Hometown Rift? Bird Says It’s ‘Disappointed’ To Be Kicked Out of Santa Monica but Hints at Appeal

Ben Bergman

Ben Bergman is the newsroom's senior finance reporter. Previously he was a senior business reporter and host at KPCC, a senior producer at Gimlet Media, a producer at NPR's Morning Edition, and produced two investigative documentaries for KCET. He has been a frequent on-air contributor to business coverage on NPR and Marketplace and has written for The New York Times and Columbia Journalism Review. Ben was a 2017-2018 Knight-Bagehot Fellow in Economic and Business Journalism at Columbia Business School. In his free time, he enjoys skiing, playing poker, and cheering on The Seattle Seahawks.

Hometown Rift? Bird Says It’s ‘Disappointed’ To Be Kicked Out of Santa Monica but Hints at Appeal

Four years ago, Bird Rides Inc. boldly began parking its first-generation e-scooters on the sidewalks of Santa Monica even though it lacked the proper permits.

What started as a novelty has now become a $800-billion worldwide business, with the devices now ubiquitous throughout the world. The scooters also became one of the most visible symbols of Santa Monica's booming and carefree tech scene, with top VCs scootering into the office with the ocean air blowing through their hair.


But as Bird prepares to go public via a blank check acquisition, the company is facing the embarrassment of being kicked out of its hometown this summer just as the tattered micromobility business recovers from pandemic lockdowns.

With a population of less than 100,000 residents, Santa Monica is not a financially important market for Bird. But the clashes it has had with city regulators are emblematic of what it has encountered worldwide after expanding to more than 150 cities.

Even though Santa Monica's transportation department was authorized by the City Council to permit four scooter operators, it chose just three – Spin, Veo and Lyft – for the next phase of its shared mobility pilot program, which lasts from July 1 to March 30, 2023. Bird placed fourth.

Bird declined to make anyone available for an interview but in a statement sent to dot.LA, it indicated it plans to appeal the decision.

"We are disappointed by the current recommendation for the next phase of the Santa Monica Micromobility Program and look forward to taking the opportunity to further demonstrate Bird's commitment to the city during the comments and objections process," the company said.

Bird has not filed an appeal as of Monday but has until May 26 to do so, according to Constance Farrell, a spokeswoman for the city.

Santa Monica transportation staff made their selection based on 10 different criteria. Bird was dinged for affordability, customer service, durability, safety and maintenance/ operations.

It performed well in the local preference category, though Bird received the same ranking as Lyft, which is based in San Francisco.

Bird also originally did not make it into the city's first e-scooter pilot in 2018 but was later added back in because of its hometown presence, according to the Santa Monica Daily Press, which was first to report Bird's pending removal.

Though Bird is still based in Santa Monica, its presence has been greatly diminished over the past year. It laid off half of its employees there last year as the pandemic ground worldwide ridership to a halt and put its airy headquarters up for sublease in October.

Bird has had a rocky relationship with Santa Monica, ever since deploying its scooters there in 2017, before it received the city's permission.

"We felt we were in a gray area," Bird founder and CEO Travis VanderZanden said at the time.

The city disagreed and sued, contending e-scooters were endangering local residents and visitors. Bird signed a plea agreement with Santa Monica in 2018 and paid $300,000 in fines. It also agreed to bring down maximum speeds from 21mph to 15mph.

"With this agreement, Bird and VanderZanden acknowledge that they failed to comply with the City of Santa Monica's business licensing requirements which are designed to protect the safety of the public," Deputy City Attorney Eda Suh said in a statement announcing the settlement.

As part of going public, Bird revealed last week it has been involved in more than a hundred lawsuits involving "brain injuries, internal injuries, and death," many of which are still pending.

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March Capital Raises $650 Million Fund to Invest in AI Startups

Samson Amore

Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College and previously covered technology and entertainment for TheWrap and reported on the SoCal startup scene for the Los Angeles Business Journal. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.

March Capital Raises $650 Million Fund to Invest in AI Startups
March Capital founder Jamie Montgomery. Illustration by Dilara Mundy.

Santa Monica-based venture outfit March Capital announced Feb. 3 that it raised its largest fund to date, a $650 million investment vehicle that will be used to back up to 15 startups focused on delivering new uses of artificial intelligence.

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Spencer Rascoff serves as executive chairman of dot.LA. He is an entrepreneur and company leader who co-founded Zillow, Hotwire, dot.LA, Pacaso and Supernova, and who served as Zillow's CEO for a decade. During Spencer's time as CEO, Zillow won dozens of "best places to work" awards as it grew to over 4,500 employees, $3 billion in revenue, and $10 billion in market capitalization. Prior to Zillow, Spencer co-founded and was VP Corporate Development of Hotwire, which was sold to Expedia for $685 million in 2003. Through his startup studio and venture capital firm, 75 & Sunny, Spencer is an active angel investor in over 100 companies and is incubating several more.

The Three Best Ways to Work With Your Startup Board

When launching and running a startup, your board of directors is one of your most valuable assets. If you already understand why you need a board and how to structure your board, it may be tempting to think you can cross that item off the list. But building a board is just the beginning. Now you’ve got to get down to business—together.

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Decerry Donato

Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.

This Week in ‘Raises’: Saviynt Lands $205M, Pagos Secures $34M
This Week in ‘Raises’:

While it was a slow week of funding in Los Angeles, security vendor Saviynt managed to score $205 million that will be used to meet the company’s growing demand for its converged identity platform and accelerate innovation.

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