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After a 12-Year-Old's Death in Pacific Palisades, a Possible Reckoning for E-Bike Companies
Steve Huff
Steve Huff is an Editor and Reporter at dot.LA. Steve was previously managing editor for The Metaverse Post and before that deputy digital editor for Maxim magazine. He has written for Inside Hook, Observer and New York Mag. Steve is the author of two official tie-ins books for AMC’s hit “Breaking Bad” prequel, “Better Call Saul.” He’s also a classically-trained tenor and has performed with opera companies and orchestras all over the Eastern U.S. He lives in the greater Boston metro area with his wife, educator Dr. Dana Huff.
Tragedy struck the Steinsapir family on January 31, 2021, when 12-year-old daughter Molly was gravely injured while riding as a passenger on a Rad Power RadRunner e-bike. The accident occurred in Pacific Palisades while Molly was riding on the bike's rear rack. She suffered a severe brain injury—the girl underwent multiple surgeries but passed away just two weeks later.
In early August, the LA Times reported that Molly’s attorney parents, Jonathan and Kaye Steinsapir, filed suit in a Los Angeles court against Seattle-based Rad Power Bikes, alleging negligence and product defects led to their daughter’s death.
The Steinsapirs’ suit comes as the micromobility industry continues a strong recovery from the lows of the COVID-19 pandemic. According to recent data from the U.S. Bureau of Transportation Statistics (BTS), the number of docked bikeshare systems has nearly doubled in the past five years, with over 100 such systems in operation nationwide. In addition, the number of individual docking stations has also grown, with 8,457 currently in use.
It’s also a highly visible recovery: Travel to one of several major cities like Austin, Los Angeles or New York, and you’ll eventually spot someone zipping down the street on one kind of electric ride or another.
Molly Steinsapir was a passenger on a privately-owned RadRunner e-bike when her 11-year-old friend, who was steering, lost control. The friend was only mildly injured in the accident, and her account of what happened led the Steinsapirs to believe that the product defects such as issues with the RadRunner braking system played a role. In addition to arguing that the e-bike was defective, the lawsuit also alleges that Molly's Giro Sport Design Inc. helmet was flawed.
Responding to dot.LA's request for comment, Rad Power Bikes said, “The entire Rad Power Bikes team extends its deepest condolences to the Steinsapir family on the tragic loss of Molly Steinsapir. We are aware of the lawsuit that the family has filed. Rad Power Bikes does not comment on pending litigation, including this case, and therefore has no comment on the allegations in their complaint or the underlying accident.”
The Steinsapir’s suit goes explicitly after the bike and helmet makers. But, in general, it adds a new layer of litigation onto an industry already facing legal challenges on multiple fronts—such as when the city of San Diego sued several scooter companies in 2021 to ensure the firms would meet their obligations if they lost in court. Or when Lime was hit with a class-action lawsuit in 2020 that alleged, among other things, that the company didn’t maintain its inventory, leading to accidents and injuries. Then there are the multiple web pages maintained by law firms with titles like “New York City Electric Scooter Accident Lawyer” and “E-Scooter Disability Lawsuit.”
Additionally, as Jonathan Steinsapir told the Times, “Rad Power Bikes has simply turned a blind eye to the fact that children under 16, under 18 are using their products all over the country.”
It’s true as the Times reported that the buyer’s manual for the RadRunner neglects to mention that the bike shouldn’t be operated by people under 18 until near the end of the 57-page document. Olivier Taillieu, the attorney who filed suit on the couples’ behalf, noted that e-bikes and scooters appeal to kids because “they take you places you wouldn’t normally be able to go, which includes uphill.”
Children can easily access motorized scooters and bikes even when companies appear to take precautions. Parents might have to use an ID to open an account to rent scooters from one of the nationwide services like Lime, but once that account is established, it’s a no-brainer for kids to simply use their parents’ credentials. Then children as young as 11 can access equipment capable of speeds up to 20mph on city streets. The American Academy of Pediatrics recognized the dangers three years ago when it recommended that no one under 16 operate e-scooters or electric bikes—the same year researchers called injuries from motorized scooter use “a rising epidemic.”
As accidents happen and lawsuits mount, the e-bike industry will likely have to confront the prospect of more regulatory scrutiny from cities where they’ve established firm footholds.
