product market fit

product market fit

Courtesy of OpenView

Investor Blake Bartlett spent high school exploring different passions, from skateboarding to photography.

He now sees himself as the “song and dance man” at OpenView Venture Capital, a growth-stage venture capital firm. On this episode of the LA Venture podcast, the L.A.-based VC talks about coining the term “product-led growth” and building companies in the “end user age.”

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Image by SvetaZi/ Shutterstock

For any business to survive, there must be consumers who will buy what it sells. As a startup founder, it’s crucial to assess the market’s demand for your product or service. Knowing whether your product satisfies market needs is the difference between a successful company and a failed product. That’s where product-market fit comes along.

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Photo by Ahmed Zayan on Unsplash

It's just a few months into a new year — and you're already overwhelmed with resolutions and ideas you should be working on; but how can your team effectively prioritize projects and test out new ideas?

Here's one best practice, derived from "The Lean Startup" and my 10 years of expertise helping companies scale with product market fit, to help you in your product development or personal growth.

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