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GeekWire contributing editor Alan Boyle is an award-winning science writer and veteran space reporter. Formerly of NBCNews.com, he is the author of "The Case for Pluto: How a Little Planet Made a Big Difference." Follow him via CosmicLog.com, on Twitter @b0yle, and on Facebook and MeWe.
Are they space tourists? Citizen spacefliers? All-civilian astronauts? Whatever you call them, the four teammates who are due to go into orbit today in a SpaceX Crew Dragon capsule require creating a new category.
"I know there's controversy over what you should be called," retired NASA astronaut Scott Kelly told the foursome today in a tweet. "But when you strap into a rocket and launch into orbit, you can call yourself anything you want: astronot, astronut, astronaut — whatever."
There's Jared Isaacman, the billiionaire CEO of Shift4 Payments, who's paying for the launch and is the mission commander … Hayley Arceneaux, the 29-year-old cancer survivor who's due to become the youngest American to go into space … Sian Proctor, the professor and artist who'll back up Isaacman as America's first Black space pilot.
And then there's Chris Sembroski, a former Air Force missile technician and Lockheed Martin engineer from Everett, Wash. Sembroski got his chance to train for the mission and climb onboard the Dragon when an old college buddy of his won a charity sweepstakes — and then gave the reservation to him.
"I think that just really puts me in a very special spot, where not only do I feel very lucky to be here, but I have a huge responsibility to pay that forward," Sembroski said during a pre-launch briefing.
Liftoff atop a SpaceX Falcon 9 rocket is set for 8:02 p.m. ET (5:02 p.m. PT) from the historic Launch Complex 39A at NASA's Kennedy Space Center. But although the three-day Inspiration4 mission starts out from a NASA-owned facility, the space agency has minimal involvement.
This will be the first non-governmental crewed flight to orbit, and the first crewed SpaceX flight to pass up going to the International Space Station. Instead, the foursome will go into an orbit higher than the space station — higher than humans have flown since the space shuttle missions to the Hubble Space Telescope.
During the flight, Isaacman and his crew will conduct science experiments, teach classes from space and conduct auctions and other charity activities aimed at benefiting St. Jude Children's Research Hospital. Sembroski will even play a tune on his ukulele, although he admitted to "a little bit of stage fright." If all goes according to plan, the Dragon will descend to a splashdown in the Atlantic Ocean on Saturday.
Streaming coverage of the countdown, launch and in-space operations is due to begin about four hours before launch via SpaceX's website.
On one level, the Inspiration4 mission is a billionaire's attempt to turn the crew's personal space adventures into a fund-raising campaign for St. Jude. Isaacman's objective is to raise $200 million for the hospital, and he's already committed $100 million of his own money. That's on top of what he's paying SpaceX: Although Isaacman isn't saying how much the launch is costing, the fare is thought to be in excess of $100 million (but not as high as $200 million).
On another level, the first essentially non-governmental, "all-civilian" flight to orbit is meant to blaze a trail for wider access to space — not just by trained test pilots and other professional astronauts, but by regular folks.
And on yet another level, Inspiration4 could be seen as one more not-so-small step toward SpaceX CEO Elon Musk's vision of establishing beachheads for humanity on other worlds.
"This is the organization that is going to, in large part, get us to the moon, certainly with eyes toward Mars, right?" Isaacman said. "And there are a lot of risks on a six-month journey like that. So it's better to start taking some steps now, in a very well thought-out, mitigated way, so that we can continue to reach toward those extraordinary goals, like making life multiplanetary."
For all those reasons, one of Inspiration4's mission managers, Todd "Leif" Ericson, argues that the flight could mark the true beginning of a second space age. And Ericson isn't some starry-eyed space geek: He's a former Air Force test pilot who's also a veteran of Virgin Galactic's suborbital space program.
Ericson talked about the mission and its significance during an interview on the eve of the launch. Here's an edited transcript of the Q&A:
Ericson: "This mission is a great example of what a commercial entity like SpaceX is capable of doing on short notice. Dragon had never been higher than ISS, at about 420 kilometers, and we told them that for this mission, we want to do something significant. We want to start taking those first steps out toward becoming an interplanetary species — which means we've got to start working our way above low Earth orbit. They went through the analysis, and we were able to come up with an orbital altitude of 575 kilometers. That is the highest humans have been since, really, Apollo — save two missions, which are basically the shuttle's Hubble deployment and repair missions. That's a pretty significant thing.
"And then, SpaceX decided to create this cupola for viewing the Earth and deep space. The time from inception to flight-ready hardware was basically six months. Try to do that on a government contract!"
