Without Standards or Regulations, COVID 'Passports' Are Poised to Create Even More Confusion

Francesca Billington

Francesca Billington is a freelance reporter. Prior to that, she was a general assignment reporter for dot.LA and has also reported for KCRW, the Santa Monica Daily Press and local publications in New Jersey. She graduated from Princeton in 2019 with a degree in anthropology.

Without Standards or Regulations, COVID 'Passports' Are Poised to Create Even More Confusion
Photo by Lukas on Unsplash

Concerts, performances and other public gatherings are back on come April 15 — that is if attendees can prove they've been vaccinated or recently tested negative for COVID-19.

This announcement came on Friday, with no clear plan of how Southern Californians will prove their credentials.


Experts are worried about initiating this new strategy without a set of single standards or regulations. It raises a host of questions about forgery, health privacy records and accessibility.

"Each jurisdiction is kind of left to their own devices," said Rita Burke, an assistant professor of clinical preventive medicine at USC's Keck School of Medicine of USC. "There's no one set of guidelines which — in a situation like this — would be really, really helpful."

On eBay, she said, scammers are already selling replica vaccine cards for around $200.

The landscape of vaccine passports has evolved into an unregulated, crowded market. At least four Los Angeles entities have created their own, some working with others, including UCLA and health care startups Carbon Health and Healthvana.

President Biden's chief medical adviser Dr. Anthony Fauci said Monday on Politico's podcast that the federal government will not require the credentials for businesses or travelers.

And last week, the Biden administration said it's letting private companies take the reins over vaccine passports, opting out of creating a centralized system for verifications.

How California — and any other state — will use the digital tools is still unknown. And the state has remained quiet on its strategy.

New York officials have launched their own version called Excelsior Pass for concert and event-goers. Meanwhile, a Florida governor on Friday banned digital certifications for vaccines, citing concerns over privacy and "individual freedom."

"It's going to be hard for businesses to require a passport because nobody wants to be perceived as forcing people to take a vaccine," said Ken Mayer, co-founder and CEO of the health tech company SAFE Health.

The L.A. startup is working with IBM and a coalition called the Vaccination Credential Initiative to develop passports for people to show proof of vaccination or recent COVID-19 test via QR code. It's one of several tech companies working behind the scenes for what will essentially be a ticket to freedom for many.

But the system, some worry, could create a have-and-have-not world where those with the vaccination gain access to concerts, offices and international travel.

"I think COVID passports should not be a thing that further divides people and makes it even more difficult for people who are on the margins," said Jakub Hlavka, a fellow at the USC Schaeffer Institute.

Hlavka said that inequitable vaccine distribution — especially in rural areas unable to preserve vaccines at specific temperatures for long — will impact how freely people are able to travel internationally, or how families across borders will reconnect after the pandemic.

It's also raising concern about personal health record keeping.

"This is a new concept so it sounds simple until you get into the security and privacy details," said Eren Bali, the co-founder and CEO of Carbon Health, which runs L.A.'s vaccine appointment website.

Bali said that any digital application should be for a single use and not allow providers to store "random health data" such as diabetes or other personal medical information that is protected and has no bearing on public health.

The company recently developed its own digital certification card called Health Pass, which is automatically provided to individuals who completed vaccination through the city of Los Angeles.

"I think this is only relevant for highly infectious diseases," he said, pointing to yellow fever as another use case for a vaccine passport.

L.A.'s Department of Public Health did not immediately reply for comment, but in March, a spokesperson confirmed that the county was working with Healthvana to send out their own electronic passport.

Even if vaccine passports catch on, people will still receive a white vaccination record card after getting the shot. But it's unclear whether venues or businesses will accept them as proof, or how they'll be verified for authenticity.

Almost a third of California residents have been partially vaccinated. Health officials in Los Angeles County report 1.3 million people have been fully vaccinated, but that data doesn't include Pasadena and Long Beach.

One upside to a digital passport is that it could serve as an incentive for those yet to be vaccinated, said Assemblymember Jesse Gabriel, who represents much of the west San Fernando Valley and sits on the Assembly's Privacy and Consumer Protection Committee.

The committee oversees California's Department of Technology, responsible for partnering with state and local government to deliver digital services like MyTurn, the vaccination appointment portal run by the state.

