Here are the latest headlines regarding how the protests around the killing of George Floyd are impacting the Los Angeles startup and tech communities. Sign up for our newsletter and follow dot.LA on Twitter for the latest updates.
Today:
- Disney will donate $5M to Social Justice Groups
- Blck VC group launches 'We Won't Wait' campaign
- a16z VC firm launches fund to target diverse founders
- Snap stops promoting Trump's account in its Discover feature
Disney will donate $5M to Social Justice Groups
ABC's TV sitcom Blackish aired two "monumental and timely episodes" this week.
The Walt Disney company announced Wednesday that it will donate $5 million to nonprofit groups fighting for social justice, starting with a $2 million donation to the NAACP.
"The killing of George Floyd has forced our nation to once again confront the long history of injustice that black people in America have suffered, and it is critical that we stand together, speak out and do everything in our power to ensure that acts of racism and violence are never tolerated," said Disney chief Bob Chapek in a statement. "This $5 million pledge will continue to support the efforts of nonprofit organizations such as the NAACP that have worked tirelessly to ensure equality and justice."
In a statement, the company pointed to its previous social justice initiatives, including providing "millions of dollars in grants to help students from underrepresented groups make the dream of higher education a reality, including $2.5 million to the United Negro College Fund." Disney also noted that it matches employee donations to "eligible organizations" and that on Tuesday it re-aired two "monumental and timely episodes" of Black-ish on its ABC television networks before a primetime special titled "America in Pain: What Comes Next?"
In its quarterly earnings released last month, Disney reported nearly $40 billion in revenue in the six months to March 28, 2020. Net income over the same period was down 68% from the year prior, however, as most of the company's business units have been battered by the coronavirus pandemic.
— Sam Blake
Blck VC group launches 'We Won't Wait' campaign
Venture capital has fueled billions of dollars in wealth but it has largely excluded black Americans. Only 1% of venture-funded startup founders are black and more than 80% of venture firms don't have a single black investor.
Blck VC, a group of young black investors and entrepreneurs are calling on the venture capitalist community to diversify their ranks and support the black community. Declaring Thursday, June 4th, a day of action, the group launched a campaign called "We Won't Wait." Read more >>
— Rachel Uranga
a16z VC firm launches fund to target diverse founders
Ben and Felicia Horowitz will match up to an additional $5,000,000 total in any other donations.
One of Silicon Valley's most prominent venture capital firms announced Wednesday it is launching a new fund designed for entrepreneurs who have the talent, drive and ideas to build great businesses, but lack the background and resources to do so.
In a blog post, the firm says it has been working on the fund for six months. However, the timing of the news this week is fortunate for an industry with a serious diversity problem.
a16z plans to fund a small group of founders in the first year, then expand after that. The initial capital will come from $2.2 million in donations from partners. Ben and Felicia Horowitz will match up to an additional $5 from other donations as well. The firm will invest in exchange for equity in the business, but all returns will stay in the fund to finance future entrepreneurs, which aims to back products from underserved communities that also have an "interesting model, niche market, and/or a little traction to indicate the promise and potential."
"We're venture capitalists, not activists," the firm said in its post. "Entrepreneurship hasn't been accessible to everyone, but the fact remains that being an entrepreneur is one of the most powerful ways to own your own future, to increase mobility across time and place, to invent new ways of doing things, and to forge a new system. As we emerge from this tragic moment, let's build.
dot.LA co-founder and executive chairman Spencer Rascoff is a board partner at a16z.
— Ben Bergman
Snap removes Trump's account from its Discover feature
Sam BlakeSnap has decided to no longer feature President Donald Trump's account on its Discover platform, where users can watch curated videos.
The Santa Monica-based company issued a statement Wednesday:
"We are not currently promoting the President's content on Snapchat's Discover platform. We will not amplify voices who incite racial violence and injustice by giving them free promotion on Discover. Racial violence and injustice have no place in our society and we stand together with all who seek peace, love, equality, and justice in America."
A Snap spokesperson said the company made the decision over the weekend. On Sunday, Snap CEO Even Spiegel wrote to his employees, condemning racial injustice. Read more >>
— Sam Blake
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Similar programs are common in the startup world and in the creator economy. For example, social media companies can use accelerator programs not only to support rising stars but to lure those creators—and their audiences—to the company’s platforms. Genies believes avatars will be a crucial part of the internet’s future and is similarly using its program to encourage creators to launch brands using Genies’ platform.
