'I Just Want To Save a Life’: For LA Startups With Tech Staff in Ukraine, the War Hits Close to Home

Pat Maio
Pat Maio has held various reporting and editorial management positions over the past 25 years, having specialized in business and government reporting. He has held reporting jobs with the San Diego Union-Tribune, Orange County Register, Dow Jones News and other newspapers in Ohio, West Virginia, Maryland and Washington, D.C.
'I Just Want To Save a Life’: For LA Startups With Tech Staff in Ukraine, the War Hits Close to Home

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The invasion of Ukraine by Russia may be taking place more than 6,000 miles from California—but for some in Los Angeles’ tech and startup world who rely on Ukraine’s deep pool of tech talent, the conflict is hitting close to home.

Over the past week, some L.A.-based startups have found themselves trading phone calls, text messages and emails with their Ukrainian contractors, many of whom are huddled underground in subways seeking refuge from Russian attacks. Some have heeded their country’s call to arm, picked up rifles and joined the war effort.


“I want to keep the company going,” Petro Kovalchuk, founder and CEO of Lviv-based software development company Lvivity, told dot.LA in a video conferencing call from the western Ukraine city over the weekend. “My job for the company is to save [its 50 employees] and keep their families in a safe place.”

Petro Kovalchuk, CEO and founder of software development company LvivityPetro Kovalchuk, CEO and founder of software development company Lvivity.

Image courtesy of Lvivity

Kovalchuk said Lvivity works with several startups in the L.A. region—none of whom he identified, citing confidential non-disclosure agreements about the work it performs. While Russian forces have yet to attack Lviv, the 33-year-old founder said he has rushed for shelter in his apartment building’s underground parking garage amid occasional air raid sirens and the sound of explosions in the distance.

“Just support us—we don’t need NATO, or your people here,” said Kovalchuk. As a member of Ukraine’s military reserves, Kovalchuk said he’s already been called up for service, though he doesn’t yet know where he’ll be deployed. “We are able to fight like Ukrainian spartans.”

In interviews, executives of L.A. tech companies who contract out work to Ukraine spoke of the stress and panic they have felt while scrambling to help those workers get out of the besieged country.

“I’m pretty stressed; I slept three hours last night,” Timothy Li, CEO of Irvine-based lending platform Alchemy Technologies, told dot.LA on Sunday. He said roughly two dozen of Alchemy’s contractors in the eastern Ukrainian city of Kharkiv were hunkered down in subways to escape Russia’s onslaught.

One of Alchemy’s workers, according to Li, has a family member who delivered a baby in the subway on Saturday evening. Li said he’s been communicating with the workers via the Telegram messaging app and is trying to send them money to help pay for food and escape to neighboring Poland.

Alchemy’s staff in Kharkiv includes software experts, engineers, graphic designers, quality assurance engineers and sales project leaders. “Even my personal assistant is there,” Li noted. “I’m not at work anymore. I just want to save a life.”

While far from his primary concern, Li said the conflict has forced Alchemy, which is currently raising a $25 million Series A funding round, to adjust its operations. “Everyone here is taking on the additional workload,” he said. “This is horrible. This isn’t even about work; this is about basic humanity.”

U.S. firms have increasingly tapped Ukraine’s skilled tech workforce for services in recent years—drawn both by difficulties in finding the tech talent they need stateside and by lower labor costs abroad. As the situation in Ukraine escalates, local Ukrainian community leaders are lobbying for an expansion of the U.S.’s H-1B visa program that would allow U.S. employers to accommodate those forced to flee the country.

Multiple L.A.-based tech companies reached by dot.LA for this article declined to comment on their operations in Ukraine, citing fears of retaliation to both their workers in the country and through cyberattacks targeting their own businesses.

Hawthorne-based Launcher managed to relocate its staff from Dnipro, Ukraine to a new office in Sofia, Bulgaria.Image courtesy of Launcher

In a public note last week, Max Haot, founder and CEO of Hawthorne-based aerospace startup Launcher, said the company was “providing all of the necessary support we can think of to our team, partners, and their families and communities in Ukraine.” Launcher, which is developing rockets to deliver small satellites into orbit, has a subsidiary office in the central Ukraine city of Dnipro, once a center for the Soviet aerospace and defense industries.

As tensions between Ukraine and Russia gradually escalated in the weeks leading up to the invasion, Launcher managed to relocate its Dnipro staff and their families to a new office in Sofia, Bulgaria and paid for their relocation expenses, Haot said. (Six members of its 16-person team in Ukraine decided to stay in the country, he added.) Haot noted that one of his previous startups, Livestream, had pursued similar measures in 2014—relocating its Ukraine team members to Montenegro after war broke out with Russia.

