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XBusinesses in Los Angeles Are Working to Lessen Burden on Strained Power Grid
Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.

As Southern California continues to endure a brutally hot summer and the state’s grid struggles to keep pace with the energy demand, residents are also grappling with their responsibilities to reduce consumption.
Thanks to a series of pleas from the California Independent System Operator, which runs the aging electrical grid, the state avoided rolling blackouts despite the record-setting heatwave. Citizens conserved roughly 2,000 megawatts on Sept. 7 alone by following the agency’s guidance, sent via emergency text to millions of Californians. This reduction was vital to avoiding rolling blackouts, but pales in comparison to the record 52,061 megawatts the state used in total that day.
But one question keeps echoing among Angelenos: Why should renters or homeowners be forced to lower power usage, cut electric vehicle charging time and turn the thermostat to 78 degrees when across the city, mostly vacant office buildings are keeping the lights on and HVAC systems blasting?
“I was actually delighted to see that people are willing to have a little bit of inconvenience. Rolling blackouts are bad for everyone, and everybody pitched in,” said Rajit Gadh, a professor of mechanical engineering and director of UCLA’s Smart Grid Energy Research Center. But Gadh noted that long-term, a more sustainable solution is needed, including making the city smarter and pipelines for electric vehicles to give back to the grid.
Encouraging urban commercial buildings to go totally dark at night isn’t always as easy as flipping the switch off. Houston residents angrily posed this same question to lawmakers during Texas’ crippling power blackouts last winter, and some buildings did find a way to cut power in response. But in Los Angeles, the city is still figuring out how much responsibility commercial building operators and tenants should have over their energy usage.
Since the coronavirus outbreak prompted many offices to shift to remote work, most skyscrapers downtown are empty, but that hasn’t stopped them from cooling their spaces.
When asked for comment on what the mayor’s office could possibly do to regulate commercial energy use, Mayor Eric Garcetti simply said in a statement he was confident the grid could hold up. “Los Angeles has a history of successfully steering our power grid through intense strain like we are experiencing right now,” Garcetti said. “Not only have we been able to avoid planned outages, but we’ve provided power to the state to help stabilize the grid and prevent blackouts across our region, all while maintaining record levels of clean energy.”
Not everyone agrees with Garcetti’s rosy assessment of LA’s energy usage, though.
Joseph Liccardo, vice president of field operations for data center management firm CoreSite, said “our power needs are extreme.” Prior to working at CoreSite, Liccardo worked as an environments and infrastructure manager for real estate giant CBRE, and has experience working to cut down on larger properties’ power usage.
Photo of CoreSite Data Center. Photo courtesy of Coresite
As the operator of massive data centers across the country, CoreSite is definitely a huge consumer of energy. The firm runs three data centers in Los Angeles, including several floors of the One Wilshire building downtown, though Liccardo noted that although they’re staffed around the clock, there’s very few people inside at any given time. Liccardo proposed one solution to conserve power when offices are manned by a skeleton staff: timed lighting.
“It’s easier said than done to take a 40-story skyscraper and turn all the lights off,” Liccardo said.
There’ll always be personnel who work late or as cleaners or security, and so maybe a more realistic expectation is for office towers to rely only on emergency lighting and timed HVAC systems or entry lights, which switch off after a sustained period of inactivity.
CBRE, which manages over 40 million square feet of office space in Los Angeles said it is looking for ways to try and reduce its energy usage.
“We have taken advantage of the cooler overnight temperatures to circulate more outside air when the buildings are not occupied [and] that reduces the energy load on the startup of the equipment each morning,” CBRE’s director of property management in Los Angeles Lara Saab told dot.LA via email. “We’ve worked with building owners to invest in building management systems, cooling equipment upgrades, lighting controls, and other capital improvements that put our buildings in the best possible position ahead of this situation.”
Liccardo said that CoreSite’s backup diesel generators – used normally to keep critical servers running in case of a power outage – can be used to sell electricity back to the state’s grid in emergency situations. It might not be the cleanest energy, but it’s a much-needed jolt to the system on critical days, and on one day, CoreSite supplied up to 30 megawatts of power.
The idea of rerouting electricity from private sources back to the grid in exchange for government incentives (Liccardo clarified CoreSite does receive state stipends for the energy it provides) is one that applies to both commercial and residential tenants. It’s also the focus of the California Energy Commission’s Demand Side Grid Support Program.
For over a decade, Gadh has helmed research at UCLA that explores the possibility of using electric car batteries to supplement the grid. “[You] can get data from the environment, from [EV] charging stations, and then manage the whole infrastructure in a smart fashion,” Gadh added. “For example, how can you automatically take millions of EVs to send power back to [to the grid] without upsetting it?”