“I think us being able to work hands on with this next era—this next generation of designers and entrepreneurs—not only gets us a chance to understand how people want to use our platform and tools, but also allows us to nurture those types of creators that are going to exist and continue to build within our ecosystem,” said Allison Sturges, Genies’ head of strategic partnerships.
DIY Collective’s initial cohort will include roughly 15 people, Sturges said. They will spend three weeks at the Genies headquarters, participating in workshops and hearing from CEOs, fashion designers, tattoo artists and speakers from other industries, she added. Genies will provide creatives with funding to build brands and audiences, though Sturges declined to share how much. By the end of the program, participants will be able to sell digital goods through the company’s NFT marketplace, The Warehouse. There, people can buy, sell and trade avatar creations, such as wearable items.
Genies will accept applications for the debut program until Aug. 1. It will kick off on Aug. 8, and previous experience in digital fashion and 3D art development is not required.
Sturges said that the program will teach people “about the tools and capabilities that they will have” through Genies’ platform, as well as “how to think about building their own avatar ecosystem brands and even their own audience.”
Image courtesy of Genies
Founded in 2017, Genies established itself by making avatars for celebrities from Rihanna to Russell Westbrook, who have used the online lookalikes for social media and sponsorship opportunities. The 150-person company, which has raised at least $250 million to date, has secured partnerships with Universal Music Group and Warner Music Group to make avatars for each music label’s entire roster of artists. Former Disney boss Bob Iger joined the company’s board in March.
The company wants to extend avatars to everyone else. Avatars—digital figures that represent an individual—may be the way people interact with each other in the 3D virtual worlds of the metaverse, the much-hyped iteration of the internet where users may one day work, shop and socialize. A company spokesperson previously told dot.LA that Genies has been beta testing avatar creator tools with invite-only users and gives creators “full ownership and commercialization rights” over their creations collecting a 5% transaction fee each time an avatar NFT is sold.
“It's an opportunity for people to build their most expressive and authentic self within this digital era,” Sturges said of avatars.
The company’s call for creators could be a sign that Genies is close to rolling out the Warehouse and its tools publicly. Asked what these avatar tools might look like, the startup went somewhat quiet again.
Allison Sturges said, “I think that's probably something that I'll hold off on sharing. We will be rolling some of this out soon.”
- Bob Iger, Former Disney CEO, Joins Avatar Startup Genies - dot.LA ›
- Genies Raises $150 Million To Make Avatars For The Metaverse ... ›
“We actually took our units to market earlier this year,” Maguire said, “and we ran marketing ads for one week and we got picked up by various publications. This led to our pre-orders reaching up to 11.5 million which is spread across over 50 customers.”
But with any success comes roadblocks. Maguire admitted that the startup has struggled with production lead times due to the spike in demand of their accessory dwelling units (ADUs).
For Zuma’s Bradley, technology integration in the real estate space has been one of the biggest issues his team has encountered. The Santa Monica-based startup designs an AI leasing assistant for apartment complexes that aims to help property managers run efficient marketing.
“There’s a lot of legacy players in real estate," Bradley said, "which makes it very hard to integrate and design futuristic solutions.”
It's nothing new when companies that have long dominated the space reject or push back on new solutions.
While Bradley admits that there will always be pushback from so-called legacy players, he said that it comes down to having a really solid product and the ability to handle these customers.
Eng asked the panelists what advice they would give to an entrepreneur just starting out, and Forte quickly said that one must be flexible.
For example, Forte said that when he first launched his digital marketplace for building materials, it was based on the Instacart model that sold a variety of brands. Forte learned that nobody cared what piece of plywood showed up, whether it was from Martin Lumber or Home Depot. All that mattered to the customer was that the product arrived. So Forte took the feedback to his team and they rearranged the site to better cater to clients.
“Be highly convicted,” Forte said, “but hold them loosely because many of your assumptions may be wrong.” He also added that they should be willing to go along with the market.
Attendees networking at Azure's Culver City headquarters after the panel. Photo by Decerry Donato
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