Office Hours Podcast: Online Retailer Behold Uses AI To Craft Bespoke Outfits

Office Hours Podcast: Online Retailer Behold Uses AI To Craft Bespoke Outfits

Terry Boyle, co-founder and CEO of Behold, says his newly launched retail platform aims to solve a major pain point for online fashion consumers: Having too many options.

When on-boarding to the site, customers take a few minutes to plug in their fashion likes and dislikes, as well as their body type and sizes. Guided by machine learning, Behold's customers receive personalized outfits and streamlined choices, based on their shared preferences.


For example, if a search is plugged in for black shoes, Boyle says, "we don't bring you back seven thousand five hundred black shoes...we bring you back 20. And then we see...what you think and how you react, and then we bring you back more."

Hear how Boyle, who's been in fashion tech for over 10 years — most of them spent at the venerable Nordstroms — is competitively positioning and running his trailblazing company, in which I'm a small, personal investor.

Want more? Subscribe to Office Hours on Stitcher, Apple Podcasts, Spotify, iHeart Radio or wherever you get your podcasts.

From Your Site Articles
Related Articles Around the Web

Subscribe to our newsletter to catch every headline.

Fresh off of closing a $50 million round that valued the company at $300 million, Triller – headquartered in L.A. and with offices in New York, London and Paris – is now seeking $250 million at a valuation of $1.25 billion, according to executive chairman Bobby Sarnevesht. The short-form, user-generated video sharing app's momentum has picked up lately thanks to increased usage during the pandemic and the troubles of TikTok.

Read more Show less

As patients look beyond doctors' offices for health, the $4.5 trillion wellness industry is booming.

Technology and social media has made wellness services from nutritional foods to community clinics more accessible as providers rethink their approach to how they brand themselves.

These are among the forces transforming the booming industry Upfront Ventures Partner Kevin Zhang, Sequoia Consulting Group Wellbeing Director Kaleana Quibell and Remedy Place CEO & founder Dr. Jonathan Leary told dot.LA during a strategy session on Tuesday.

Read more Show less
RELATEDEDITOR'S PICKS

Trending