GeekWire: Were there any things that needed to be changed in terms of the training because this is a non-NASA mission?
Ericson: "That's a huge theme for everybody on this mission. We're building on the backs of giants. All that NASA has done is being leveraged for this. The training is as intensive as what any NASA crew would get for flying Dragon, but it's tailored to our mission. We're not going to the ISS, so there's no requirement for worrying about proximity operations or docking, but there are things like the cupola and mitigating the risks there."
GeekWire: Everybody wants to know how it's been for non-professional astronauts to go through that training, and what this portends for the future.
Ericson: "I've been very interested in that myself. I think this mission marks the dawn of what I'd call the second space age. It's the space age where space is accessible, no longer just for nation states, but for corporations and normal individuals. Up to this time, NASA has had the luxury of being able to hand-select the best of the best, physically and academically. But the next generation is going to require us to put up a lot more than the 600 people we've put in orbit over the last 50-plus years.
"You need to figure out how average people fare in space. What restrictions are really there? It's easy for a medical team to put in stringent requirements when you've got the world's population to pick from. But as you start opening that aperture and allowing more and more people to come, you surely can't be as selective. And I think there are also some interesting benefits when you start opening that aperture."
GeekWire: You get people with different perspectives.
Ericson: "Right. Up to this point, it's been a lot of test pilots, scientists and engineers. It's been a very left brain-focused thing. But from the perspective of benefiting humanity, how do we do this in a way that opens up other aspects that are less tangible? I think those aspects are equally important, and in some ways more important, to this goal of exploration and becoming an interplanetary species."
GeekWire: I wanted to ask about your own experience going through the mission — for example, being in a Netflix documentary series. I'm betting that's a bit more than you would have bargained for.
Ericson: "Here's what I think is so wonderful about this mission: It's the emphasis on St. Jude's. Jared has said many times that it's one thing to go to space and have the opportunity to do what he's doing. There are so many amazing things are going to happen because of that. But if we do that without remembering what's going on back here on Earth, we've missed the boat. Jared's 'bumper sticker' is, "Hey, if we can go to space, we need to be able to cure childhood cancer back here on Earth and take care of some of these other problems.'
"I think that's what's been so cool about being part of this: the outward focus. Jared is not focusing this on himself. He doesn't want to, because he recognizes that's not the important part. You know, with the flights of Sir Richard Branson and Jeff Bezos, there's been this focus on 'billionaires in space.' And there's been kind of a negative connotation to that. I hope that the Netflix documentary highlights the fact that this is really about much more than just four people going into space. If you look back at the history of humankind, we've only advanced because we've taken the time and the capital to go beyond where we've gone before.
"Space exploration is expensive, right? Initially, it's going to take people like Jared, who have the financial means to do so, to start pushing that envelope. Aviation is a great example. It initially followed a very similar course, right between World War I and World War II. The industry transitioned from being essentially the domain of government to finding civil applications. This thing that was a military instrument can now benefit humankind as a whole. That's where I think we're at with space travel right now.
"I applaud guys like Jared who are willing to take the resources that they've worked hard to obtain and put them toward something that will ultimately benefit all of humankind. I think it's a very noble endeavor, and I'd hate for that to get lost in the narrative. It's so easy to just chalk it up as a 'billionaire joyride to space,' and as you know, this is so much more than that.”
This story originally appeared on GeekWire.
GeekWire contributing editor Alan Boyle is an award-winning science writer and veteran space reporter. Formerly of NBCNews.com, he is the author of "The Case for Pluto: How a Little Planet Made a Big Difference." Follow him via CosmicLog.com, on Twitter @b0yle, and on Facebook and MeWe.
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.
According to a Forbes report last April, both the viewership and dollars behind women’s sports at a collegiate and professional level are growing.
In 2022, the first 32 games of the NCAA tournament had record attendance levels, breaking records set back in 2004, and largely driven by the new and rapidly growing women’s NCAA tournament. WNBA openers this year saw a 21% spike in attendance, with some teams including the LA Sparks reporting triple-digit ticket sales growth, about 121% over 2022’s total. In 2023, the average size of an LA Sparks crowd swelled to 10,396 people, up from 4,701 people.
Women make up half the population, but “also 50% of the folks that are walking into the stadium at Dodger Stadium, or your NFL fans are just about 50% women,” noted Erin Storck, a panelist and senior analyst at Los Angeles-based Elysian Park Ventures.
Storck added that in heterosexual households, women generally manage most of the family’s money, giving them huge purchasing power, a potential advantage for female-run leagues. “There's an untapped revenue opportunity,” she noted.