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Steve Huff
Steve Huff is an Editor and Reporter at dot.LA. Steve was previously managing editor for The Metaverse Post and before that deputy digital editor for Maxim magazine. He has written for Inside Hook, Observer and New York Mag. Steve is the author of two official tie-ins books for AMC’s hit “Breaking Bad” prequel, “Better Call Saul.” He’s also a classically-trained tenor and has performed with opera companies and orchestras all over the Eastern U.S. He lives in the greater Boston metro area with his wife, educator Dr. Dana Huff.
steve@dot.la
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PR Firm Carter Agency Allegedly Scammed Hundreds of Influencers Out of Brand Deals
08:00 AM | December 01, 2022
Andria Moore
Influencer Niké Ojekunle was surprised when a young content creator reached out to ask her about her experience working with The Carter Agency. The content creator had apparently seen Ojekunle’s name on the agency’s roster and wanted to know how helpful they’d been in helping her navigate brand deals.
The problem was, Ojekunle, who has nearly half a million followers on TikTok, had never heard of The Carter Agency, let alone worked with them. So she sent them an email inquiring about why the agency had listed her name as one of their influencers.
She received a response from a person by the name of Ben Popkin who claimed to be the CEO of The Carter Agency that lists Netflix, Amazon, Disney and Prada as just a few of their “strategic partners.”
In the email, Popkin explained to Ojekunle that he had previously worked with her through a different PR agency and apologized for the mix-up. Then he pivoted to a new proposition: he could help her get two $5,000 brand partnership deals. Ojekunle agreed to the details of the agreement and completed two campaigns with Popkin as the middleman. A few weeks later, Popkin reached out again. This time it was with an offer from Clinique—a skincare brand Ojekunle had worked with in the past.
“In June, he wrote me and said Clinique offered me two campaigns for $1,900,” Ojekunle says. “I’ve been with Clinique for six years. Clinique knows not to put anything in front of me for less than $6,000.”
Not interested in lowering her standard rate for a product campaign, Ojekunle declined the deal and informed Popkin she no longer needed his assistance.
In subsequent months, however, Ojekunle noticed something was wrong: similar to the situation with Clinique, brands that had previously offered her campaigns worth thousands of dollars were offering her campaigns at significantly lower rates.
One of those brands was Naturiu, a skincare company run by Susan Yara, a friend of Ojekunle. When Ojekunle reached out to learn more about why the offer had been significantly lower than their past partnership deals, Yara informed Ojekunle, she too had never spoken to Popkin and was unaware any such offer had been issued.
The malpractice of influencer agencies has, of late, been well reported. In 2020, talent management firm Influences, came under fire over claims the company did not pay its clients. According to the New York Times, the firm owed dozens of creators thousands of dollars from brand deals. One of those influencers claimed the company withheld $23,683.82 from her. Influences' former owner is currently suing the New York Times over defamation.
In July, influencer Liv Reese called out Creative Culture Agency for not paying her after she made a video for one of the company’s advertising campaigns. According to its private Instagram page, Creative Culture Agency is “no longer available.”
And in 2020, 13 influencers paid talent management firm IQ Advantage a $299 deposit when they first signed with the company. But when IQ Advantage failed to secure them brand deals, the deposit was never returned and eight months later, once all the money had been collected, IQ Advantage conveniently shut down.
But Ojekunle’s experience with The Carter Agency shows signs of a different offense. “He’s [Popkin] telling the brand that he’s representing me, then he’s telling me he’s representing the brands,” Ojekunle says. “It's a very violating feeling and a very vulnerable feeling. You ask yourself, ‘how was I so stupid’ over and over.”
According to OpenCorporates.com, The Carter Agency LLC is registered to a person by the name of Josh Popkin — a former social media star who faced public backlash in 2020 after pouring cereal in a New York City subway as part of a prank. Ojekunle suspects Popkin took on a fake name (Ben Popkin) when reaching out to her in order to distance himself from his controversial reputation. The Carter Agency has not responded to multiple requests for comment.
Like so many influencers who find themselves victims of unethical behavior, Ojekunle took her allegations straight to TikTok. In the first of five videos, the influencer claims that Popkin was not only pretending to be her manager, but had also been operating under a pseudonym.
@specsandblazers Ben Carter = Ben Popkin = Josh Popkin. Carter Agency = Malibu Marketing Group = Jesse GreenSpun. A Complete Scam! #carteragency #benpopkin #joshpopkin #scammers
Jessy Grossman, co-founder of Women In Influencer Marketing, wasn’t surprised when people shared Ojekunle’s video in the company’s private Facebook group. She says reports of the Carter Agency’s misconduct had begun circling among the members as early as February—Ojekunle’s video was further evidence.
