LA Tech Updates: Sweetgreen to Go Carbon Neutral by 2027; Santa Monica Opens Zero-Emission Zone

Ben Bergman

Ben Bergman is the newsroom's senior finance reporter. Previously he was a senior business reporter and host at KPCC, a senior producer at Gimlet Media, a producer at NPR's Morning Edition, and produced two investigative documentaries for KCET. He has been a frequent on-air contributor to business coverage on NPR and Marketplace and has written for The New York Times and Columbia Journalism Review. Ben was a 2017-2018 Knight-Bagehot Fellow in Economic and Business Journalism at Columbia Business School. In his free time, he enjoys skiing, playing poker, and cheering on The Seattle Seahawks.

LA Tech Updates: Sweetgreen to Go Carbon Neutral by 2027; Santa Monica Opens Zero-Emission Zone

Sweetgreen has pledged to be carbon neutral in six years by cutting its carbon output in half. Santa Monica and the L.A. Cleantech Incubator launched the nation's first zero-emissions delivery zone, a project meant to encourage companies to embrace EV transportation. Sign up for our newsletter and follow dot.LA on Twitter for more updates.

Today:

  • Sweet Green wants to get greener
  • Santa Monica opens emission-free delivery zone in downtown

    Sweetgreen Promises Carbon Neutrality by 2027

    LA Tech Updates: Sweetgreen to Go Carbon Neutral by 2027; Santa Monica Opens Zero-Emission Zone

    Sweetgreen wants to be greener.

    The Culver City-based fast casual unicorn has pledged to be carbon neutral in six years by cutting its carbon output in half.

    "We believe that climate change is the defining challenge of our generation, posing a real and systemic threat to the health of people and the planet," Sweetgreen's founders wrote in a blog post. "As restaurant leaders in an industry that drives 25% of global greenhouse gas emissions, it is our responsibility to use our platform and resources to confront this crisis head on."


    The company says it started measuring its carbon output in 2019, which helped it identify areas where it could save energy. It was already well ahead of most other restaurants because of its heavy use of low impact fruits and vegetables rather than beef, but it wanted to do more.

    Sweetgreen will now use carbon output as a metric for deciding what to put on its menu. It will also work with suppliers to be more environmentally friendly.

    "To truly future proof our company, we must evolve our supply network and fix our relationship to the soil — and cultivate an environment that benefits the entire agricultural ecosystem: our food partners, customers, team members, and the planet," the founders wrote.

    Santa Monica Opens Nation's First Zero-Emissions Delivery Zone

    kiwibot Santa Monica

    Ikea, Shopify and the yerba mate brand Guayaki are just a few of the companies that vow to cut pollution in Santa Monica by using electric vans and delivery robots to fulfill orders.

    The seaside city and the L.A. Cleantech Incubator launched the nation's first zero-emissions delivery zone on Thursday, a project meant to encourage companies to embrace EV transportation by giving drivers access to 20 reserved parking and loading spots. The one-square mile radius will span Downtown Santa Monica and Main Street.


    City officials will be watching for changes in traffic and pollution with an eye towards introducing permanent zones down the line.

    To do that, they've hired Automotus, a venture-backed software startup that monitors curbside traffic. The company will install 20 small video cameras on street lamps lining the parking spots to collect data on factors like congestion and safety. Plus, the technology will alert drivers to open parking spots through an app.

    Automotus' CEO says the cameras will not pick up personally identifiable information. In other cities, however, the software has been used to automate parking violations and issue tickets.

    Santa Monica Mayor Sue Himmelrich said in a statement that the pilot comes at a "critical moment" in the city's recovery.

    "Beyond reducing carbon and congestion, the added bonus is that restaurants can keep higher margins of sales on delivered food items," Himmelrich added.

    To encourage use of the space, local businesses will be given access to two Nissan electric vans and ecommerce software company Shopify will equip merchants in the area with Kiwibot delivery robots to help drop off orders.