"Hopefully it's something that'll motivate people who may be on the fence, knowing that they're able to do these things," he said.

But Burke says those who are skeptical about the vaccine are also the people wary of a vaccine passport.

Plus, proving a negative COVID-19 test "does not guarantee that you don't have COVID," she added. Venues and businesses should reconsider accepting days-old negative test results before letting customers inside.

"Showing a negative test is not really a good way of approaching this," Burke said. "Now, as we're opening up, we really need to focus on getting as many folks vaccinated as possible."

Keerthi Vedantam contributed to this report.

This story has been updated.

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Billion-Dollar Milestones and Snapchat’s New Features

🔦 Spotlight

Happy Friday Los Angeles!

This week’s spotlight showcases LA’s thriving tech scene, featuring Snapchat’s latest feature updates and two local startups Liquid Death and Altruist, making TechCrunch’s Unicorn List for 2024.

Image Source: Snap

Snapchat’s recent fall updates bring fresh features, including a new iPhone camera shortcut for instant snaps, Halloween-inspired AI-powered Lenses, and Bitmoji costumes inspired by Mean Girls and Yellowstone. Bitmoji stickers now reflect trending Gen-Z expressions like “slay” and heart symbols for added flair in chats. Plus, the “Footsteps” feature on Snap Map allows users to track their past adventures privately, adding a nostalgic touch.

Image Source: Liquid Death

ICYMI, two LA startups joined the Unicorn Club—achieving valuations over $1 billion. Liquid Death, based in Santa Monica, is a canned water company with edgy branding and a humorous sustainability focus. Known for viral marketing and brand partnerships, it redefines bottled water as a lifestyle brand and environmental statement. In March, Liquid Death closed $67 million in strategic financing, raising its total funding to over $267 million and valuing it at $1.4 billion.

Image Source: Altruist

Altruist, a Culver City-based fintech platform, offers financial advisors streamlined tools to better serve their clients. With a user-friendly investment and account management platform, Altruist has gained strong traction in the finance world. In May, it announced a $169 million Series E funding round, bringing its total funding to over $449 million and earning a valuation of $1.5 billion.

Together, Liquid Death and Altruist exemplify LA’s capacity for innovation across diverse sectors, from lifestyle branding to fintech. Whether reshaping financial tools or redefining sustainable branding, these companies showcase LA’s unique entrepreneurial spirit. Go LA!

Check out TechCrunch’s 2024 Unicorn List here. And don’t miss Snapchat’s latest features—perfect for adding some fun, connection and maybe a few selfies this weekend!


🤝 Venture Deals

LA Companies

  • Freeform, a company bringing AI to metal 3D printing, raised $14M in funding from NVIDIA’s NVentures and AE Ventures to further develop its AI-powered 3D printing technology for industrial-scale production. - learn more
LA Venture Funds
  • Anthos Capital participated in a $70M Series D round for Carbon Robotics, which develops AI-powered robotics for precision agriculture, and the funding will be used to accelerate the growth of its autonomous weeding technology. - learn more
  • Anthos Capital participated in a $3.5M seed round for Plasma Network, aimed at expanding access to USDT stablecoins on the Bitcoin network, with the investment supporting the network’s growth and efforts to enhance stablecoin accessibility through the Lightning Network. - learn more

LA Exits


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      ⚖️FTC’s "Click to Cancel" Rule and Its Ripple Effect on Tech

      🔦 Spotlight

      Happy Friday Los Angeles,

      The FTC’s new “Click to Cancel” rule is shaking up subscription-based tech. Now, instead of navigating a maze of cancellation hurdles, users can cancel subscriptions as easily as they signed up—with a single click. This shift is a wake-up call for SaaS, streaming, and app-based companies, where once-hidden exit options often kept users around simply because canceling was a hassle.

      The rule also requires businesses to send regular renewal reminders, ensuring customers stay informed about upcoming charges. It's more than a cancellation button—it’s about transparency and giving users control over their decisions.

      For startups, the impact goes deeper than UX adjustments. Many have relied on "dark patterns," which subtly discourage cancellations by hiding the exit. Now, companies must shift toward building genuine loyalty by delivering real value, not by complicating exits.

