On this episode of the Behind Her Empire podcast, hear from Seema Bansal, the co-founder of Venus ET Fleur, a company that makes Eternity® Roses — real roses that stay fresh for a full year, an invention that has permanently transformed the billion-dollar floral industry. Bansal talks about the skills she learned from her family plumbing business that have helped her as an entrepreneur, how social media was a game-changer when launching their brand and the importance of prioritizing mental health as a leader of a high-growth business.