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    Big Wins: Dodgers Take the Title ⚾, ChatGPT Levels Up🚀

    🔦 Spotlight

    Happy Friday, LA! It’s been a week of big wins, on and off the field. 🎉

    ⚾️ First up, let’s talk Dodgers. With a thrilling 7-6 comeback victory over the Yankees in Game 5, the Dodgers clinched their eighth World Series title, their first since 2020. The city is buzzing, and fans are ready to celebrate! A parade kicks off this morning at 11 a.m., starting at City Hall and winding down to Flower Street, with a ticketed celebration at Dodger Stadium for those wanting to keep the festivities going.

    Image Source: Dodgers

    💻 Meanwhile, in the tech, OpenAI just rolled out a game-changing update for ChatGPT. Plus and Enterprise users can now access real-time internet search, powered by Microsoft Bing, bringing ChatGPT's responses fully up-to-date. This means users can now ask about the latest news, hotspots, or recent LA startup announcements, and ChatGPT will pull in fresh, relevant answers directly from the web. Previously limited to information up to 2021, ChatGPT’s new browsing capabilities make it a valuable digital assistant for anyone needing real-time insights in fast-paced industries like tech and entertainment.

    Image Source: ChatGPT

    🔍 The real-time search feature also includes “Browse with Bing,” allowing ChatGPT to source information from multiple sites for detailed answers to complex questions. Whether you’re exploring the latest venture capital trends in LA or curious about the best local spots, ChatGPT’s new browsing power helps you stay ahead with the latest info. This leap forward in AI functionality makes ChatGPT even more versatile and powerful for everyone, from business owners to everyday users.

    From the Dodgers’ World Series win to OpenAI’s latest ChatGPT update, there’s a lot to celebrate in LA this week. Here’s to champions, innovation, and a city that’s always pushing boundaries. 🌆✨


    🤝 Venture Deals

    LA Companies

    • Final Boss Sour, a Los Angeles-based gaming-themed snack company specializing in healthier sour snacks, has raised a $3M Seed funding round led by Science Inc. to expand its product offerings and operational capabilities. - learn more
    LA Venture Funds
    • Smash Capital led a $50M Series B round for Read AI, a productivity-focused AI company, bringing its total funding to $81M. The company offers a platform that enhances meeting efficiency through features like note-taking, summarization, and transcription. Additionally, Read AI introduced "Read AI for Gmail," a free Chrome extension that integrates information from various applications, reducing the need to switch between apps. The funds will be used to increase the company's headcount in engineering, data science, and business teams. - learn more
    • Distributed Global participated in a $25M funding round for Nillion, a company that provides decentralized privacy solutions designed to secure sensitive data using advanced technologies like secure multi-party computation. - learn more
    • Act One Ventures participated in a $5M Seed funding round for Latii, a construction materials supply chain startup, to enhance its platform that connects contractors with suppliers, aiming to streamline procurement processes and reduce costs in the construction industry. - learn more
    • SmartGateVC participated in a pre-seed funding round for Ritual Dental, a company revolutionizing dental care by integrating advanced technology and microbiome science to provide personalized, preventive treatments. - learn more

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        Billion-Dollar Milestones and Snapchat’s New Features

        🔦 Spotlight

        Happy Friday Los Angeles!

        This week’s spotlight showcases LA’s thriving tech scene, featuring Snapchat’s latest feature updates and two local startups Liquid Death and Altruist, making TechCrunch’s Unicorn List for 2024.

        Image Source: Snap

        Snapchat’s recent fall updates bring fresh features, including a new iPhone camera shortcut for instant snaps, Halloween-inspired AI-powered Lenses, and Bitmoji costumes inspired by Mean Girls and Yellowstone. Bitmoji stickers now reflect trending Gen-Z expressions like “slay” and heart symbols for added flair in chats. Plus, the “Footsteps” feature on Snap Map allows users to track their past adventures privately, adding a nostalgic touch.

        Image Source: Liquid Death

        ICYMI, two LA startups joined the Unicorn Club—achieving valuations over $1 billion. Liquid Death, based in Santa Monica, is a canned water company with edgy branding and a humorous sustainability focus. Known for viral marketing and brand partnerships, it redefines bottled water as a lifestyle brand and environmental statement. In March, Liquid Death closed $67 million in strategic financing, raising its total funding to over $267 million and valuing it at $1.4 billion.

