Everlaunch Wins dot.LA's Startup Pitch Competition

Harri Weber

Harri is dot.LA's senior finance reporter. She previously worked for Gizmodo, Fast Company, VentureBeat and Flipboard. Find her on Twitter and send tips on L.A. startups and venture capital to harrison@dot.la.

Everlaunch Wins dot.LA's Startup Pitch Competition
Photo by Joshua Ruano

A startup that offers gamified how-to guides for aspiring entrepreneurs was declared the winner of the second annual dot.LA pitch competition on Thursday in Santa Monica.


"My mission is to 'Pinky and the Brain' all of the currently available resources," said Everlaunch CEO Michelle Heng, referring to a cartoon where the main character was obsessed with taking over the world. Heng's service sets out to build a community for entrepreneurs and bring together essential business resources in a single hub.

Heng was selected as the night's winner by the competition's three judges — Boba Guys founder and investor Andrew Chau, Worklife VC founder Brianne Kimmel, and Plug and Play Ventures investor Kiswana Browne.

Everlaunch debuted in May to offer a "roadmap" for the "business-building process." Current partners include GoDaddy, Squarespace and 99designs. "The days of endless googling are over," a tagline for the service reads.

"I'm just excited to do the work and be an ally in order to build the future, and to help people of color build generational wealth," said Heng, speaking before attendees of the dot.LA Summit.

"And don't forget to bet on black women," she added.

The pitch-off also featured Rent-a-Romper and Reeplayer. All three startups are Southern California-based, have raised less than $1 million to date in outside funding and were nominated for the competition by dot.LA readers.

Rent-a-Romper offers a monthly subscription to clothing for babies and toddlers. "We are changing children's fashion by providing parents a curated wardrobe that grows with their child," said CEO Lauren Gregor.

Reeplayer provides a $99-per-month subscription that aims to help coaches and young soccer players capture game footage. Reeplayer's software and 4K camera system, which goes on a tripod and records from the sideline, are both included in the monthly fee. "Down the line we want to bridge the gap between athletes and recruiters," said founder Orhan Ajredinovski.

Crewtify, a livestreaming platform for concerts, won last year's dot.LA pitch competition.

Watch the full 2021 event here:

dot.LA Summit: Startup Pitch Competitionwww.youtube.com

🥊📱Startups Battling Election Deepfakes and LA’s First Tech CEO Summit

🔦 Spotlight

Happy Friday Los Angeles!

YouMail, based in Irvine, and Pindrop have partnered to create the Election Communication Defense Grid (ECDG), a platform designed to combat AI-generated and deepfake calls that could interfere with US elections. This collaboration leverages YouMail's extensive sensor network, which analyzes over 20 million phone numbers monthly, and Pindrop's Pulse™ Inspect technology to detect AI-generated speech. The system actively monitors and analyzes potentially problematic political robocalls, having already examined calls from numerous Congress members and political candidates in 2024. When AI-generated calls are identified, YouMail Protective Services swiftly notifies carriers and enforcement agencies to shut down these campaigns, minimizing potential harm. This partnership represents a significant step forward in protecting the public from malicious communication tactics during critical election periods.


✨ Featured Event ✨

LA TECH CEO SUMMIT

WHEN: Thursday, September 26 -- Friday, September 27, 2024

LOCATION: Terranea Resort: 100 Terranea Way, Rancho Palos Verdes, CA 90275

LA’s tech leadership is set to reunite after a long break! Join us for the highly anticipated LA Tech CEO Summit, taking place September 26-27 at the stunning Terranea Resort. This exclusive event offers a unique chance to connect with top tech founders and CEOs, including industry key figures like Adam Miller (Founding CEO of Cornerstone), Ian Siegel (CEO of ZipRecruiter), Shivani Siroya (CEO of Tala), Eddy Lu (CEO of GOAT), and other influential leaders. This two day summit will focus on building strong connections, sharing insights, and fortifying the local tech community. Don’t miss this opportunity to engage with the best minds in LA tech!

Learn More Here

Register Here


🤝 Venture Deals

LA Companies

  • Starpath, a developer of robotic propellant production factories raised a $12M Seed Round co-led by 8VC and Fusion Fund, and joined by Day One Ventures, Balerion Space, and Indicator Ventures. - learn more

LA Venture Funds

  • Anthos Capital led a $4M Funding Round for Mudstack, a startup whose software helps game developers organize and share game assets like graphics and code. - learn more

Download the dot.LA App

🎓 LA’s Startup Edge Round 2

In light of last week’s article, we want to highlight some additional schools that have a significant impact on LA’s tech landscape. If we’ve missed any schools or founders worth including let us know!


Image Source: LMU

Loyola Marymount University

LMU plays a significant role in developing Los Angeles' tech workforce by offering various programs and resources for aspiring entrepreneurs and innovators. The university fosters innovation and entrepreneurship through:

  • LMU College of Business Administration: Provides entrepreneurship-focused programs and courses, including the Entrepreneurship Program, which offers hands-on experience and mentorship opportunities for students interested in starting their own businesses.
  • Frank R. Seaver College of Science and Engineering: Collaborates with industry partners on research projects and offers programs like the Engineering Clinic, where students work on real-world problems for corporate sponsors.
  • Fred Kiesner Center for Entrepreneurship: Serves as a hub for entrepreneurial activities, offering resources such as the Business Incubator program, pitch competitions, and networking events to support student and faculty startups.

