Relativity Hires Microsoft’s Scott Van Vliet to Boost Its Factory Operating System for 3D-Printed Rockets

Alan Boyle, GeekWire

GeekWire contributing editor Alan Boyle is an award-winning science writer and veteran space reporter. Formerly of NBCNews.com, he is the author of "The Case for Pluto: How a Little Planet Made a Big Difference." Follow him via CosmicLog.com, on Twitter @b0yle, and on Facebook and MeWe.

Relativity Space uses giant 3-D printers to produce components for its Terran rockets.
Relativity Space Photo

Relativity Space, the startup that was founded in Seattle and is now building 3D-printed rockets in Southern California, has brought in a Microsoft executive to lead its growing software engineering team and expand upon its AI-powered “Factory Operating System.”


Scott Van Vliet, who headed up the team behind the Microsoft Teams collaboration platform as a corporate vice president, will oversee more than 150 of Relativity’s employees on its Integrative Software and Additive Manufacturing teams as senior vice president of software engineering. He’ll be based in the Los Angeles area.

Before his four-year stint at Microsoft, Van Vliet played a leading role in the development of Amazon’s Echo devices and Alexa voice-assistant platform. He told GeekWire that he’s looking forward to helping Relativity Space revolutionize industrial applications for 3-D metal printing, just as he helped Microsoft and Amazon blaze trails for collaborative software and AI assistants.

Scott Van Vliet

Scott Van Vliet has left Microsoft to become the senior vice president of software engineering at Relativity Space.

Image via Twitter

“Thinking about where we’re going with our Stargate family of printers, and the technologies that we’re building across the stack, we can apply similar models of machine learning to transform the way we do predictive modeling, predictive printing, and build the products that we’re going to build,” Van Vliet said.

Relativity Space’s first big product, its Terran 1 rocket, is due for its first launch this year, and the company is already working on a more powerful, fully reusable rocket called the Terran R.

Relativity CEO Tim Ellis, a veteran of Jeff Bezos’ Blue Origin space venture who co-founded the company in a Seattle co-working space in 2015, said software will be key to the future of Relativity Space — and the future of the launch industry.

“Scott’s really the most senior hire the industry has made in software,” Ellis told GeekWire. “That’s exciting to me, because I very much do believe the quote from Andreessen-Horowitz that ‘software is eating the world.’ … Everything that Relativity is doing, transitioning manufacturing to more software- and data-driven approaches, is inevitable. We’re just the farthest along.”

Relativity is betting that automation and 3-D printing will dramatically reduce the cost of building rockets, resulting in far cheaper access to space.

The Factory Operating System is a key concept in Relativity’s approach: Van Vliet said he and his team will aim to boost the capabilities of a software platform that knits together all the processes involved in building rockets from piles of powdered metal. He compared the FOS to the platforms provided by Microsoft Windows, or Microsoft Teams, or Amazon’s Alexa voice assistant software.

“Frankly, it’s going to be the platform that enables things we haven’t even thought about yet — capabilities that the engineers and designers on our team will start to unlock as we think about an end-to-end integrated experience that can apply to any purpose,” Van Vliet said. “That’s the most exciting thing for me: building this platform that will accelerate the vision of Terran 1 and Terran R as well as other industries.”

Ellis acknowledged that the operating system he and Van Vliet have in mind could be applied more widely to other manufacturing markets — for example, planes, trains and automobiles. But at least for the time being, he insists that everything Relativity Space does will be focused on building the infrastructure needed to get to Mars, and eventually get industry going on the Red Planet.

Like SpaceX founder Elon Musk, Ellis is fond of saying that Relativity Space’s long-term goal is to make humanity a multiplanetary species. “We’re still only the second company in the world that has this core mission of wanting to make humanity multiplanetary,” he said. “And I do hope that there’s more. I hope we inspire dozens to hundreds of companies to be ambitious and go after these big plans.”

But unlike Musk, Ellis isn’t planning to build satellites.

“We see the opportunity for doubling down on our own platform and making our own better end products,” Ellis said. Focusing on software-optimized additive manufacturing is “an investment in that approach,” he said.

Ellis said Relativity Space’s fourth-generation Starbase 3-D printers are already theoretically capable of turning out a Terran 1 rocket in six days, and turning out a Terran R rocket in 30 days.

“There are other parts of the factory process — downstream processing, machining, inspections — and really, Scott and his team are going to be accountable for achieving that rate,” Ellis said.

Relativity seems likely to have the required wherewithal: Last June’s $650 million Series E funding round for Terran R sent total investment past the $1.3 billion mark, and total valuation is said to be in excess of $4 billion.