Yet another L.A. entrepreneur who has expressed concern for their tech staff in Ukraine is Spencer Rascoff. The Zillow co-founder, who now leads venture capital firm 75 & Sunny, said last week that one of his startups, Recon Food, relies on a software development team in Kiev. (Disclosure: Rascoff is the co-founder and chairman of dot.LA.)

“They are great people and have been terrific partners,” Rascoff wrote on Twitter. “Hoping for the best for these friends.”

⏳Top Productivity Techniques for Entrepreneurs

In the busy world of entrepreneurship, staying productive is crucial for achieving success. With numerous tasks (and social media) competing for your attention, it can be tough to stay organized and focused. Fortunately, several proven productivity hacks can help you manage your time effectively and prioritize your workload. These strategies are backed by research and have been used by successful individuals in various fields. In this listicle, we’ll explore five effective productivity hacks, including the Pomodoro Technique and the Eisenhower Matrix, that can improve your work habits and enhance your entrepreneurial efforts.


The Pomodoro Technique

Developed by Francesco Cirillo in the late 1980s, the Pomodoro Technique uses a kitchen timer to break work into intervals, typically 25 minutes long, followed by short breaks. Cirillo named the method after the tomato-shaped timer he used as a university student, and it has since been adopted by many professionals and students to enhance focus and productivity. To implement it:

  • Choose a task to work on
  • Set a timer for 25 minutes
  • Work on the task until the timer rings
  • Take a short 5-minute break
  • After 4 pomodoros, take a longer 15-30 minute break

The Eisenhower Matrix

Named after former U.S. President Dwight D. Eisenhower, this prioritization method helps individuals categorize tasks based on urgency and importance. Eisenhower famously stated, "What is important is seldom urgent and what is urgent is seldom important," which underscores the value of distinguishing between these two aspects to effectively manage time and tasks. This prioritization method helps you focus on what's truly important by categorizing tasks into four quadrants based on urgency and importance:

  1. Urgent and important: Do immediately
  2. Important but not urgent: Schedule for later
  3. Urgent but not important: Delegate if possible
  4. Neither urgent nor important: Eliminate

Time Blocking

Time blocking is a technique used by many successful entrepreneurs, including Jack Dorsey and Cal Newport, to allocate specific periods for different types of work. By scheduling tasks in advance, individuals can minimize distractions and ensure they dedicate focused time to their most important responsibilities. This creates structure and helps minimize context switching. For example:

  1. 9-11 AM: Deep work on top priority project
  2. 11 AM-12 PM: Respond to emails/messages
  3. 1-3 PM: Meetings
  4. 3-5 PM: Administrative tasks

The Two-Minute Rule

Popularized by productivity expert David Allen in his book "Getting Things Done," the Two-Minute Rule states that if a task can be completed in two minutes or less, you should do it immediately. This approach helps prevent small tasks from piling up and cluttering your to-do list, allowing for a more organized workflow.


Batching Similar Tasks

Batching tasks is a technique used by many high-performing individuals, including writer Tim Ferriss, who advocates for grouping similar activities to minimize context switching. By focusing on one type of task at a time, such as responding to emails or making phone calls, you can increase efficiency and reduce mental fatigue.


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LA Startups Supercharging Cars and Dating 🚗⚡💑

🔦 Spotlight

Happy Friday Los Angeles!

EVgo Inc., a leading Electric Vehicle (EV) charging company based in West Los Angeles, has seen substantial growth under CEO Badar Khan. The company now operates over 3,400 fast chargers across 1,000 sites nationwide, strategically placed in high-traffic urban and suburban areas to enhance convenience for EV users. EVgo’s model focuses on owning and managing its charging stations to ensure a seamless experience, reflecting its commitment to supporting the mass adoption of electric vehicles and facilitating the transition to cleaner transportation.

In a different electrifying market, Joe Feminella, inspired by his own successful dating journey, launched the dating app, First Round’s On Me in El Segundo with $5 million in funding. This app differentiates itself by requiring users to schedule a date within 24 hours of matching, and after a soft launch in select markets, it expanded nationwide in 2024. As the dating app market faces criticism over algorithmic practices and premium features, First Round’s On Me aims to offer a more genuine and immediate dating experience. Both EVgo and First Round’s On Me exemplify how companies in different industries are addressing their respective market challenges with innovative approaches to improve user experience and engagement.


