Another Round of Layoffs Points to the Growing Tension Within the Tech Industry

Lon Harris
Lon Harris is a contributor to dot.LA. His work has also appeared on ScreenJunkies, RottenTomatoes and Inside Streaming.
Another Round of Layoffs Points to the Growing Tension Within the Tech Industry
Drew Grant Midjourney

According to a new report from Bloomberg, Facebook and Instagram owner Meta are planning a fresh, significant round of layoffs that could happen as soon as this week. Thousands of employees are expected to lose their jobs, and that’s after the company cut 11,000 workers – 13% of its total workforce – in November of last year.

The November cuts were part of an ongoing project Meta leadership has dubbed “flattening,” an attempt to reorganize the entire company from the top-down to make it more “nimble.” CEO Mark Zuckerberg has dubbed 2023 Meta’s “Year of Efficiency,” in an attempt to familiarize employees with his thinking and prepare them for the changes to come. Broadly, the thinking goes that, while multiple layers of management and supervision make organizations more predictable and reliable, the bureaucracies ultimately stifle innovation and individual employee development. As well, they make the organizations slower to react to change, because so many different individuals on so many layers have to re-evaluate and alter their workflows.

The latest round of cuts is not directly connected to the flattening plan, according to internal sources who spoke with Bloomberg, but will be made out of necessity, due to a downturn in ad revenue and a shift in focus toward the Metaverse. They’re the latest indication of Meta’s increasing desperation for new revenue streams. (Fortune reports that the layoffs ALONE likely cost Meta around $88,000 per employee.)

Regardless of the specific motivations behind the layoffs, and beyond their immediate costs, dropping so much staff in so little time is bound to have some ongoing consequences and ripple effects. Even before Bloomberg’s report about new layoffs, Meta’s flattening project and “Year of Efficiency” announcement was already being blamed for a downtown in productivity at the company. In February, the Financial Times reported that Meta managers lacked clarity around their team budgets, headcounts, and other important information, making them functionally unable to plan for their workloads and ongoing projects. Some staffers told FT that “zero work” was being done amid all the uncertainty, adding that the Year of Efficiency began with “a bunch of people getting paid to do nothing.”

Elon Musk’s Twitter has also entered the “Find Out” phase after F*cking Around with layoffs over the past several months. On two separate recent occasions, minor code changes to the microblogging platform and social network caused widespread problems and outages. Most recently, on Monday, what Musk described as a “small API change” behind the scenes interrupted Twitter users’ ability to post both links and images. Musk blamed an “extremely brittle… code stack” which will ultimately require a “complete rewrite” to fully repair, but it’s worth pointing out that Twitter rarely had these kinds of widespread major outages before letting go of a considerable chunk of its engineering squad.

Beyond the organizational and practical impacts of losing so many people so quickly, there are also bound to be long-term implications for recruitment and morale. On Monday, the same day that links and images broke platform-wide, Musk was confronted publicly on the app by an Icelandic employee (or former employee, depending on who you believe) named Haraldur Thorleifsson, or Halli for short.

Thorleifsson – who has muscular dystrophy and uses a wheelchair for mobility – founded a creative agency named Ueno in 2014, which had partnered with Twitter on a number of design and product experiences over the years. In 2021, well prior to Musk’s direct involvement with the company, Twitter acquired Ueno and brought in Thorleifsson as an employee. He explained in a series of tweets to Musk on Monday that he’d lost remote access to Twitter’s system, and was unable to confirm with HR whether or not this was because he’d been terminated from the company. Musk responded aggressively, with a string of questions and challenges implying that Thorleifsson’s work was not providing value, and even referring to his disability as an “excuse.” He added “you can’t be fired if you weren’t working in the first place.” Thorleifsson’s stinging response, sent on Tuesday morning, now has nearly 30,000 retweets and over 200,000 likes, at the time of this newsletter’s publication.

PR-wise, it’s probably a bad look for Musk, and he may even be potentially running afoul of some Californian and international labor laws, if the thread’s many commenter-spectators are to be believed. But the situation also points to a larger tension within the technology industry, between managers who rely on what they view as essentially an infinite supply of fresh young talent eager to work for big brands and hot startups, and a pandemic-hardened workforce that has come to expect more equitable treatment and compensation.

