At the beginning of 2020, LNKBOX, a Los Angeles startup that had quickly established a niche helping major festivals such as Coachella and Bonnaroo with last-mile transportation, was poised for a breakthrough year.
The company had secured over $4 million in bookings for concerts across the country, inking deals with industry giants AEG and LiveNation that would quadruple revenue. It planned to expand from four to 20 full-time employees to handle the rush of contracts.
The company behind the crime-fighting app Citizen is now part of Los Angeles County's contract-tracing effort to stem the spread of the novel coronavirus.
County officials announced on Wednesday they will partner with the New York-based company and use its app Citizen SafePass. The bluetooth technology tracks people's movement and identifies those that may have been exposed to the virus, alerting them of danger.
"The information gathered through the SafePass app will help us learn more about the virus and how it is spreading through our communities and the county," said L.A. County Supervisor Kathryn Barger. "In collecting information, everyone's identity remains anonymous and all data is encrypted to ensure privacy and security."
Contact-tracing technology has long been seen as a way to speed up the laborious task of calling individuals who might have been exposed to the virus. Right now, the county employs 2,600 contact tracers to reach out to a web of nearly a quarter million individuals that either have the virus or have potentially been exposed.
But cities have struggled with how to do it correctly as questions of privacy continue to hover over the use of such technologies.
In announcing the partnership, Citizen CEO Andrew Frame said the company "will never share data with any authorities without the user opting in."
Using Bluetooth to run contact tracing apps isn't new. Apple and Google teamed up to launch such an app in May. Other developers have pitched GPS-enabled apps that rely on monitoring a user's every move.
Citizen's app does both, combining bluetooth and GPS location-tracking to inform users if they've recently crossed paths with someone who later tests positive for COVID. When the app notifies you of the discovery, they'll send you a map of where the interaction happened.
That removes some of the anonymity, said Angel S. Diaz, an attorney specializing in liberty and national security at the Brennan Center for Justice. Diaz analyzed the app with a Coin Desk reporter back when it was being pitched to officials in New York in May.
"It's hard to anonymize data fully," he told dot.LA "The more you have contextual clues, it gets easier to re-identify things."
Diaz said Google and Apple appear to be trying harder to protect user privacy since their contact-tracing app won't inform users where the interaction happened.
That could contribute to how many people will opt-in. If fewer people download the app, it's less effective.
"If you're someone worried about this data being used for police or your illness being shared with immigration authorities, you may be less likely to download the app because you don't want to put yourself and your family at risk," he said.
"The kinds of surveillance that contact tracing apps make available might be repurposed after the pandemic to do other kinds of police surveillance."
Moreover, it could harm communities of color by painting them as more dangerous, should they have higher rates of COVID infection.
County officials point out that the app is voluntary.
The app deletes GPS and bluetooth data after 30 days, said Citizen spokesperson Lily Gordon in an emailed response. And SafePass limits what information is provided to government agencies and will not sell or share data without permission.
"Citizen would only share anonymized, aggregate data with local health departments to help them identify COVID-19 hot spots or potential areas of concern," she stated. "Citizen does not share data with law enforcement agencies unless required by law, such as when they submit a subpoena or search warrants.
But she said, it could conduct "symptom surveys" for state or city government agencies.
The venture-backed Citizen is now listed as one of the top 20 free health apps in the Apple Store, Gordon said. The company has raised $59 million in capital and Frame has ambitions to grow the social app.
Citizen first emerged as Vigilante in 2016 and was taken off the Apple Store a week after launching in New York City over concerns it encouraged vigilantism by allowing users to collect and video footage of reported events.
It rebranded and popped up the following year as Citizen with a focus on safety.
The app is available in 20 cities and has five million users that it alerts to criminal activity and disaster near them with data collected from public information like police scanners. These safety alerts appear on a map of the user's city, marking more serious incidents like shootings with bigger red dots.
While the company has partnered only with L.A. County and San Joaquin County, SafePass is available to anyone in the U.S, with a smartphone. The app also offers access to a free at-home testing kit for those who have been notified of exposure through the app. Citizen said it is not charging Los Angeles County for the partnership.
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The city's first free COVID-19 testing kiosk will open at Union Station in downtown Los Angeles Thursday.
The new stand is part of a pilot program intended to reach those who can't get to drive-thru tests. Testing will take place on September 10-13 from 9 a.m. to 3 p.m and will continue throughout the month.
Curative Inc, which handles about 10% of the nation's tests, will process the self-administered mouth swab tests. No appointment is necessary, although it's encouraged. About 300 tests will be available daily, and additional capacity will be added. There is a 24-hour turnaround time for results. Those interested can sign up here.
A similar program rolled out in Curative Inc. in Berkeley in July.
It comes as officials have begun to see lower transmission rates, though some experts are concerned that the trend could easily be reversed.
There are plans to open up K-12 for special need students. And officials who urged the public to stay away from crowds during Labor Day weekend to avoid outbreaks such as those seen after Memorial Day are still waiting to see if the holiday will be followed by a similar spike in infections.
As of Wednesday, 6,090 people have died from the novel coronavirus in Los Angeles County and 249,859 cases have been identified. About 10% of the nearly 2.4 million individuals tested have been positive.
Earlier this month, Los Angeles launched a series of pop-up mobile testing sites. Residents can find those locations and pre-register here.
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