In the soccer world, Los Angeles-based women’s soccer team Angel City FC has put in the work to become a household name, not just in LA County but across the nation. At an LA Tech Week panel hosted by Athlete Strategies about investing in sports, Angel City head of strategy and chief of staff Kari Fleischauer said that years before launching the women’s National Women’s Soccer League team, Angel City FC was pounding the pavement letting people know about the excitement ladies soccer can bring. She noted community is key, and that fostering a sense of engagement and safety at the team’s home venue, BMO stadium (formerly Banc of California Stadium), is one reason fans keep coming back.
Adding free metro rides to BMO stadium and private rooms for nursing fans to breastfeed or fans on the spectrum to avoid sensory overload, were just some of the ways ACFC tried to include its community in the concept of its stadium, Fleischauer said. She noted, though, that roughly 46% of Angel City fans are “straight white dudes hanging out with their bros.”
“Particularly [on] the woman's side, I'd like to think we do a better job of making sure that there's spaces for everyone,” Fleischauer told the audience. “One thing we realize is accessibility is a huge thing.”
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.
L.A. Tech Week has brought venture capitalists, founders and entrepreneurs from around the world to the California coast. With so many tech nerds in one place, it's easy to laugh, joke and reminisce about the future of tech in SoCal.
Here's what people are saying about the fifth day of L.A. Tech Week on social:
#LATechWeek has been on 🔥🔥🔥. Yes the events are super cool at amazing venues. But, I’m blown away by the people. I’ve met so many founders building generative AI companies from the ground up. I’m so bullish on LA right now🥳. LA is for builders #longLA
Thanks @rpnickson 📸 pic.twitter.com/B6rT2jJYIs
— Dr. Kelly O'Brien (@Kvo2013) June 8, 2023
Successful LatinxVC Avanza Summit 2023 in LA! It’s been an amazing few days near the beach w great company. Thank you to our panelists & participants.
Huge thanks to our incredible sponsors SVB, Chavez Family Foundation, Annenberg Foundation, PledgeLA, Fenwick & West, Countsy! pic.twitter.com/oVuGIgFurk
— LatinxVC (@LatinxVCs) June 9, 2023
30+ gaming startups presented at the A16z Speedrun Demo Day in LA yesterday. Great thanks to the @a16zGames team for an awesome day of events! #LATechWeek pic.twitter.com/DKq8IFo5QZ
— Grace Zhou (@graceminzhou) June 9, 2023
📣🤩 What’s the buzz? It’s #LATechWeek from @TechstarsLA & @TechstarsHealth joint demo day with the #Techstar HC team where our @fyelabs founder/CEO Suvojit Ghosh mentored both cohorts! #TechStars demo day highlighted 12 amazing emerging #startups in #healthtech #innovation. 🩺 pic.twitter.com/0RXClCtfDQ
— FYELABS (@fyelabs) June 9, 2023
Another successful Coffee On Slauson in the books for #LATechWeek.
Special thanks to the good people at Pledge LA, SVB and @GundersonLaw for the ongoing support and the @findyourhilltop staff for providing the space, eats & vibes. ♻️ pic.twitter.com/51cMDoEn30
— Slauson & Co. (@SlausonAndCo) June 9, 2023
The perfect combo to start #LATechWeek Day 5: pastries, coffee, and great convos with industry founders ✨
Fireside chats with @enriquealle, @wp, and @robynpark pic.twitter.com/booYPdekVV
— Tech Week (@Techweek_) June 9, 2023
Of course @designerfund has the most amazing pastries at their event. #LATechWeek pic.twitter.com/PjyWlGTQI4
— Jesse Pickard (@jessepickard) June 9, 2023
My favorite event from @Techweek_ has to be "Modern Storytelling & Business Building." Hosted by @STHoward #LATechWeek pic.twitter.com/SV1eexMJ4k
— JonnyZeller (@JonnyZeller) June 9, 2023
And the finale of the night was courtesy of the one and only @zedd for an unforgettable end to the "City of Games" party! Hosted by @a16zGames and @100Thieves #LATechWeek pic.twitter.com/hliI9yLKse
— Tech Week (@Techweek_) June 9, 2023
Excited to be at the @a16zGames Speedrun Demo Day! Loved the energy and excitement from the companies that pitched there. It was also great to see @Tocelot and @ndrewlee at this amazing #LATechWeek event pic.twitter.com/NfLQO5lR27
— Andy Lee | andypwlee.bit (@andypwlee) June 9, 2023
Thank you to everyone who joined the Sony Venture Fund US team at #LATechWeek for our screening of Spider-Man: Across the Spider-Verse. Last summer, we started building a presence in LA. Today, it's exciting to host such an event with the @Sony family and the LA VC community. pic.twitter.com/wdDm6qtHdL
— Sony Innovation Fund (@Sony_Innov_Fund) June 9, 2023
Time to eat, connect and build while @remi_rodney provided the vibes. 🙏🏽#LATechWeek @BuildOnBase @developer_dao @WeAreRazorfish pic.twitter.com/QIPh1gjvoA
— Hola Metaverso-Blockchain & New Web Tech Events 🎪 (@holametaverso) June 9, 2023
@Lux_Capital at #LATechWeek advancing the impossible to inevitable, from..
