daring foods

It looks like chicken, it's flavored like chicken, it even smells like chicken. But Daring Foods calls their soy invention flavored with spices "pieces."

In Los Angeles, where food tech startups race to invent the latest replica burgers and bacon, Daring Foods sets its sights on plant-based chicken.

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Daring Foods wants to do for plant-based chicken what Beyond Meat and the Impossible Burger did for faux meat: Take it mainstream and, in the process, convert a few carnivores.

The Los Angeles-based company just raised $8 million and is about to launch its newest product: Plant-based protein "chicken" tenders.

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