The company now has more than 600 employees, roughly double the workforce it had a year ago. Those workers aren’t just at the headquarters in Long Beach, Calif.: There are teams working in Washington, D.C.; at NASA’s Stennis Space Center in Mississippi; at Vandenberg Space Force Base in California; at Cape Canaveral Space Force Station in Florida — and even in Kent, Wash., not far from Blue Origin’s HQ. (Relativity says its Seattle-area office has four employees.)

“We were at a little over 100 at the beginning of the pandemic,” Ellis said. “I believe we’re the fastest-growing launch company in history, in terms of headcount growth and rate of growth over that period.”

And Relativity is still growing: Its career website lists more than 100 job openings. “This is an investment in hiring far more software engineers, data scientists, computer vision, machine learning,” Ellis said. “It’s really a kind of doubling down on a very different type of team that hasn’t existed in aerospace before to this level.”

Van Vliet said he’s long dreamed of working in the space industry, and he can hardly wait to jump in.

“I definitely have a lot to learn, getting involved with the company and starting, but I think there’s just such an incredible footprint already,” he said. “That’s what’s most exciting for me — there’s the experience that I have scaling up and leading large teams, and there’s an incredible set of assets that exist already.”

This story originally appeared on GeekWire.

📱From Digital IDs to AI Feeds: Tech Giants Shake Up the Digital World

🔦 Spotlight

Happy Friday Los Angeles!

This week, two tech titans, Apple and Snapchat, announced groundbreaking updates that are poised to reshape the way we interact with our digital devices. From secure digital IDs to personalized AI feeds, these innovations are set to have a significant impact on our daily lives.

Apple's Digital Driver's License: A Game-Changer for LA Residents

Apple has taken a major step forward in digital identity with the integration of California driver's licenses and state IDs into Apple Wallet. This initiative, part of the state's mobile driver's license (mDL) program, offers a more convenient and secure way for LA residents to carry their identification. With encrypted data and NFC-enabled verification, users can now use their digital IDs at TSA checkpoints, select retailers, and even for age verification at bars and restaurants.

The mDL program not only simplifies travel and everyday transactions but also presents exciting opportunities for LA-based startups specializing in fintech, cybersecurity, and identity verification. As digital IDs become more widely adopted, these startups can innovate to create new applications and services that leverage this technology.


Image Source: Snap

Snapchat's AI-Powered Feed and Enhanced AR: A Personalized Experience

Snapchat is undergoing a major transformation with its most significant redesign in years, focusing on simplicity and personalization. The app now offers a more personalized experience, with an AI-driven "For You" feed that curates content tailored to individual preferences. Additionally, Snapchat has enhanced its augmented reality (AR) tools, opening up new possibilities for interactive experiences and creative expression.

LA's thriving tech ecosystem, particularly its startups focused on AI and AR, stands to benefit greatly from Snapchat's innovations. These updates provide opportunities for local developers to create complementary technologies and explore new partnerships within Snapchat's evolving platform.

Impact on LA's Tech Ecosystem

Both Apple's and Snapchat's updates underscore a growing trend toward personalization, security, and streamlined user experiences. LA's tech scene, with its vibrant startup community and strong focus on innovation, is well-positioned to capitalize on these shifts.

As digital experiences become more integrated into our daily lives, LA's startups can explore new frontiers in AI, AR, and secure mobile technologies. This wave of innovation is set to drive growth and collaboration within the local tech ecosystem, solidifying LA's reputation as a global hub for cutting-edge technology.


🤝 Venture Deals

LA Companies

  • PictorLabs, an AI-powered histopathology platform that enhances disease detection, has raised a $30M Series B led by Insight Partners. The company has now raised a total of $48.8 million. - learn more
  • Mellomanic, formerly We Are Giant, has raised a $6M Funding Round, bringing its total capital to $13.8M, to expand its platform and enhance its music experiences for artists and fans, backed by investors including Sterling Partners. - learn more

    LA Venture Funds

    • Mucker Capital participated in a $2.5M Seed Round for Tab Commerce, a fintech company providing financial management solutions to transform how restaurants handle their spending and optimize operational efficiency. - learn more
    • Finality Capital led a $3.2M Seed Round for RISE, a Gigagas Layer 2 blockchain platform designed to enhance scalability and reduce transaction costs. - learn more


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    ⏳Top Productivity Techniques for Entrepreneurs

    In the busy world of entrepreneurship, staying productive is crucial for achieving success. With numerous tasks (and social media) competing for your attention, it can be tough to stay organized and focused. Fortunately, several proven productivity hacks can help you manage your time effectively and prioritize your workload. These strategies are backed by research and have been used by successful individuals in various fields. In this listicle, we’ll explore five effective productivity hacks, including the Pomodoro Technique and the Eisenhower Matrix, that can improve your work habits and enhance your entrepreneurial efforts.


