Meet the Nonprofit Connecting Veterans With Psychedelic Therapy to Prevent Suicide

Samson Amore

Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.

war veteran Marcus Capone
Photo: VETS

In 2013, Navy Seal Marcus Capone medically retired after 13 years of service. Throughout his military career, Capone served on the Seals’ elite counter-terrorism unit, Seal Team 6, and was deployed to Afghanistan shortly after 9/11.

After over a decade of warfare, Capone struggled to ease back into everyday life.

“I was terrified that I would lose Marcus to suicide and I was determined to find anything that could help him,” says Amber Capone, Marcus Capone’s wife and partner since the age of 17. “I at one point thought we had exhausted everything and had decided this was not a life that I could continue living… and then sitting with that realization, I remembered one friend who had done psychedelic therapy outside of the U.S.”


At first, Marcus was skeptical. But after having spent nearly seven years taking various antidepressants, sleeping pills, and focus medications, Marcus was out of options.

“He had nothing to lose,” Amber says. So they decided to check Marcus into a treatment center in Mexico for a “heroic dose” of Ibogaine, an anti-addiction compound found in a West African plant that indigenous peoples have used for years as a form of psychedelic therapy. Marcus followed his first Ibogaine treatment with DMT.

Commonly known as the “spirit molecule,” DMT is considered one of the most powerful psychedelics in existence and researchers are just beginning to document its potential benefits in treating an array of mental health ailments including PTSD and addiction.

“I felt the weight of the world on my shoulders, was super anxious and I was really depressed,” Marcus says. “I just came out of there feeling extremely light,” as though he’d condensed “ten years of talk therapy” into a single week.

In 2019, two years after Marcus’s initial brush with psychedelic therapy, he decided to form VETS (Veterans Exploring Treatment Solutions), a San Diego-based nonprofit that offers veterans grants to pursue psychedelic therapy outside the U.S. Amber serves as the nonprofit’s executive director while Marcus is its chairman.

Marcus Capone and wife Amber after he completed BUD/S training. Photo: VETS

Currently, 17 veterans die by suicide every day, 57% more than civilians in the same age range, according to a study released by the VA in September. According to the department, over 1.7 million veterans were treated for mental health problems last year.

“While VA is conducting initial studies of the effectiveness of psychedelic drugs as a form of treatment for veterans with PTSD and other serious mental health issues, it’s important to note that there is much more to learn at this time,” a spokesperson for the VA tells dot.LA. “We do not endorse or encourage the use of any psychoactive substances as part of a self-treatment program.”

VETS co-founder and Chairman Marcus Capone.

Photo: VETS

The agency also says that while it “must follow all federal laws regarding Schedule I drugs,” and that “VA health care providers may not recommend them or assist veterans to obtain them, ” veterans who choose to take or are taking illegal drugs, won’t be denied their VA benefits.

Since its launch two years ago VETS has raised $7 million and helped over 700 veterans seek treatment in Mexico and Costa Rica.

“The Navy SEAL community, we do probably one of the best jobs in the world at taking care of each other,” Marcus says. “We pick up the slack if we’re not getting the support that we need. It's always been that way.” Adding that our country has a bad track record of taking care of its veterans when they return home – “I went and did work with the Israeli SEALs and they said, ‘you guys are like the world's premier fighting force [and] your country sucks at taking care of you when you come back.”

There are some signs that these unconventional therapies could become more mainstream. In July Democratic Sen. Cory Booker and Republican Sen. Rand Paul introduced a bill that would grant terminally ill people access to therapies that are currently classified as schedule I drugs. Texas Republican Sen. Dan Crenshaw and New York Democrat Alexandria Ocasio-Cortez co-sponsored an amendment to the National Defense Authorization Act that instructed the Pentagon to conduct more research on psychedelics and passed in July. But currently the only psychedelic that can be legally prescribed in the U.S. is ketamine.