Gadh also proposed using electric vehicle batteries to supplement the grid during peak usage hours between 4 p.m. and 9 p.m.
“In the future, instead of the head of the [CAISO] having to send alerts, they could just send an alert to your vehicle and you can get paid” for offloading power from your charged car, he said.
That’s not a far-fetched idea: Ford’s new electric F-150 Lightning has a battery capable of powering a house for three days on full charge. But it would require appropriate financial incentives to entice EV owners to give their vehicle’s stored energy back to the grid.
In the short term, Angelenos can likely expect more alerts begging them to tamper power usage as the heat rages on. But looking towards the future, it’s possible – though challenging – to begin to make the grid more efficient.
“Based on my calculations, the owner would only have to be willing to share 25% of their maximum battery energy,” Gadh told dot.LA, adding that, “by buying an EV, not only [are you] helping remove CO2 from the air, removing tailpipe emissions but [you’re] also helping the grid become green.”
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Samson Amore is a reporter for dot.LA. He holds a degree in journalism from Emerson College. Send tips or pitches to samsonamore@dot.la and find him on Twitter @Samsonamore.
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LA Latino/a Founders On Why Authenticity Matters in Tech
Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.
As one of the most diverse cities in the world, Los Angeles is home to almost 5 million people who identify as Hispanic or Latinx. Yet, many feel they still lack representation in the city’s tech space.
“I can safely say that last year’s LA tech week hosted all of the events on the west side, and very few were focused on telling Latino and Latina entrepreneurial stories,” said Valeria Martinez, investor at VamosVentures. “We wanted to change that this year.”
The event, titled “The East Side Story –– Latino/a Founders and Funders in LA,” was held at Los Angeles Cleantech Incubator (LACI) in the vibrant Arts District with participation from VamosVentures, LatinxVC, VCFamilia, Supply Change Capital, and LEEAF.
The event was centered around stories about the Latinx community told by its members. “Storytelling is the most powerful tool we have as human beings,” said restaurateur Bricia Lopez. “We are all here because of the stories that were told to us and the stories that were read to us.”
Lopez’s father migrated to Guadalajara, Mexico because he heard a story about a better life on the other side of the border. While he didn’t have the opportunity to see that “better life,” Lopez wants to share his story with the world in the hopes of inspiring others to share their stories.
“I think for many generations, we were the gatekeepers holding us back from telling our own stories,” Lopez said. “But we are now empowered to share our stories and when we talk about wanting to hear stories from us, it's because we want a mirror into the possibility of who we can become. To me that was how powerful a story is.”
With over 400 RSVPs and a packed house that ranged from founders and investors to vendors and aspiring entrepreneurs, the event brought light to a community hungry for stories they can connect and relate to.
Fanny Grande, CEO of Avenida Entertainment Group, said that on-screen stories about the Latino community are very limited. This lack of representation inspired her to start her production company that aims to empower independent creators.
“The advances of technology, social media and the new generation being very vocal about how they want to be represented gives me hope that things are going to change,” Grande said.
One way Avenida Entertainment Group champions its creators is by providing tech solutions to help fund and produce projects. At the event, Grande announced that her production company plans to launch an English-language streaming service for Latinos to provide visibility to these projects.
“A lot of our clients are so happy that not only did they get their projects made, they're going to be seen by the community who funded the project,” she said.
Patty Rodriguez, co-founder of publishing company Lil’ Libros, aims to give representation to the Latinx community by publishing bilingual children’s books.
Rodriguez said that entrepreneurship was never a part of her vocabulary while growing up. She also had no experience in publishing before she started her business, but she believed that “we belong on these platforms.” For her, the greatest moments are opening the doors for Latinx authors and seeing copies of their books at major bookstores.
“It's so beautiful to see your dreams come true and you're working every morning to see them,” she said. “It's wonderful to see them at Target, Barnes & Nobles across the country.”
Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.
L.A. Tech Week has brought venture capitalists, founders and entrepreneurs from around the world to the California coast. With so many tech nerds in one place, it's easy to laugh, joke and reminisce about the future of tech in SoCal.