      While this might affect retention rates initially, it could lead to more sustainable business models that rely on satisfaction-driven loyalty. Investors may start prioritizing companies that emphasize transparent, long-term engagement over those that depend on dark patterns to maintain retention metrics.

      The rule opens the door to more ethical UX design and a truly user-centered approach across the tech industry. It may even set a precedent against manipulative design in other areas, such as privacy settings or payment methods.

      Ultimately, the “Click to Cancel” rule presents an opportunity for the tech industry to foster trust and build stronger customer relationships. Startups and established companies that embrace transparency will likely stand out as leaders in a new era of customer-centric tech, where trust—not tricky design—is what retains users.

      As the tech landscape continues to evolve, LA Tech Week 2024 offers a chance to explore these shifts in real-time. Check out the upcoming event lineups to stay informed and make the most of your time:

      For updates or more event information, visit the official Tech Week calendar.


      🤝 Venture Deals

      LA Companies

      • Ghost, a company supporting top brands and retailers with streamlined logistics and fulfillment solutions, raised a $40M Series C funding round led by L Catterton to fuel its continued growth and innovation. - learn more

      LA Venture Funds
      • Assembly Ventures participated in a $27M Series A round for Monogoto, a provider of software-defined connectivity solutions that enable secure, cloud-based IoT and cellular network management on a global scale. - learn more
      • Angeleno Group participated in a $32M Series C round for REsurety, a company that recently launched an innovative clean energy marketplace aimed at providing better financial and operational insights to support renewable energy transactions. - learn more

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        🌴🧑‍💻 Your Guide to LA Tech Week 2024

        🔦 Spotlight

        Happy Friday Los Angeles,

        As many of you know, LA Tech Week is right around the corner, kicking off next Monday October 14th bringing together founders, creatives, investors, and engineers for a week of immersive events, panels, and socials across the city. From blockchain and AI to biotech and design, LA Tech Week is a chance to dive into the ideas shaping today’s technology landscape.


        What to Look Forward To

        Insights from Visionary Leaders: Hear firsthand from industry trailblazers as they share stories, challenges, and key lessons from their experiences. Expect fresh perspectives on AI, venture capital, biotech, and the ethical questions around emerging technologies.

        Interactive Panels: This week isn’t about watching from the sidelines; it’s about engaging directly with the tech community. Participate in hands-on panels discussing everything from startup scaling to ethical AI, with honest insights from those actively shaping these fields.

        Networking Mixers & Social Events: Meet and connect with founders, VCs, developers, designers, and fellow techies across LA. Rooftop mixers, lunch meetups, and creative gatherings offer the perfect chance to spark ideas and collaborate.

        Plan your week with the daily lineup, organized by location for easy navigation:

        For updates or more event information, visit the official Tech Week calendar.

        Enjoy LA Tech Week 2024!!


        🤝 Venture Deals

        LA Companies

        • Clout Kitchen, a Los Angeles and Manila based startup, has raised $4.45M in seed funding, co-led by a16z SPEEDRUN and Peak XV’s Surge, to develop AI-powered digital twins, which enables gaming creators to produce realistic virtual avatars for content and fan engagement. - learn more
        • MeWe, a privacy-focused social media platform, has raised an initial $6M in Series B funding led by McCourt Global to support Web3 integration and expand its decentralized network for 20 millions users. - learn more

          LA Venture Funds
          • EGB Capital participated in a $10M Series A funding round for MiLaboratories, which develops software that enables biologists to independently analyze complex genomic data, accelerating research and discovery in fields like drug development. - learn more
          • Crosscut Ventures participated in the $13.75M seed round for Airloom Energy, a company focused on developing airborne wind energy technology to harness high-altitude winds, with plans to accelerate a pilot project in Wyoming. - learn more
          • Overture VC participated in a $5.5M Seed funding round for Molg Inc., a company developing robotics and software for circular manufacturing, designed to disassemble electronics efficiently and recover valuable materials to reduce e-waste and support sustainable production. - learn more


            LA Exits

            • Options MD, a Los Angeles based telemedicine platform that provides care for people suffering from severe and treatment-resistant mental illness, is set to be acquired by Resilience Lab, an AI-driven provider focused on enhancing mental health care access. - learn more

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