“This is an issue that seems to be very bipartisan, very purple, and [it’s] very exciting,” says Amber. “It's really encouraging to see our nation's leaders actually agree on something and not only just agree on it, but actually come out together in support of it.”

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Billion-Dollar Milestones and Snapchat’s New Features

🔦 Spotlight

Happy Friday Los Angeles!

This week’s spotlight showcases LA’s thriving tech scene, featuring Snapchat’s latest feature updates and two local startups Liquid Death and Altruist, making TechCrunch’s Unicorn List for 2024.

Image Source: Snap

Snapchat’s recent fall updates bring fresh features, including a new iPhone camera shortcut for instant snaps, Halloween-inspired AI-powered Lenses, and Bitmoji costumes inspired by Mean Girls and Yellowstone. Bitmoji stickers now reflect trending Gen-Z expressions like “slay” and heart symbols for added flair in chats. Plus, the “Footsteps” feature on Snap Map allows users to track their past adventures privately, adding a nostalgic touch.

Image Source: Liquid Death

ICYMI, two LA startups joined the Unicorn Club—achieving valuations over $1 billion. Liquid Death, based in Santa Monica, is a canned water company with edgy branding and a humorous sustainability focus. Known for viral marketing and brand partnerships, it redefines bottled water as a lifestyle brand and environmental statement. In March, Liquid Death closed $67 million in strategic financing, raising its total funding to over $267 million and valuing it at $1.4 billion.

Image Source: Altruist

Altruist, a Culver City-based fintech platform, offers financial advisors streamlined tools to better serve their clients. With a user-friendly investment and account management platform, Altruist has gained strong traction in the finance world. In May, it announced a $169 million Series E funding round, bringing its total funding to over $449 million and earning a valuation of $1.5 billion.

Together, Liquid Death and Altruist exemplify LA’s capacity for innovation across diverse sectors, from lifestyle branding to fintech. Whether reshaping financial tools or redefining sustainable branding, these companies showcase LA’s unique entrepreneurial spirit. Go LA!

Check out TechCrunch’s 2024 Unicorn List here. And don’t miss Snapchat’s latest features—perfect for adding some fun, connection and maybe a few selfies this weekend!


🤝 Venture Deals

LA Companies

  • Freeform, a company bringing AI to metal 3D printing, raised $14M in funding from NVIDIA’s NVentures and AE Ventures to further develop its AI-powered 3D printing technology for industrial-scale production. - learn more
LA Venture Funds
  • Anthos Capital participated in a $70M Series D round for Carbon Robotics, which develops AI-powered robotics for precision agriculture, and the funding will be used to accelerate the growth of its autonomous weeding technology. - learn more
  • Anthos Capital participated in a $3.5M seed round for Plasma Network, aimed at expanding access to USDT stablecoins on the Bitcoin network, with the investment supporting the network’s growth and efforts to enhance stablecoin accessibility through the Lightning Network. - learn more

LA Exits


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      ⚖️FTC’s "Click to Cancel" Rule and Its Ripple Effect on Tech

      🔦 Spotlight

      Happy Friday Los Angeles,

      The FTC’s new “Click to Cancel” rule is shaking up subscription-based tech. Now, instead of navigating a maze of cancellation hurdles, users can cancel subscriptions as easily as they signed up—with a single click. This shift is a wake-up call for SaaS, streaming, and app-based companies, where once-hidden exit options often kept users around simply because canceling was a hassle.

      The rule also requires businesses to send regular renewal reminders, ensuring customers stay informed about upcoming charges. It's more than a cancellation button—it’s about transparency and giving users control over their decisions.

      For startups, the impact goes deeper than UX adjustments. Many have relied on "dark patterns," which subtly discourage cancellations by hiding the exit. Now, companies must shift toward building genuine loyalty by delivering real value, not by complicating exits.

      While this might affect retention rates initially, it could lead to more sustainable business models that rely on satisfaction-driven loyalty. Investors may start prioritizing companies that emphasize transparent, long-term engagement over those that depend on dark patterns to maintain retention metrics.

