investor, announced its intent to sell 8 million shares. The next few days saw even further declines as virtually the entire market saw massive losses, but then Rivian rallied partially on the back of their earnings report on Wednesday, gaining 28% back by Friday. Then came yesterday’s 7% slide. Today the stock is up another 10%.
Hold on tight, who knows where we’re going next.
David Shultz is a freelance writer who lives in Santa Barbara, California. His writing has appeared in The Atlantic, Outside and Nautilus, among other publications.
Snapchat’s Attempt to Protect Young Users From Third-Party Apps Falls Short
Kristin Snyder is an editorial intern for dot.la. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
Some Snap Kit platform developers have skirted guidelines meant to make the app safer for children.
A new report from TechCrunch released Tuesday found that some third-party apps that connect to users’ Snap accounts have not been updated according to new guidelines announced in March. The restrictions, which target anonymous messaging and friend-finding apps, are meant to increase child safety. However, the investigation found a number of apps either ignore the new regulations or falsely claim to be integrated with Snapchat.
The Santa Monica-based social media company announced the changes after facing two separate lawsuits related to teen suicide allegedly caused by the app. Over 1,500 developers integrate Snap features like the camera and Bitmojis. Snap originally claimed the update would not affect many apps.
Developers had 30 days to revise their software, but the investigation found that some apps, such as the anonymous Q&A app Sendit, were granted an extension. Others blatantly avoided the changes—the anonymous messaging app HMU, which is now meant for adult users, is still available to users "9+" in the App Store. Certain apps that have been banned from Snap, like Intext, still advertise Snapchat integration.
“First and foremost, we put the privacy and safety of our community first and expect the products built by our developer community to adhere to that standard in addition to bringing fun and positive experiences to people,” Director of Platform Partnerships Alston Cheek told TechCrunch.
The news is a blow to Snap’s recent efforts to cast itself as a responsible social media platform The company recently announced Colleen DeCourcy would take over as the company’s new chief creative officer and CEO Evan Spiegel to recently made a a generous personal donation to graduates of Otis College of Art and Design. The social media company currently faces a lawsuit from a teenager who claims it has not done enough to protect minors from sexual exploitation. In April, 44 attorney generals sent a letter to Snap and TikTok urging the companies to strengthen parental controls.
Lawmakers are considering new policies that would hold social media companies accountable for the content on their platforms. One such bill would require social media companies to share data with independent researchers.
Snapchat recently rolled out augmented reality shopping features and influencer-led original content to grow its younger base of users.
Snap Inc., Snapchat's parent company, is an investor in dot.LA.
Kristin Snyder is an editorial intern for dot.la. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.