        Image Source: Altruist

        Altruist, a Culver City-based fintech platform, offers financial advisors streamlined tools to better serve their clients. With a user-friendly investment and account management platform, Altruist has gained strong traction in the finance world. In May, it announced a $169 million Series E funding round, bringing its total funding to over $449 million and earning a valuation of $1.5 billion.

        Together, Liquid Death and Altruist exemplify LA’s capacity for innovation across diverse sectors, from lifestyle branding to fintech. Whether reshaping financial tools or redefining sustainable branding, these companies showcase LA’s unique entrepreneurial spirit. Go LA!

        Check out TechCrunch’s 2024 Unicorn List here. And don’t miss Snapchat’s latest features—perfect for adding some fun, connection and maybe a few selfies this weekend!


        🤝 Venture Deals

        LA Companies

        • Freeform, a company bringing AI to metal 3D printing, raised $14M in funding from NVIDIA’s NVentures and AE Ventures to further develop its AI-powered 3D printing technology for industrial-scale production. - learn more
        LA Venture Funds
        • Anthos Capital participated in a $70M Series D round for Carbon Robotics, which develops AI-powered robotics for precision agriculture, and the funding will be used to accelerate the growth of its autonomous weeding technology. - learn more
        • Anthos Capital participated in a $3.5M seed round for Plasma Network, aimed at expanding access to USDT stablecoins on the Bitcoin network, with the investment supporting the network’s growth and efforts to enhance stablecoin accessibility through the Lightning Network. - learn more

        LA Exits


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            ⚖️FTC’s "Click to Cancel" Rule and Its Ripple Effect on Tech

            🔦 Spotlight

            Happy Friday Los Angeles,

            The FTC’s new “Click to Cancel” rule is shaking up subscription-based tech. Now, instead of navigating a maze of cancellation hurdles, users can cancel subscriptions as easily as they signed up—with a single click. This shift is a wake-up call for SaaS, streaming, and app-based companies, where once-hidden exit options often kept users around simply because canceling was a hassle.

            The rule also requires businesses to send regular renewal reminders, ensuring customers stay informed about upcoming charges. It's more than a cancellation button—it’s about transparency and giving users control over their decisions.

            For startups, the impact goes deeper than UX adjustments. Many have relied on "dark patterns," which subtly discourage cancellations by hiding the exit. Now, companies must shift toward building genuine loyalty by delivering real value, not by complicating exits.

            While this might affect retention rates initially, it could lead to more sustainable business models that rely on satisfaction-driven loyalty. Investors may start prioritizing companies that emphasize transparent, long-term engagement over those that depend on dark patterns to maintain retention metrics.

            The rule opens the door to more ethical UX design and a truly user-centered approach across the tech industry. It may even set a precedent against manipulative design in other areas, such as privacy settings or payment methods.

            Ultimately, the “Click to Cancel” rule presents an opportunity for the tech industry to foster trust and build stronger customer relationships. Startups and established companies that embrace transparency will likely stand out as leaders in a new era of customer-centric tech, where trust—not tricky design—is what retains users.

            As the tech landscape continues to evolve, LA Tech Week 2024 offers a chance to explore these shifts in real-time. Check out the upcoming event lineups to stay informed and make the most of your time:

            For updates or more event information, visit the official Tech Week calendar.


            🤝 Venture Deals

            LA Companies

            • Ghost, a company supporting top brands and retailers with streamlined logistics and fulfillment solutions, raised a $40M Series C funding round led by L Catterton to fuel its continued growth and innovation. - learn more
            • Terray Therapeutics, a biotech company using generative AI to develop small-molecule therapeutics, raised $120M in a Series B funding round led by Bedford Ridge Capital and NVentures, to advance it’s internal programs to clinical trials and further develop its AI-driven platform, tNova. - learn more

            LA Venture Funds
            • Assembly Ventures participated in a $27M Series A round for Monogoto, a provider of software-defined connectivity solutions that enable secure, cloud-based IoT and cellular network management on a global scale. - learn more
            • Angeleno Group participated in a $32M Series C round for REsurety, a company that recently launched an innovative clean energy marketplace aimed at providing better financial and operational insights to support renewable energy transactions. - learn more

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