      The rule opens the door to more ethical UX design and a truly user-centered approach across the tech industry. It may even set a precedent against manipulative design in other areas, such as privacy settings or payment methods.

      Ultimately, the “Click to Cancel” rule presents an opportunity for the tech industry to foster trust and build stronger customer relationships. Startups and established companies that embrace transparency will likely stand out as leaders in a new era of customer-centric tech, where trust—not tricky design—is what retains users.

      As the tech landscape continues to evolve, LA Tech Week 2024 offers a chance to explore these shifts in real-time. Check out the upcoming event lineups to stay informed and make the most of your time:

      For updates or more event information, visit the official Tech Week calendar.


      🤝 Venture Deals

      LA Companies

      • Ghost, a company supporting top brands and retailers with streamlined logistics and fulfillment solutions, raised a $40M Series C funding round led by L Catterton to fuel its continued growth and innovation. - learn more

      LA Venture Funds
      • Assembly Ventures participated in a $27M Series A round for Monogoto, a provider of software-defined connectivity solutions that enable secure, cloud-based IoT and cellular network management on a global scale. - learn more
      • Angeleno Group participated in a $32M Series C round for REsurety, a company that recently launched an innovative clean energy marketplace aimed at providing better financial and operational insights to support renewable energy transactions. - learn more

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        🌴🧑‍💻 Your Guide to LA Tech Week 2024

        🔦 Spotlight

        Happy Friday Los Angeles,

        As many of you know, LA Tech Week is right around the corner, kicking off next Monday October 14th bringing together founders, creatives, investors, and engineers for a week of immersive events, panels, and socials across the city. From blockchain and AI to biotech and design, LA Tech Week is a chance to dive into the ideas shaping today’s technology landscape.


        What to Look Forward To

        Insights from Visionary Leaders: Hear firsthand from industry trailblazers as they share stories, challenges, and key lessons from their experiences. Expect fresh perspectives on AI, venture capital, biotech, and the ethical questions around emerging technologies.

        Interactive Panels: This week isn’t about watching from the sidelines; it’s about engaging directly with the tech community. Participate in hands-on panels discussing everything from startup scaling to ethical AI, with honest insights from those actively shaping these fields.

        Networking Mixers & Social Events: Meet and connect with founders, VCs, developers, designers, and fellow techies across LA. Rooftop mixers, lunch meetups, and creative gatherings offer the perfect chance to spark ideas and collaborate.

        Plan your week with the daily lineup, organized by location for easy navigation:

        For updates or more event information, visit the official Tech Week calendar.

        Enjoy LA Tech Week 2024!!


        🤝 Venture Deals

        LA Companies

        • Clout Kitchen, a Los Angeles and Manila based startup, has raised $4.45M in seed funding, co-led by a16z SPEEDRUN and Peak XV’s Surge, to develop AI-powered digital twins, which enables gaming creators to produce realistic virtual avatars for content and fan engagement. - learn more
        • MeWe, a privacy-focused social media platform, has raised an initial $6M in Series B funding led by McCourt Global to support Web3 integration and expand its decentralized network for 20 millions users. - learn more

          LA Venture Funds
          • EGB Capital participated in a $10M Series A funding round for MiLaboratories, which develops software that enables biologists to independently analyze complex genomic data, accelerating research and discovery in fields like drug development. - learn more
          • Crosscut Ventures participated in the $13.75M seed round for Airloom Energy, a company focused on developing airborne wind energy technology to harness high-altitude winds, with plans to accelerate a pilot project in Wyoming. - learn more
          • Overture VC participated in a $5.5M Seed funding round for Molg Inc., a company developing robotics and software for circular manufacturing, designed to disassemble electronics efficiently and recover valuable materials to reduce e-waste and support sustainable production. - learn more


            LA Exits

            • Options MD, a Los Angeles based telemedicine platform that provides care for people suffering from severe and treatment-resistant mental illness, is set to be acquired by Resilience Lab, an AI-driven provider focused on enhancing mental health care access. - learn more

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