albert

albert

Image courtesy of Albert

Albert, a Culver City-based fintech startup backed by investors including General Atlantic and Alphabet’s growth fund CapitalG, is in the process of laying off a chunk of its locally-based staff, dot.LA has learned.

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Have you ever used an app or product and come across a fundamental feature that was either hard to access or somehow more confusing than helpful? These are surprisingly common problems caused by a similar root issue.

When companies create products and experiences, they are often focused on a set of considerations: goals, budget, resources, timing, etc. But often one ingredient is missing: their audience — not just through research but through the direct makeup of the team designing the product.

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