Music Tectonics Conference Announces a Lineup Including Livestreaming, VR and Social Video

Music Tectonics Conference Announces a Lineup Including Livestreaming, VR and Social Video

The second annual Music Tectonics conference announced its lineup on Tuesday, which will focus on the growing confluence of music and tech.

The conference held its inaugural run in Los Angeles last year. This year, it will take place virtually on October 27 and 28.

Dmitri Vietze, chief executive of the event's organizer, music PR firm Rock Paper Scissors, pointed dot.LA to a few notable examples of topics to be discussed in the event panels.


The first is what he called two former "step-children of the music industry" poised to grow due to the pandemic lockdowns: music in AR and VR, and live-streamed concerts for remote audiences.

Jaroslav Beck, co-founder of popular VR music game Beat Saber, and Tom Impallomeni, chief executive of VR DJ experience Tribe XR, will feature in the "Mixed Reality & Music" panel. Stephen White, chief executive of L.A.-based live-streaming platform StageIt, will lead a discussion on the livestreaming era.

"Music Tectonics sits at the important nexus of the music industry and the software and service providers of the technology world," White told dot.LA. "It has become increasingly important for these industries to work closely together as the content and platforms continue to evolve. This relationship only works if both groups win, and that starts with meaningful dialog."

Vietze also highlighted two already-growing areas that have received a pandemic boost: social video and fitness. Triller chief executive Mike Lu will discuss his platform's growth with Rasty Turek, who heads Pex, another L.A.-based firm at the intersection of tech and music. TikTok's head of music Corey Sheridan will feature in the "Music in a Borderless World" panel.

There will also be discussions on the growing value of music at a time when music is playing a greater role across a variety of platforms and reforms to copyright law may change musicians' ability to make money.

L.A.-based Super Hi-Fi's chief executive Zack Zalon will join Sonos' Ryan Taylor in a discussion on "The Future of Listening Experiences." There will also be a "Music Tech Investor" panel focused on venture capital and startups.

The event will be headlined by Warner Music Group's chief innovation officer Scott Cohen and Cherie Hu, a music analyst with a popular music-tech blog, Water and Music.

Tickets are $59 for general admission. More information on the event, lineup and sponsors can be found at musictectonics.com.

Subscribe to our newsletter to catch every headline.

Minutes into filling out my absentee ballot last week, I was momentarily distracted by my dog Seamus. A moment later, I realized in horror that I was filling in the wrong bubble — accidentally voting "no" on a ballot measure that I meant to vote "yes" on.

It was only a few ink marks, but it was noticeable enough. Trying to fix my mistake, I darkly and fully filled in the correct circle and then, as if testifying to an error on a check, put my initials next to the one I wanted.

Then I worried. As a reporter who has previously covered election security for years, I went on a mini-quest trying to understand how a small mistake can have larger repercussions.

As Los Angeles County's 5.6 million registered voters all receive ballots at home for the first time, I knew my experience could not be unique. But I wondered, would my vote count? Or would my entire ballot now be discarded?

Read more Show less

Less than seven months after launching, the high-flying streaming service Quibi has shut down.

Despite a sold-out advertising slate, deals with A-listers and a $1.75 billion war chest from high-profile investors the former Disney executive and founder Jeffrey Katzenberg couldn't make the short-form mobile video platform stick.

Read more Show less
RELATEDEDITOR'S PICKS

Trending