..defense primes partnering with cutting edge defense tech startups, to..
..hardware x LLMs improving mental health.
From the rich and diverse LA ecosystem stems generational companies: pic.twitter.com/v5S5r8JtbU
— Shahin Farshchi (@Farshchi) June 9, 2023
LA Tech Week has been a blast! Met some amazing creators, founders and investors from all over the world! #LATechWeek pic.twitter.com/AAh9JFELhe
— Chris Germano (@netslayer) June 9, 2023
Had such a blast at LA Tech Week and hosting events for @brexHQ
Top highlights were collabing with @pulley on an Emerging Managers / Founder mixer at the @poplco House, rooftop event in Venice, creator panel with @thechangj & proper Korean food with in KTown.
Exhausted is an… pic.twitter.com/mGQnSYGPdg
— Τyler Robinson (@TyyRob3) June 9, 2023
Did you have fun at @sophiaamoruso’s launch party for @trustfundvc? #LATechWeek pic.twitter.com/gbrbXRQ9Xx
— Kay (@KaySnels) June 9, 2023
y00tilty in every city with @KaylaLor3n & @cryptochrisg813.
Welcome to the LA @y00tsNFT fam! #LATechWeek #3XP week. pic.twitter.com/6wWKlsTacx
— VanG0xH (@CryptoVanGoghs) June 9, 2023
Really enjoyed #LATechWeek. Here are some observations I made 👇
— s.personal.ai (Suman Kanuganti) (@SumanPersonalAI) June 9, 2023
Thank you @TheKofiAmpadu for including me in #demoday with the latest @a16ztxo cohort! It was a real full circle moment to witness the brilliance of both @ChrisLyons & @ZMuse_ & #PledgeLA very own. She’s why we’re #LongLA 🚀💕 #LAtechweek pic.twitter.com/itkKXMxQRb
— Qiana Qiana! (@Q_i_a_n_a) June 9, 2023
@upfrontvc Gaming Founders Podcast #iLOVELA #LATechWeek @Techweek_ @KatiaAmeri @mucker @fikavc @bonfire_vc @TenOne10 @WatertowerGroup @ganasvc @IAmRobRyan @john_at_stonks @eva_ho @dereknorton pic.twitter.com/LCbaGXCoW7
— Sean Goldfaden (@seangoldfaden) June 9, 2023
Hosts Kevin Zhang, Partner at @upfrontvc, and Eden Chen, CEO of @pragmaplatform, interviewed two special guests from @raidbaseinc Stephen Lim, Co-Founder & Product Director, and Trevor Romleski, Co-Founder & Game Director. 🎙 #LATechWeek pic.twitter.com/hxHEAoELZ6
— Tech Week (@Techweek_) June 9, 2023
Kicking off @a16zGames @100Thieves City of Games party at #LATechWeek 🔥🔥🔥 pic.twitter.com/zQcZedG15f
— Jon Lai (@Tocelot) June 9, 2023
Yesterday at @socinnovation I got to have this AWESOME conversation with @iamwill — musician, producer, technology entrepreneur, and Founder & CEO of https://t.co/D60y1e2JOu #LATechWeek pic.twitter.com/KBxK6rXyTG
— Anna Barber (@annawbarber) June 9, 2023
I absolutely love this game. Proud moment for the team @investwithatlas. #LATechWeek pic.twitter.com/fPZvKXU7TC
— Tobias Francis (@TobiasFrancis) June 9, 2023
Had a blast at LA Tech Week this year with @brexHQ
From hosting & moderating my first creator panel featuring @BlakeMichael14, to a fun rooftop night in Venice, and to attending some amazing events such as Watertower’s emerging manager panel and a VC/founder tennis tournament pic.twitter.com/udjfmLHE0L
— Jonathan Chang (@thechangj) June 8, 2023
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.
At Lowercarbon Capital’s LA Tech Week event Thursday, the synergy between the region’s aerospace industry and greentech startups was clear.