Here's what people are saying about day three of L.A. Tech Week on social:
Who's out at #LATechWeek This Week!? 🚀
Just like always, we have the team on location & producing out-of-this-world content! 🪐
Follow @Techweek_ 👈 https://t.co/bl7MvmhVIb
— Edge of NFT 🎙 (@EdgeofNFT) June 7, 2023
Ethereal Engine blowing our minds today #LaTechWeek@Techweek_@andrewchen@KatiaAmeri@john_at_stonks@75SunnyVentures@mucker@fikavcpic.twitter.com/zfw38Fo17m
— Sean Goldfaden (@seangoldfaden) June 7, 2023
Great Tuesday at #LATechWeek - @STHoward and @houseofvc hosted an impressive set of entertainment panels that ft. @spencerrascoff and @tbiggio and others and then went to a @CrosscutVC and @75SunnyVentures party in the Palisades. Excited for @dotLA tonight! pic.twitter.com/eWKAtvQshv
— Garrett (@GRothstein1) June 7, 2023
Yesterday, the Ampera Foundation attended @lightspark's #LATechWeek meetup in LA focused on payments and lightning, and the Ethereum Chicago meetup at the @im_not_art gallery space connecting with the local crypto community. What's your favorite local crypto event? pic.twitter.com/kg7m0bIHld
— Ampera (@ampera_xyz) June 7, 2023
Excited to be helping with LA #techweek at #Google today. In partnership with #a16z and #Stonks, we have some exciting founders pitching their Ent & Gaming business demo's.#LATechWeekpic.twitter.com/J2gkE7L5fq
— Jonny Cranmer (@jonnycranmer) June 7, 2023
WOW!🔥VC panel last night w @adelajamal@jarichert44@jekerner@GarnetHeraman@joshresnick01 & Anne Feuss
We discussed community, empathy, fundraising & mental health (& more) during this challenging time
So grateful to have such a real discussion w diverse humans#LATechWeekpic.twitter.com/GtjVnRQkuu
— Roger DaSilva (@RogerDaSilva1) June 7, 2023
Such a fun throwback to the event we did in 2022 for #LATechWeek ! Thanks @seangoldfaden for the amazing video 🎉 https://t.co/SWYCXbMDJe
— Amplify.LA (@amplifyla) June 7, 2023
We hosted a packed @whitecapai happy hour in Venice with panelists from @Verizon@Microsoft@Google and @LA28 with diverse thoughts on Enterprise AI. Thanks Alex Chao, Ric Edwards, Iman Ghanizada, and Mumtaz Vauhkonen! #LATechWeekpic.twitter.com/pCXXbxDAoY
— Craig DAVIS (@CraDav) June 7, 2023
Thoroughly enjoying #LATechWeek so far, I started Day 2 of with @SlausonAndCo amazing event. Ran into so many familiar faces, met some amazing new founders then checked out their art gallery.
Then popped by @BLCKVC and @diversityvc panel on Navigating the Capital Landscape pic.twitter.com/8PKcT5Wr8u
— Tanisha (@tanisha_london) June 7, 2023
Reunion of old and new friends is LA Tech Week’s PMF 💡
The irony is that for how big LA is, people haven’t seen others for a while, because its vastness makes serendipity challenging. So this week gives the community an excuse to catch up with coworkers and even childhood and… pic.twitter.com/NS8ID8rnP5
— Wilson Kyi (@WilsonKyi) June 7, 2023
Excited for the @LatinxVCs Avanza Summit! @itsmarielasalas@MariaSalamanca@jomayra_herrera@RamiReyesVC@aguerrerovc@ambersvida@nic_detommaso@VCSerge#LatinxVC#LATechWeekpic.twitter.com/DdtYcrCzaY
— Tiq (@TiqChapa108) June 7, 2023
If you wonder how #Music,#Space,#AI come together for you in one place - join our Twittet Space 11 am PST
@https://twitter.com/i/spaces/1OwxWwQqoWDxQ CopernicSpace @spaceibles and @LadyRocketSpace ,I will share endeavors LA Tech Week how I buildnew Stage for @spaceibles… pic.twitter.com/djXDuENiWI
— Lady Rocket Eva Blaisdell (@LadyRocketSpace) June 7, 2023
What a great time for LA tech week, escape New York at the right timehttps://t.co/FEHhYgmxHU
— Christopher | Mad Oath 🆔 (@chrismadoath) June 7, 2023
Here representing Australia. Hello #latechweek it’s nice to meet you. pic.twitter.com/rDIOM7hflJ
— Christopher Bartlett (@chipershot) June 7, 2023
(1/2)
In the thick of LA Tech Week and loving it!! 🤘🤘🤘
🔥🔥Scroll for new events!!! 🔥🔥 pic.twitter.com/5n6eV81oiE
— Tech Week (@Techweek_) June 7, 2023
#LATechWeek are you ready for the @trustfundvc launch party?!!! We got a disco ball too pic.twitter.com/smIJFAKlcA
— Sophia Amoruso (@sophiaamoruso) June 7, 2023
#robstory 157/365: tonight’s “The East Side Story” event in the Arts District for #LATechWeek proves what’s possible in our LA entrepreneurial economy! It proves our opportunity to breathe life into our words about diversity & inclusion. Take note, I did!
