beauty tech

beauty tech

Courtesy of BHE

On this episode of Behind Her Empire, Adwoa Beauty founder and CEO Julian Addo explains how her corporate career taught her how to succeed in business and how she landed a partnership with Sephora.

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Clear Cut Founder and CEO Olivia Landau

On this episode of Behind Her Empire, The Clear Cut founder and CEO Olivia Landau talks about how she turned her side hustle into a business and shares how founders can leverage social media to create community and build brand awareness.

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Caliray

It's no coincidence wellness brands often build momentum on the West Coast. The combination of pristine coastlines and the city breeds an infectious admiration for the environment and an ecosystem for sustainable businesses to thrive.

The irony, of course, is that the beauty industry generates 120 billion units of packaging every year globally—most of which are not truly recyclable. But last year, California toughened the state's recycling system by cracking down on plastic pollution and requiring businesses to recycle at least 30% of packaging by 2028.

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