The event sponsored by Lowercarbon, Climate Draft (and the defunct Silicon Valley Bank’s Climate Technology & Sustainability team) brought together a handful of local startups in Hawthorne not far from LAX, and many of the companies shared DNA with arguably the region’s most famous tech resident: SpaceX.
Here’s a look at the greentech startups that pitched during the Tech Week event, and how they think what they’re building could help solve the climate crisis.
Arbor: Based in El Segundo, this year-old startup is working to convert organic waste into energy and fresh water. At the same time, it also uses biomass carbon removal and storage to remove carbon from the atmosphere and sequester it in an attempt to avoid further damaging the earth’s ozone layer. At the Tech Week event Thursday, Arbor CEO Brad Hartwig told a stunned crowd that Arbor aims to remove about five billion tons of organic waste from landfills and turn that into about 6 PWh, or a quarter of the global electricity need, each year. Hartwig is an alumni of SpaceX; he was a manufacturing engineer on the Crew Dragon engines from 2016-2018 and later a flight test engineer at Kitty Hawk.
Antora: Sunnyvale-based Antora Energy was founded in 2017, making it one of the oldest companies on the pitching block during the event. Backed by investors including the National Science Foundation and Los Angeles-based Overture VC, Antora has raised roughly $57 million to date, most recently a $50 million round last February. Chief operating officer Justin Briggs said Antora’s goal is to modernize and popularize thermal energy storage using ultra-hot carbon. Massive heated carbon blocks can give off thermal energy, which Antora’s proprietary batteries then absorb and store as energy. It’s an ambitious goal, but one the world needs at scale to green its energy footprint. According to Briggs, “the biggest challenge is how can we turn back variable intermittent renewable electricity into something that's reliable and on demand, so we can use it to provide energy to everything we need.”
Arc: Hosting the panel was Arc, an electric boating company that’s gained surprising momentum, moving from design to delivering its first e-boats in just two years of existence. Founded in 2021, the company’s already 70 employees strong and has already sold some of its first e-boats to customers willing to pay the luxury price tag, CTO Ryan Cook said Thursday. Cook said that to meet the power needs of a battery-powered speedboat, the Arc team designed the vehicle around the battery pack with the goal of it being competitive with gas boats when compared to range and cost of gas. But on the pricing side, it’s not cheap. Arc’s flagship vessel, the Arc One is expected to cost roughly $300,000. During the panel, Cook compared the boat to being “like an early Tesla Roadster.” To date Arc Boats has raised just over $35 million, according to PitchBook, from investors including Kevin Durant, Will Smith and Sean “Diddy” Combs.
Clarity Technology: Carbon removal startup Clarity is based in LA and was founded by Yale graduate and CEO Glen Meyerowitz last year. Clarity is working to make “gigaton solutions for gigaton problems.” Their aim? To remove up to 2,000 billion pounds of carbon from the atmosphere through direct air capture, a process which uses massive fans to move chemicals that capture CO2. But the challenge, Meyerowitz noted in his speech, is doing this at scale in a way that makes an actual dent in the planet’s emissions while also efficiently using the electricity needed to do so. Meyerowitz spent nearly five years working as an engineer for SpaceX in Texas, and added he’s looking to transfer those learnings into Clarity.
Parallel Systems: Based in Downtown LA’s Arts District, this startup is building zero-emission rail vehicles that are capable of long-haul journeys otherwise done by a trucking company. The estimated $700 billion trucking industry, Parallel Systems CEO Matt Soule said, is ripe for an overhaul and could benefit from moving some of its goods off-road to electric railcars. According to Soule, Parallel’s electric battery-powered rail vehicles use 25% of the energy a semi truck uses, and at a competitive cost. Funded in part by a February 2022 grant from the U.S. Department of Energy, Parallel Systems has raised about $57 million to date. Its most recent venture funding round was a $49 million Series A led by Santa Monica-based VC Anthos Capital. Local VCs including Riot Ventures and Santa Monica-based Embark Ventures are also backers of Parallel.
Terra Talent: Unlike the rest of the startups pitching at the Tech Week event, Terra Talent was focused on building teams rather than technology. Founder Dolly Singh worked at SpaceX, Oculus and Citadel as a headhunter, and now runs Terra, a talent and advisory firm that helps companies recruit top talent in the greentech space. But, she said, she’s concerned that all the work these startups are doing won’t matter unless we very quickly turn around the current trendlines. “Earth will shake us off like and she will do just fine in 10,000 years,” she said. “It’s our way of living, everything we love is actually here on earth… there’s nothing I love on Mars,” adding that she’s hopeful the startups that pitched during the event will be instrumental in making sure the planet stays habitable for a little while longer.
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.