Soon after, Grossman began connecting with other influencers who were impacted by the company. And in recent weeks, ever since Ojekunle posted her videos, many brand managers have reached out to Grossman with claims that, despite Carter’s previous push to hire his influencers, he has since ceased all contact.
Grossman believes The Carter Agency is specifically targeting TikTokers not only because of the platform’s success but also because many of them are teens.
“Some are young and think that having management is the path to ‘making it,’” Grossman says. “You have to know the right questions to ask and industry standards, otherwise anyone can claim to be legitimate since there’s no regulatory body.”
Looking back on the low offers she had been accepting from brands, Ojekunle now believes Popkin was attempting to pocket the difference after sending only a portion of what the brands were really offering her.
“It was a predatory and well-calculated thing that he did,” Ojekunle says.
In total, The Carter Agency’s actions have affected more than 130 influencers, including those signed to Popkin’s company and those who he falsely claimed to represent. Ojekunle also claims The Carter Agency has potentially jeopardized nearly $60,000 in brand deals by pretending to represent her. She’s currently pursuing a civil lawsuit and has opened up a criminal investigation into the company.
“I have been doing this for 10 years, and I have built a name for myself,” Ojekunle says. “I'm not scared of him.”
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Kristin Snyder
Kristin Snyder is dot.LA's 2022/23 Editorial Fellow. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
https://twitter.com/ksnyder_db
Vinfast's First EVs Have Just 180 Miles of Range but Still Cost Over $55K
05:15 AM | December 13, 2022
Vinfast
Vinfast, the Vietnamese EV company with headquarters in Los Angeles, shipped its first order of vehicles to U.S. soil from Hai Phong, Vietnam on November 25th. The batch of 999 automobiles is due to arrive here in California on Thursday this week.
The VF8 SUVs on board will have the difficult task of convincing American buyers that an unknown, untested Vietnamese manufacturer can deliver on a new technology. And so far, the company appears to be off to a rocky start.
According to an email sent to reservation holders on November 29th, the VF8s in the initial shipment will be a special “City Edition” and have lower range advertised than the previously announced versions–just 180 miles in total. Over the weekend, Vinfast confirmed to dot.LA via Twitter that all of the vehicles in the first batch are the City Edition, and that the standard edition would be coming Q1 of 2023. Until this email, there had been little, if any mention of this new City Edition. The message to reservation holders offered no rationale as to why the company was choosing to ship this version of the car instead of the 260-292 mile-range VF8 it’s been advertising for months. Despite the lower range, however, the EVs will still carry a price tag of either $55,500 or $62,500, depending on trim–just $3,000 less than the previously-announced versions.
The VF8 Specs page from Vinfast’s site still bears no mention of a “City Edition,” but that’s what’s coming to America this month.
Vinfast is offering reservation holders an additional $3,000 off these City Edition variants (bringing the total to $6,000 less than the previously announced versions). But even at a discount, the vehicle’s $52,000 price tag is far from competitive with more established EV makers and raises questions about the brand’s strategy and value.
For comparison:
- The 2023 Hyundai Ioniq 5 has 220 miles of range and starts at $42,745. Or 303 miles of range for $60,000.
- The base model Kia EV6 costs $49,795 and goes 206 miles on a full charge.
- The Mustang Mach E starts at 46,895 and reaches 224 miles.
And the list goes on. In fact, you’d be hard pressed to find a 2023 EV with a worse cost to range ratio than the VF8. Vinfast, which has been nearly impossible to reach on this matter despite numerous calls and emails, hasn’t explained why they chose to offer such a range-compromised version as their initial foray into the U.S. market, or why the cost remains so high.
The reaction to the news, especially on Reddit, has been largely negative, with users accusing the company of “springing” the City Edition on reservation holders. Others speculated that the company rushed out the first batch so it could drum up good press before its recently announced IPO. Whatever the reason, most redditors didn’t seem to be buying it, and with Vinfast so reluctant to comment, it’s hard to see the announcement in a light that bodes well for the company’s future. First impressions tend to last, and this doesn’t seem like a good one for the EV hopeful.
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David Shultz
David Shultz reports on clean technology and electric vehicles, among other industries, for dot.LA. His writing has appeared in The Atlantic, Outside, Nautilus and many other publications.
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