Behind Her Empire: Logan Hollowell on Forging Her Jewelry Company from Vision and Grit

Yasmin Nouri

Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.

Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.

Behind Her Empire: Logan Hollowell on Forging Her Jewelry Company from Vision and Grit

On this episode of Behind Her Empire, Logan Hollowell talks about her fascination with gemstones and crystals and how that took her to creating her own jewelry company.


Raised in the Outer Banks in North Carolina, Hollowell grew up used to hurricanes and the destruction they brought. She said she saw her neighborhood rebuilt about every three years. Watching things wiped out and then rebuilt helped forge Hollowell's worldview.

"Just knowing that everything can be rebuilt, and everything starts over and there's always this rebirth process. It kind of encouraged me to from a young age to recognize that it's okay [to] take risks, and things will always work themselves out," said Hollowell.

She took that risk and moved to California at the age of 17. Hollowell went to Santa Monica College, living paycheck to paycheck as she picked up jobs working as a waitress and bartending. She couldn't rely on her family to help her financially, she said, and that helped her become independent at an early age.

Hollowell repeated affirmations to herself in the mirror to build her self-confidence. She also kept track of the little things that she wanted.

"I made a vision board and I would put a place I wanted to go, I really wanted to do a luxury Napa experience. And I wanted like a bomber jacket. Just some little things," said Hollowell, adding that she found visualizing her dreams was crucial to putting herself in a goal-oriented mindset. She went on to design and create her own jewelry and her own company.

In the rest of the episode, Hollowell talks about the jeweler that changed her life and the challenges she faced as an entrepreneur.

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Energy Shares Gears Up To Bring Equity Crowdfunding to Retail Investors

David Shultz

David Shultz reports on clean technology and electric vehicles, among other industries, for dot.LA. His writing has appeared in The Atlantic, Outside, Nautilus and many other publications.

Energy Shares Gears Up To Bring Equity Crowdfunding to Retail Investors
Photo by Red Zeppelin on Unsplash

The Inflation Reduction Act contains almost $400 billion in funding for clean energy initiatives. There’s $250 billion for energy projects. $23 billion for transportation and EVs. $46 billion for environment. $21 billion for agriculture, and so on. With so much cash flowing into the sector, the possibilities for investment and growth are gigantic.

These investment opportunities, however, have typically been inaccessible for everyday retail investors until much later in a company’s development–after an IPO, usually. Meaning that the best returns are likely to be captured by banks and other institutions who have the capital and financing to invest large sums of money earlier in the process.

That’s where Pasadena-based Energy Shares comes in. The company wants to help democratize access to these investment opportunities and simultaneously give early-stage utility-scale energy projects another revenue stream.

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How These Ukranian Entrepreneurs Relocated Their Startups to LA and Found Success

Aisha Counts
Aisha Counts is a business reporter covering the technology industry. She has written extensively about tech giants, emerging technologies, startups and venture capital. Before becoming a journalist she spent several years as a management consultant at Ernst & Young.
How These Ukranian Entrepreneurs Relocated Their Startups to LA and Found Success
Joey Mota

Fleeing war and chasing new opportunities, more than a dozen Ukrainian entrepreneurs have landed in Los Angeles, finding an unexpected community in the city of dreams. These entrepreneurs have started companies that are collectively worth more than $300 million, in industries ranging from electric vehicle charging stations to audience monetization platforms to social networks.

Dot.LA spent an evening with this group of Ukrainian citizens, learning what it was like to build startups in Ukraine, to cope with the unimaginable fear of fleeing war, and to garner the resilience to rebuild.

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