    The Pomodoro Technique

    Developed by Francesco Cirillo in the late 1980s, the Pomodoro Technique uses a kitchen timer to break work into intervals, typically 25 minutes long, followed by short breaks. Cirillo named the method after the tomato-shaped timer he used as a university student, and it has since been adopted by many professionals and students to enhance focus and productivity. To implement it:

    • Choose a task to work on
    • Set a timer for 25 minutes
    • Work on the task until the timer rings
    • Take a short 5-minute break
    • After 4 pomodoros, take a longer 15-30 minute break

    The Eisenhower Matrix

    Named after former U.S. President Dwight D. Eisenhower, this prioritization method helps individuals categorize tasks based on urgency and importance. Eisenhower famously stated, "What is important is seldom urgent and what is urgent is seldom important," which underscores the value of distinguishing between these two aspects to effectively manage time and tasks. This prioritization method helps you focus on what's truly important by categorizing tasks into four quadrants based on urgency and importance:

    1. Urgent and important: Do immediately
    2. Important but not urgent: Schedule for later
    3. Urgent but not important: Delegate if possible
    4. Neither urgent nor important: Eliminate

    Time Blocking

    Time blocking is a technique used by many successful entrepreneurs, including Jack Dorsey and Cal Newport, to allocate specific periods for different types of work. By scheduling tasks in advance, individuals can minimize distractions and ensure they dedicate focused time to their most important responsibilities. This creates structure and helps minimize context switching. For example:

    1. 9-11 AM: Deep work on top priority project
    2. 11 AM-12 PM: Respond to emails/messages
    3. 1-3 PM: Meetings
    4. 3-5 PM: Administrative tasks

    The Two-Minute Rule

    Popularized by productivity expert David Allen in his book "Getting Things Done," the Two-Minute Rule states that if a task can be completed in two minutes or less, you should do it immediately. This approach helps prevent small tasks from piling up and cluttering your to-do list, allowing for a more organized workflow.


    Batching Similar Tasks

    Batching tasks is a technique used by many high-performing individuals, including writer Tim Ferriss, who advocates for grouping similar activities to minimize context switching. By focusing on one type of task at a time, such as responding to emails or making phone calls, you can increase efficiency and reduce mental fatigue.


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    LA Startups Supercharging Cars and Dating 🚗⚡💑

    🔦 Spotlight

    Happy Friday Los Angeles!

    EVgo Inc., a leading Electric Vehicle (EV) charging company based in West Los Angeles, has seen substantial growth under CEO Badar Khan. The company now operates over 3,400 fast chargers across 1,000 sites nationwide, strategically placed in high-traffic urban and suburban areas to enhance convenience for EV users. EVgo’s model focuses on owning and managing its charging stations to ensure a seamless experience, reflecting its commitment to supporting the mass adoption of electric vehicles and facilitating the transition to cleaner transportation.

    In a different electrifying market, Joe Feminella, inspired by his own successful dating journey, launched the dating app, First Round’s On Me in El Segundo with $5 million in funding. This app differentiates itself by requiring users to schedule a date within 24 hours of matching, and after a soft launch in select markets, it expanded nationwide in 2024. As the dating app market faces criticism over algorithmic practices and premium features, First Round’s On Me aims to offer a more genuine and immediate dating experience. Both EVgo and First Round’s On Me exemplify how companies in different industries are addressing their respective market challenges with innovative approaches to improve user experience and engagement.


    🤝 Venture Deals

    LA Companies

    • 3DEO, a startup that specializes in 3D printing small, high-volume metal parts, raised a $3.5M Strategic Investment Round from Mizuhio Bank. - learn more
    • Spotter, a startup that underwrites creators and offers AI tools, raised a $7.4M Funding Round. - learn more
    • Cashmere, a lead generation startup for wealth managers, raised a $3.6M Seed Round. Canapi Ventures led, and was joined by Benchstrength, Plug and Play, The House Fund, and Courtyard Ventures. - learn more

    LA Venture Funds

    • Crosscut Ventures participated in an $8.9M Series A Extension for Nostra AI, a startup that helps e-commerce businesses improve their website performance by speeding up load times. - learn more
    • Fika Ventures, an eight-year-old Los Angeles venture capital firm, has raised a fourth fund in the amount of $160 million to invest in early-stage B2B startups. - learn more

        ✨ Featured Event ✨

        LA TECH CEO SUMMIT

        LA’s tech leadership is set to reunite after a long break! This two day summit will focus on building strong connections, sharing insights, and fortifying the local tech community.

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