University College of London professor Anthony Klotz – who originally coined the term “The Great Resignation” in May 2021 to refer to all the people who quit their job during the pandemic – predicts that the trend will finally even out this year, as labor shortages abate and more people gradually return to offices. (Klotz cites the potential for a recession, which will potentially force some people to return to jobs they were maybe happy to have left, as a major factor.)

But while most charts, including data from the US Bureau of Labor Statistics, show the resignation trend becoming more “muted,” there are signs that the Great Resignation may still be influencing overall decision-making on both sides of the employee-employer divide. According to HR Digest, companies that invested in employee development and efforts to attract and keep talent saw a 58% increase in employee retention in 2022. On a recent LinkedIn survey, 61% of US employees said they were considering resigning from their jobs in 2023.

In the aggregate, it’s probably too soon to tell whether or not the pandemic and Great Recession were a blip on the labor market radar or a significant milestone event that with any kind of real long-term impact.

Billion-Dollar Milestones and Snapchat’s New Features

🔦 Spotlight

Happy Friday Los Angeles!

This week’s spotlight showcases LA’s thriving tech scene, featuring Snapchat’s latest feature updates and two local startups Liquid Death and Altruist, making TechCrunch’s Unicorn List for 2024.

Image Source: Snap

Snapchat’s recent fall updates bring fresh features, including a new iPhone camera shortcut for instant snaps, Halloween-inspired AI-powered Lenses, and Bitmoji costumes inspired by Mean Girls and Yellowstone. Bitmoji stickers now reflect trending Gen-Z expressions like “slay” and heart symbols for added flair in chats. Plus, the “Footsteps” feature on Snap Map allows users to track their past adventures privately, adding a nostalgic touch.

Image Source: Liquid Death

ICYMI, two LA startups joined the Unicorn Club—achieving valuations over $1 billion. Liquid Death, based in Santa Monica, is a canned water company with edgy branding and a humorous sustainability focus. Known for viral marketing and brand partnerships, it redefines bottled water as a lifestyle brand and environmental statement. In March, Liquid Death closed $67 million in strategic financing, raising its total funding to over $267 million and valuing it at $1.4 billion.

Image Source: Altruist

Altruist, a Culver City-based fintech platform, offers financial advisors streamlined tools to better serve their clients. With a user-friendly investment and account management platform, Altruist has gained strong traction in the finance world. In May, it announced a $169 million Series E funding round, bringing its total funding to over $449 million and earning a valuation of $1.5 billion.

Together, Liquid Death and Altruist exemplify LA’s capacity for innovation across diverse sectors, from lifestyle branding to fintech. Whether reshaping financial tools or redefining sustainable branding, these companies showcase LA’s unique entrepreneurial spirit. Go LA!

Check out TechCrunch’s 2024 Unicorn List here. And don’t miss Snapchat’s latest features—perfect for adding some fun, connection and maybe a few selfies this weekend!


🤝 Venture Deals

LA Companies

  • Freeform, a company bringing AI to metal 3D printing, raised $14M in funding from NVIDIA’s NVentures and AE Ventures to further develop its AI-powered 3D printing technology for industrial-scale production. - learn more
LA Venture Funds
  • Anthos Capital participated in a $70M Series D round for Carbon Robotics, which develops AI-powered robotics for precision agriculture, and the funding will be used to accelerate the growth of its autonomous weeding technology. - learn more
  • Anthos Capital participated in a $3.5M seed round for Plasma Network, aimed at expanding access to USDT stablecoins on the Bitcoin network, with the investment supporting the network’s growth and efforts to enhance stablecoin accessibility through the Lightning Network. - learn more

LA Exits


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      ⚖️FTC’s "Click to Cancel" Rule and Its Ripple Effect on Tech

      🔦 Spotlight

      Happy Friday Los Angeles,

      The FTC’s new “Click to Cancel” rule is shaking up subscription-based tech. Now, instead of navigating a maze of cancellation hurdles, users can cancel subscriptions as easily as they signed up—with a single click. This shift is a wake-up call for SaaS, streaming, and app-based companies, where once-hidden exit options often kept users around simply because canceling was a hassle.

      The rule also requires businesses to send regular renewal reminders, ensuring customers stay informed about upcoming charges. It's more than a cancellation button—it’s about transparency and giving users control over their decisions.

      For startups, the impact goes deeper than UX adjustments. Many have relied on "dark patterns," which subtly discourage cancellations by hiding the exit. Now, companies must shift toward building genuine loyalty by delivering real value, not by complicating exits.

