Behind Her Empire Podcast: How Supergoop! Became the Go-To Sunscreen and Disrupted an Industry

Yasmin Nouri

Yasmin is the host of the "Behind Her Empire" podcast, focused on highlighting self-made women leaders and entrepreneurs and how they tackle their career, money, family and life.

Each episode covers their unique hero's journey and what it really takes to build an empire with key lessons learned along the way. The goal of the series is to empower you to see what's possible & inspire you to create financial freedom in your own life.

Behind Her Empire Podcast: How Supergoop! Became the Go-To Sunscreen and Disrupted an Industry

On this episode of the Behind Her Empire podcast, hear from Holly Thaggard, founder of the a skincare brand that is dedicated to UV protection, Supergoop! In 2005, Thaggard's life and career path completely changed when a good friend was diagnosed with skin cancer. It was at this point, she realized that people weren't taking sunscreen seriously. Thaggard became passionate about the need for someone to make sunscreen "cool" in order to stop the epidemic of skin cancer.


Key Takeaways:

  • A young friend of Thaggard's was diagnosed with melanoma, and that was the incident that got Holly curious about sunscreen.
  • Thaggard set out to understand everything about sunscreen by interviewing chemists, attending conferences and talking to skin care professionals.
  • She wanted the brand to reshape the perception of sunscreen as a summer seasonal product to an all-year necessity.
  • In the early days of the business, Thaggard focused on educating the would-be consumers about the dangers of overexposure to the sun
  • A chance encounter with Burt's Bees founder, Roxanne Quimby, was a turning point in Suppergoop!'s trajectory.
"It comes down to you have to be so passionate that you can't sleep at night because this is all you think about." — Holly Thaggard

Holly Thaggard is the founder of Supergoop! She started out as an elementary school teacher and harpist.


Want to hear more of the Behind Her Empire podcast? Subscribe on Stitcher, Apple Podcasts, Spotify, iHeart Radio or wherever you get your podcasts.

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Greater Good Health Raises $10 Million To Fix America’s Doctor Shortage

Keerthi Vedantam

Keerthi Vedantam is a bioscience reporter at dot.LA. She cut her teeth covering everything from cloud computing to 5G in San Francisco and Seattle. Before she covered tech, Keerthi reported on tribal lands and congressional policy in Washington, D.C. Connect with her on Twitter, Clubhouse (@keerthivedantam) or Signal at 408-470-0776.

Greater Good Health Raises $10 Million To Fix America’s Doctor Shortage
Courtesy of Greater Good Health

The pandemic highlighted what’s been a growing trend for years: Medical students are prioritizing high-paying specialty fields over primary care, leading to a shortage of primary care doctors who take care of a patient’s day-to-day health concerns. These physicians are a cornerstone of preventative health care, which when addressed can lower health care costs for patients, insurers and the government. But there’s a massive shortage of doctors all over the country, and the pipeline for primary care physicians is even weaker.

One local startup is offering a possible answer to this supply squeeze: nurse practitioners.

On Wednesday, Manhattan Beach-based Greater Good Health unveiled a $10 million Series A funding round led by LRVHealth, which adds to the startup’s $3 million seed round last year. The company employs nurse practitioners and pairs them with doctor’s offices and medical clinics; this allows nurse practitioners to take on patients who would otherwise have to wait weeks, or even months, to see a doctor.

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Plus Capital Partner Amanda Groves on Celebrity Equity Investments

Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+ Shift.com, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.
PLUS Capital​’s Amanda Groves.
Courtesy of Amanda Groves.

On this episode of the L.A. Venture podcast, Amanda Groves talks about how PLUS Capital advises celebrity investors and why more high-profile individuals are choosing to invest instead of endorse.

As a partner at PLUS, Groves works with over 70 artists and athletes, helping to guide their investment strategies. PLUS advises their talent roster to combine their financial capital with their social capital and focus on five investment areas: the future of work, future of education, health and wellness, the conscious consumer and sustainability.

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