🤝 Venture Deals

LA Companies

  • 3DEO, a startup that specializes in 3D printing small, high-volume metal parts, raised a $3.5M Strategic Investment Round from Mizuhio Bank. - learn more
  • Spotter, a startup that underwrites creators and offers AI tools, raised a $7.4M Funding Round. - learn more
  • Cashmere, a lead generation startup for wealth managers, raised a $3.6M Seed Round. Canapi Ventures led, and was joined by Benchstrength, Plug and Play, The House Fund, and Courtyard Ventures. - learn more

LA Venture Funds

  • Crosscut Ventures participated in an $8.9M Series A Extension for Nostra AI, a startup that helps e-commerce businesses improve their website performance by speeding up load times. - learn more
  • Fika Ventures, an eight-year-old Los Angeles venture capital firm, has raised a fourth fund in the amount of $160 million to invest in early-stage B2B startups. - learn more

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      🍵☕️Top 6 Coffee Alternatives for Enhanced Productivity

      In the fast-paced world of startups and venture capital in Los Angeles, maintaining peak productivity is essential for founders and investors alike. As the hustle intensifies, many are seeking alternatives to traditional coffee that not only provide a sustained energy boost but also support overall health and well-being. The following list highlights some of the top-rated coffee alternatives that can enhance focus and productivity while minimizing the adverse effects of caffeine. These options incorporate adaptogens, superfoods, and gut-friendly ingredients, making them ideal choices for those looking to optimize their performance without the afternoon crash.


      Matcha

      Image Source: Jade Leaf Matcha

      Matcha is a finely ground green tea that offers a moderate amount of caffeine, along with L-theanine, which promotes relaxation without drowsiness. This combination can enhance focus and concentration, making matcha a suitable alternative for those looking to boost productivity without the jitters of coffee.

      Popular Brands: ReNude Chaga Matcha (60 mg caffeine), Golde Pure Matcha (60 mg caffeine), Organic Ceremonial Matcha - Teahouse Edition (30 mg caffeine)


      Dandelion Root Coffee

      Image Source: Amazon

      Dandelion root coffee is a caffeine-free alternative that mimics the taste of coffee. It is known for its potential to support liver health and digestion, which can contribute to overall well-being and productivity. The drink can help avoid the acidity and jitters that often accompany regular coffee, making it a gentler option for those sensitive to caffeine.

      Popular Brands: Dandy Blend (0 mg caffeine), Teeccino Dandelion Dark Roast (0 mg caffeine)


      Adaptogenic Drinks

      Image Source: MUD\WTR Masala Chai

      Adaptogenic beverages, which include ingredients like ashwagandha, reishi, and maca, are designed to help the body adapt to stress and promote mental clarity. These drinks can provide a sustained energy boost without the crash, supporting productivity throughout the day. They are often made with superfoods and spices that enhance both physical and mental performance.

      Popular Brands: MUD\WTR Masala Chai (35 mg caffeine), Four Sigmatic Think Coffee (150 mg caffeine), ReNude Chagaccino (0 mg caffeine)


      Golden Milk (Turmeric Latte)

      Image Source: Golde

      Golden milk, made from turmeric, ginger, and milk (or a milk alternative), is a caffeine-free option that can improve mood and reduce inflammation. The calming properties of this drink can help maintain focus and clarity, making it a great addition to a productive morning routine.

      Popular Brands: Golde Turmeric Latte Blend (0 mg caffeine), Blume Turmeric Blend (0 mg caffeine), Four Sigmatic Golden Latte Mix (0 mg caffeine)



      Chicory Root Coffee

      Image Source: Teeccino

      Chicory root coffee is an excellent alternative that satisfies the desire for a warm beverage without caffeine. It is rich in inulin, a prebiotic fiber that aids in digestion and promotes gut health by supporting beneficial bacteria. Chicory coffee has a nutty, earthy flavor and can help control blood sugar levels, contributing to overall energy and productivity throughout the day.

      Popular Brands: Anthony’s Instant Chicory Root (0 mg caffeine), Teeccino Chicory Coffee Alternative (0 mg caffeine)


      Yerba Mate

      Image Source: Guayaki Yerba Mate

      Yerba mate is a traditional South American herbal tea made from the leaves of the Ilex paraguariensis plant. It contains about 40-80 mg of caffeine per serving, which is less than a standard cup of coffee but enough to provide a gentle energy boost. Yerba mate is rich in antioxidants, vitamins, and minerals, and users often report feeling energized without the jitters or crashes associated with coffee. It has a unique, slightly bitter flavor and can be enjoyed in various forms, including loose-leaf tea and pre-brewed options.

      Popular Brands: Guayaki Yerba Mate (40-150 mg caffeine)


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