To soften the blow that the coronavirus has dealt the entertainment industry – parts of it, anyway – Netflix has put up a $100 million emergency fund meant to relieve the financial pressures facing the many workers without a job for the foreseeable future. $85 million will go to workers on Netflix productions, and the remaining $15 million will head to third-party groups.
Netflix is now the most nominated film studio at the Oscars. And Ted Sarandos, the streamer's content chief, is doubling down on his push to boost local-language content in the dozens of markets the media company operates in as a direct assault against competitors like Disney Plus, Amazon Prime, and Hulu.
"Our goal is not to just export Hollywood content around the world. We can find a good story from anywhere in the world and make it play anywhere in the world," Sarandos said Thursday at the Upfront Summit at the Rose Bowl, noting that even in the early days of mailing DVDs, the goal was to "take these underdeveloped films and give them a national platform."