I’m so so grateful to… pic.twitter.com/ks45MdY7BF
— Rob Ryan (@IAmRobRyan) June 7, 2023
Had a blast at LA @techweek_ last night! Huge thanks to Eddy for his amazing storytelling and the behind-the-scenes look into @goatapp’s journey to product-market fit. And of course, to all the founders, startup enthusiasts, and @firstround team for showing up to support 🙌 pic.twitter.com/93bieSkbBA
— Todd Jackson (@tjack) June 7, 2023
“Gamify the experience of consuming. Drink an ape water? Scan the code. It donates .05 to clean water.” #LATechWeek@Techweek_pic.twitter.com/ZpKbadNSh1
— Sean Goldfaden (@seangoldfaden) June 7, 2023
Moderating is easy when you have brilliant folks like @Chrisjjosephs and @brianschardt on the other side
Was great to talk @JoinAutopilot_ during #LATechWeekhttps://t.co/v9CEshahPL
— James Mumma (@JamesMumma) June 7, 2023
A beautiful, intimate networking event discussing all things Fintech with founders and innovators on Day 3 of #LATechWeek with Clocktower Ventures. 🤩 pic.twitter.com/z3SMPMoTZw
— Tech Week (@Techweek_) June 7, 2023
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LA Tech Week: Female Founders Provide Insights Into Their Startup Journeys
Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.
Women remain a minority among startup founders. According to Pitchbook, even though women-led startups in the United States received a record $20.8 billion in funding during the first half of 2022, U.S. companies with one or more female founders received less than 20% of total venture funding in 2022. U.S. companies solely led by female founders received less than 2% of the total funding.
The panel, titled Female Founders: Planning, Pivoting, Profiting, was moderated by NYU law professor Shivani Honwad and featured Anjali Kundra, co-founder of bar inventory software Partender; Montré Moore, co-founder of the Black-owned beauty startup AMP Beauty LA; Mia Pokriefka, co-founder and CEO of the interactive social media tool Huxly; and Sunny Wu, founder and CEO of fashion company LE ORA.
The panelists shared their advice and insights on starting and growing a business as a woman. They all acknowledged feeling pressure to not appear weak among peers, especially as a female founder. But this added weight only causes more stress that may lead to burnout.
“The mental health aspect of being a founder should not be overshadowed,” said Kundra, who realized this during the early stages of building her company with her brother..
Growing up in Silicon Valley, Kundra was surrounded by the startup culture where, “everyone is crushing it!” But she said that no one really opened up about the challenges of starting your own company. .
“Once you grow up as a founder in that environment, it's pretty toxic,” Kundra said. “I felt like I really wanted to be open and be able to go to our investors and tell them about challenges because businesses go up and down, markets go up and down and no company is perfect.”
Honwad, who advocates for women’s rights, emphasized the value of aligning yourself with people with similar values in the tech ecosystem. “[Those people] can make your life better not just from an investment and money standpoint, but also a personal standpoint, because life happens,” she said.
Moore, who unexpectedly lost one of her co-founders at AMP Beauty, said that entrepreneurs “really have to learn how to adapt to [their] circumstances.”
“She was young, healthy, vibrant and we've been sorority sisters and friends over the past decade,” she said about her co-founder Phyllicia Phillips, who passed away in February. “So it was just one of those moments where you have to take a pause.”
Moore said this experience forced her to ask for help, which many founders hesitate to do. She encouraged the audience to try and share their issues out loud with their teams because there are always people who will offer help. When Moore shared her concerns with her investors, they jumped in to support her in ways she didn’t think was possible.
Kundra said that while it is important to have a support group and listen to mentors, it is very important for entrepreneurs to follow their own thinking and pick and choose what they want to implement within their strategy. “At the end of the day, you really have to own your own decisions,” she said.
Kundra also said that while it is easy to turn to your colleagues and competitors and do what they are doing, you shouldn’t always follow them because every business is different.
“When I was in the heat of it, I kind of became [a part of] this echo chamber and that was really challenging for us,” Kundra added, “but we were able to move beyond it and figure out what worked for us [as a company] and we're still on a journey. You're always going to be figuring it out, so just know you're not alone.”
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Decerry Donato is a reporter at dot.LA. Prior to that, she was an editorial fellow at the company. Decerry received her bachelor's degree in literary journalism from the University of California, Irvine. She continues to write stories to inform the community about issues or events that take place in the L.A. area. On the weekends, she can be found hiking in the Angeles National forest or sifting through racks at your local thrift store.