Companies Founded by LMU Alumni: Liquid I.V. by Brandin Cohen, Dave by Jason Wilk, Abstract by Pat Utz


Image Source: CSULB

California State University, Long Beach (CSULB)

CSULB plays a significant role in developing Long Beach's entrepreneurial ecosystem through various programs and resources. The Institute for Innovation & Entrepreneurship (IIE) at CSULB serves as a central hub, offering initiatives like monthly Innovation Hours, a social justice entrepreneurship program, and the annual Sunstone Innovation Challenge with $50,000 in prizes. CSULB fosters innovation and entrepreneurship through:

Companies Founded by CSULB Alumni: Oculus VR and Anduril by Palmer Luckey (technically not an alumni because he dropped out before graduating), Dreamworks Animation by Steven Spielberg


Image Source: Claremont McKenna College

The Claremont Colleges

The Claremont Colleges serve as a significant source of talent for Los Angeles' tech and venture capital workforce, leveraging their strong academic programs and entrepreneurial resources. Harvey Mudd College, renowned for its exceptional engineering program, contributes a substantial number of highly skilled graduates to the tech sector. The consortium's collaborative approach to fostering innovation is exemplified by initiatives like:

  • The HIVE: This hub enhances students' creative problem-solving skills through collaborative and interdisciplinary experiences.
  • Claremont McKenna College's Silicon Valley Program: Offers students an immersive off-campus study experience that integrates internships, coursework, and networking opportunities in the heart of the tech industry, preparing them for careers in innovation and venture capital..
  • The Makerspace at Harvey Mudd College: An 8,000 SF student-run facility that allows students to prototype and develop innovative ideas, fostering a hands-on approach.

Companies Founded by Claremont Alumni: TechCrunch by Michael Arrington (CMC), KKR by Henry Kravis (CMC) & George Roberts (CMC), Sun Basket by Adam Zbar (Pomona), GitHub by Tom Preston-Werner (technically not an alumni because he dropped out before graduating from Harvey Mudd)


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🌱Redefining Female Pleasure—and LA's New Wellness Club: What to Know

🔦 Spotlight

Happy Friday Los Angeles!

Love.Life is a high-end, holistic health and wellness club recently opened in Los Angeles, founded by former Whole Foods Market executives John Mackey, Walter Robb, and Betsy Foster. The 45,000-square-foot facility combines advanced medical diagnostics, personalized fitness and nutrition plans, and rejuvenating therapies under one roof. Membership options range from $300 to $50,000 annually, offering services such as detailed health assessments, specialized treatments, and access to various wellness modalities including cryotherapy, red light therapy, and advanced fitness equipment. With autoimmune diseases on the rise, the club aims to provide a comprehensive health experience that blends Eastern and Western practices, with additional perks like an on-site café and pickleball courts. Love.Life's approach emphasizes preventive care and personalized health management, catering to individuals who are willing/able to invest significantly in their well-being.

In parallel to this trend towards high-end, integrated wellness solutions, Hello Cake, an LA-based sexual health startup, is making strides in addressing women's sexual dysfunction—a field where treatment options have been notably scarce. While erectile dysfunction has seen significant innovation for men, women’s sexual health remains inadequately addressed, despite the Cleveland Clinic's estimate that 43% of women experience sexual dysfunction compared to 31% of men (hello underserved market). Hello Cake is introducing two new prescription products: Libido Lift Rx, a dissolvable tablet featuring oxytocin, tadalafil, and L-citrulline, and O-Cream, a topical treatment containing sildenafil. Priced at $54 for six doses, these products aim to help women love life by tackling low libido, filling a significant gap in the market where female libido is often overlooked. Despite the lack of FDA approval for these specific uses and limited trials, Hello Cake seeks to provide a novel approach to a common, yet medically nebulous issue, highlighting a crucial area of unmet medical need. Given its vibrant health and wellness culture, LA provides an ideal backdrop for innovative health companies like Love.Life and Hello Cake to address emerging needs in a city that's both health-conscious and open to new wellness trends.


🤝 Venture Deals

LA Companies

  • Sahara AI, a startup that operates a decentralized network that allows users to control, scale, and monetize their personal knowledge and copyrights using AI and blockchain technology, raised a $43M Funding Round co-led by Pantera Capital, Binance Labs, and Polychain Capital. - learn more
  • Ambercycle, a maker of recycled polyester, raised a $10M Funding Round from Shinkong Synthetic Fibers. - learn more
  • JetZero, a developer of blended-wing aircraft, raised funding from Alaska Airlines. - learn more

LA Venture Funds

    LA Exits

    • Datum Source, a developer of software that helps hardware companies find manufacturers, was acquired by Hadrian, a defense tech company. - learn more

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