Netflix Pushes Further Into Video Games With First-Person Shooter Title

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

A still from Netflix's new zombie first-person shooter called “Into The Dead 2: Unleashed."
Courtesy of VanDAM/Netflix
Netflix is expanding further into video games with the upcoming release of three new mobile titles, including its first-ever first-person shooter game.

The streaming giant has already released 14 titles since launching video games on mobile devices in November, including some using intellectual property from Netflix originals like “Stranger Things.” The games are free for Netflix subscribers and available on Apple and Android devices.

On Tuesday, Netflix announced three more games dropping this month, including a zombie first-person shooter called “Into The Dead 2: Unleashed.” The title, developed by New Zealand-based developer Pik Pok, features dozens of levels where players can “maim, mow down, and eliminate the Dead,” per Netflix’s description. The company also unveiled a narrative puzzle game titled “This Is A True Story” and a retro-style brick-breaker called “Shatter Remastered.”

The new titles come on the heels of Netflix’s pending $72 million acquisition of Finnish mobile games developer Next Games, announced earlier this month. The deal was the streaming giant’s second acquisition of a video game company in only six months, following its September purchase of Glendale-based gaming studio Night School.

Netflix, which has a huge footprint in Los Angeles, has expanded beyond traditional movies and TV shows in other ways, too. In addition to mobile games, it has released interactive movies and shows that blur the line between TV and video games. It remains to be seen whether the strategy will pay off for the streaming giant, which has seen its subscriber growth slow down in recent quarters.

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Genies Wants To Help Creators Build ‘Avatar Ecosystems’

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

Genies Wants To Help Creators Build ‘Avatar Ecosystems’

When avatar startup Genies raised $150 million in April, the company released an unusual message to the public: “Farewell.”

The Marina del Rey-based unicorn, which makes cartoon-like avatars for celebrities and aims to “build an avatar for every single person on Earth,” didn’t go under. Rather, Genies announced it would stay quiet for a while to focus on building avatar-creation products.

Genies representatives told dot.LA that the firm is now seeking more creators to try its creation tools for 3D avatars, digital fashion items and virtual experiences. On Thursday, the startup launched a three-week program called DIY Collective, which will mentor and financially support up-and-coming creatives.

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Here's What To Expect At LA Tech Week

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

Here's What To Expect At LA Tech Week

LA Tech Week—a weeklong showcase of the region’s growing startup ecosystem—is coming this August.

The seven-day series of events, from Aug. 15 through Aug. 21, is a chance for the Los Angeles startup community to network, share insights and pitch themselves to investors. It comes a year after hundreds of people gathered for a similar event that allowed the L.A. tech community—often in the shadow of Silicon Valley—to flex its muscles.

From fireside chats with prominent founders to a panel on aerospace, here are some highlights from the roughly 30 events happening during LA Tech Week, including one hosted by dot.LA.

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