Meet the Santa Monica Cybersecurity Firm Helping Facebook Protect Its Data

Keerthi Vedantam

Keerthi Vedantam is a bioscience reporter at dot.LA. She cut her teeth covering everything from cloud computing to 5G in San Francisco and Seattle. Before she covered tech, Keerthi reported on tribal lands and congressional policy in Washington, D.C. Connect with her on Twitter, Clubhouse (@keerthivedantam) or Signal at 408-470-0776.

Meet the Santa Monica Cybersecurity Firm Helping Facebook Protect Its Data
Art by NicoElNino/ Shutterstock

Between a distinguished career as a U.S. Navy officer and various roles at IT and cybersecurity firms, Glen Day became the Los Angeles County Department of Health Services’ first chief privacy officer in 2002—a role tasked with overseeing HIPAA compliance for over a million medical patients.

At the time, governments and businesses alike were only beginning to understand the importance of privacy in a budding technological world, where data still straddled both analog and digital realms. Two decades later, the evolution of data storage and the cloud have turned companies into data hoarders. As a result, security breaches have become more sophisticated, and privacy compliance—from the European Union’s General Data Protection Regulation rules to California’s “right to be forgotten” law—has only increased.


“When you see companies dealing with these new ransomware attacks, it is a clear indicator that they've lost control of their data,” Day told dot.LA.

In 2018, Day founded NVISIONx, a Santa Monica-based cybersecurity startup that unveiled a $4.6 million seed funding round on Thursday. Boston-based Companyon Ventures led the round and was joined by investors Morgan Stanley Next Level Fund, SixThirty Ventures, Gutbrain Ventures, PBJ Capital and CreativeCo Capital.

NVISIONx founder Glen Day.

NVISIONx “data risk intelligence” platform manages data storage and protection for enterprise clients, with the goal of helping them avoid cybersecurity breaches that could lead to regulatory fines or the loss of intellectual property. The startup has already garnered a handful of major corporate clients—most notably Meta Platforms, the company formerly known as Facebook, as well as San Diego-based fleet management software provider Platform Science.

NVISIONx’s platform examines every piece of data in a company’s repository, and takes stock of what is outdated and what is valuable and needs to be protected. The program then assesses who owns the valuable data, looks at what protocols are in place to protect it, and makes sure those protections are in line with federal, state and international compliance regulations.

Day said he was inspired by his work at accounting giant Ernst and Young. There, he oversaw cybersecurity and intellectual property protections for companies like Nike, Qualcomm and Monster Energy, which would often have large databases filled with consumer information and unpatented intellectual property. Some companies would struggle to sift through large volumes of data to protect individuals’ privacy, which could then open them up to large fines if a security breach was discovered. Others had pieces of intellectual property or research and development data scattered across unprotected data containers, leaving them vulnerable to data leaks.

By getting rid of outdated or unnecessary data, Day said, companies can save millions of dollars on the security engineers and data storage costs often required to babysit large volumes of information. “When you purge the junk, not only does it reduce your compliance scope and reduce your attack surface—it also will save you millions on a recurring basis,” he said

The seed funding will go toward marketing costs, expanding NVISIONx’s technical offerings and integrations, and growing its sales team to garner more clients, Day added.

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Greater Good Health Raises $10M To Fix America’s Doctor Shortage

Keerthi Vedantam

Keerthi Vedantam is a bioscience reporter at dot.LA. She cut her teeth covering everything from cloud computing to 5G in San Francisco and Seattle. Before she covered tech, Keerthi reported on tribal lands and congressional policy in Washington, D.C. Connect with her on Twitter, Clubhouse (@keerthivedantam) or Signal at 408-470-0776.

Greater Good Health Raises $10M To Fix America’s Doctor Shortage
Courtesy of Greater Good Health

The pandemic highlighted what’s been a growing trend for years: Medical students are prioritizing high-paying specialty fields over primary care, leading to a shortage of primary care doctors who take care of a patient’s day-to-day health concerns. These physicians are a cornerstone of preventative health care, which when addressed can lower health care costs for patients, insurers and the government. But there’s a massive shortage of doctors all over the country, and the pipeline for primary care physicians is even weaker.

One local startup is offering a possible answer to this supply squeeze: nurse practitioners.

On Wednesday, Manhattan Beach-based Greater Good Health unveiled $10 million in new funding led by LRVHealth, adding to $3 million in seed funding raised by the startup last year. The company employs nurse practitioners and pairs them with doctor’s offices and medical clinics; this allows nurse practitioners to take on patients who would otherwise have to wait weeks, or even months, to see a doctor.

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Plus Capital Partner Amanda Groves on Celebrity Equity Investments

Minnie Ingersoll
Minnie Ingersoll is a partner at TenOneTen and host of the LA Venture podcast. Prior to TenOneTen, Minnie was the COO and co-founder of $100M+ Shift.com, an online marketplace for used cars. Minnie started her career as an early product manager at Google. Minnie studied Computer Science at Stanford and has an MBA from HBS. She recently moved back to L.A. after 20+ years in the Bay Area and is excited to be a part of the growing tech ecosystem of Southern California. In her space time, Minnie surfs baby waves and raises baby people.
PLUS Capital​’s Amanda Groves.
Courtesy of Amanda Groves.

On this episode of the L.A. Venture podcast, Amanda Groves talks about how PLUS Capital advises celebrity investors and why more high-profile individuals are choosing to invest instead of endorse.

As a partner at PLUS, Groves works with over 70 artists and athletes, helping to guide their investment strategies. PLUS advises their talent roster to combine their financial capital with their social capital and focus on five investment areas: the future of work, future of education, health and wellness, the conscious consumer and sustainability.

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