Office Hours Podcast: Health Ade Kombucha Was Born of a Surprise Pivot

On today's episode of Office Hours, hear from Daina Trout, co-founder and CEO of Health-Ade, maker of the sweet, bubbly fermented tea, kombucha.


If there's one thing to be learned from CEO and co-founder of Health-Ade, Daina Trout, it's to pay attention to the opportunity in front of you and be prepared to pivot. Hear how Health-Ade Kombucha evolved from a hair-loss remedy to a huge brand of healthy drinks, learn about Daina and Spencer's philosophy around hiring and gain insightful learnings around fundraising.

"You think as a CEO of the business...that your job is to run the business, the strategy of the business and execute on a strategy. But you don't quite realize in the beginning, or at least I didn't, how much time needed to go into managing...investors, managing the board and managing a fund raise and that it can be 75% of your time at times." — Daina Trout

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