Just Go Grind Podcast: How Legion M Created the First Fan-Owned Entertainment Company
Jeff Bartee Photography

Just Go Grind Podcast: How Legion M Created the First Fan-Owned Entertainment Company

On this week's episode of Just Go Grind, hear from Jeff Annison and Paul Scanlan, co-founders of Legion M, an entertainment company that partners with top Hollywood creators to produce movies, TV and digital content. The startup allows fans to invest in its productions for as little as a $100, leveraging new equity crowdfunding laws.



Key Takeaways:

  • Legion M exists and was inspired by the Jobs Act, which changed equity crowdfunding laws and allowed everyday people to directly invest in startups. The company believes ownership by fans gives them a fundamental competitive advantage over entertainment companies owned by an individual or a corporate conglomerate.
  • Legion M raised $1 million for "Colossal" — a movie starring Anne Hathaway it helped produce — by initially crowdfunding money from 3,500 fans. It's an unimpressive amount of money for Hollywood. But the fact that thousands of investors were baked-in fans "fundamentally changed the calculus" and got Hollywood makers interested in partnering with Legion M.
  • The company believes that involving investors in productions creates a virtuous cycle. Director, producers and investors all win.
"This is this is a moonshot. Our goal is to unite one million entertainment fans, to co-own the company alongside of us and then take over Hollywood." -- Paul Scanlan, Legion M co-founder and CEO

Want to hear more episodes of Just Go Grind? Listen on Apple Podcasts, Stitcher, Spotify, Google Podcasts — or wherever you get your podcasts.

Subscribe to our newsletter to catch every headline.

Cadence
Image courtesy of Shutterstock

The age of the creator is upon us.

After years of gaining momentum, the creator economy has gone mainstream. Payment processing platform Stripe estimates the number of individuals who now see themselves as full-time “creators”—those who use online tools to sell digital content—grew 48% in 2021, while earnings across the industry are expected to soon eclipse $10 billion.

Read more Show less
Jolene Latimer
Jolene Latimer has her Master of Arts in specialized journalism and writes about sports, entertainment and personal finance.

It started as a real estate company for startups. Today, Plug and Play operates what it calls an “innovation platform” that offers young companies office space, an accelerator program and — in some cases — invests in them.

On this episode of LA Venture, Plug and Play's CEO and founder Saeed Amidi talks about how he evolved the company into an accelerator and investment firm, and how he uses his platform to introduce many of the world’s largest corporations to startups that are re-envisioning their industries.

Read more Show less
Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+ Shift.com, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.
RELATEDTRENDING
LA TECH JOBS
interchangeLA