      While this might affect retention rates initially, it could lead to more sustainable business models that rely on satisfaction-driven loyalty. Investors may start prioritizing companies that emphasize transparent, long-term engagement over those that depend on dark patterns to maintain retention metrics.

      The rule opens the door to more ethical UX design and a truly user-centered approach across the tech industry. It may even set a precedent against manipulative design in other areas, such as privacy settings or payment methods.

      Ultimately, the “Click to Cancel” rule presents an opportunity for the tech industry to foster trust and build stronger customer relationships. Startups and established companies that embrace transparency will likely stand out as leaders in a new era of customer-centric tech, where trust—not tricky design—is what retains users.

      As the tech landscape continues to evolve, LA Tech Week 2024 offers a chance to explore these shifts in real-time. Check out the upcoming event lineups to stay informed and make the most of your time:

      For updates or more event information, visit the official Tech Week calendar.


      🤝 Venture Deals

      LA Companies

      • Ghost, a company supporting top brands and retailers with streamlined logistics and fulfillment solutions, raised a $40M Series C funding round led by L Catterton to fuel its continued growth and innovation. - learn more

      LA Venture Funds
      • Assembly Ventures participated in a $27M Series A round for Monogoto, a provider of software-defined connectivity solutions that enable secure, cloud-based IoT and cellular network management on a global scale. - learn more
      • Angeleno Group participated in a $32M Series C round for REsurety, a company that recently launched an innovative clean energy marketplace aimed at providing better financial and operational insights to support renewable energy transactions. - learn more

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        🌴🧑‍💻 Your Guide to LA Tech Week 2024

        🔦 Spotlight

        Happy Friday Los Angeles,

        As many of you know, LA Tech Week is right around the corner, kicking off next Monday October 14th bringing together founders, creatives, investors, and engineers for a week of immersive events, panels, and socials across the city. From blockchain and AI to biotech and design, LA Tech Week is a chance to dive into the ideas shaping today’s technology landscape.


        What to Look Forward To

        Insights from Visionary Leaders: Hear firsthand from industry trailblazers as they share stories, challenges, and key lessons from their experiences. Expect fresh perspectives on AI, venture capital, biotech, and the ethical questions around emerging technologies.

        Interactive Panels: This week isn’t about watching from the sidelines; it’s about engaging directly with the tech community. Participate in hands-on panels discussing everything from startup scaling to ethical AI, with honest insights from those actively shaping these fields.

        Networking Mixers & Social Events: Meet and connect with founders, VCs, developers, designers, and fellow techies across LA. Rooftop mixers, lunch meetups, and creative gatherings offer the perfect chance to spark ideas and collaborate.

        Plan your week with the daily lineup, organized by location for easy navigation:

        For updates or more event information, visit the official Tech Week calendar.

        Enjoy LA Tech Week 2024!!


        🤝 Venture Deals

        LA Companies

        • Clout Kitchen, a Los Angeles and Manila based startup, has raised $4.45M in seed funding, co-led by a16z SPEEDRUN and Peak XV’s Surge, to develop AI-powered digital twins, which enables gaming creators to produce realistic virtual avatars for content and fan engagement. - learn more
        • MeWe, a privacy-focused social media platform, has raised an initial $6M in Series B funding led by McCourt Global to support Web3 integration and expand its decentralized network for 20 millions users. - learn more

          LA Venture Funds
          • EGB Capital participated in a $10M Series A funding round for MiLaboratories, which develops software that enables biologists to independently analyze complex genomic data, accelerating research and discovery in fields like drug development. - learn more
          • Crosscut Ventures participated in the $13.75M seed round for Airloom Energy, a company focused on developing airborne wind energy technology to harness high-altitude winds, with plans to accelerate a pilot project in Wyoming. - learn more
          • Overture VC participated in a $5.5M Seed funding round for Molg Inc., a company developing robotics and software for circular manufacturing, designed to disassemble electronics efficiently and recover valuable materials to reduce e-waste and support sustainable production. - learn more


            LA Exits

            • Options MD, a Los Angeles based telemedicine platform that provides care for people suffering from severe and treatment-resistant mental illness, is set to be acquired by Resilience Lab, an AI-driven provider focused on enhancing mental health care access. - learn more

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