You Can Watch TikTok’s New Live Comedy Series For $5
Kristin Snyder is dot.LA's 2022/23 Editorial Fellow. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.
TikTok is entering the world of streaming with a new subscription comedy series.
Creator Jericho Mencke, who has nearly 2 million followers on TikTok, will host the series exclusively on the Culver City-based video-sharing app’s live platform, according to The Hollywood Reporter. “Finding Jericho” will consist of eight 30-minute episodes featuring comedic interviews with celebrities and other creators. Content creator collaboration platform Pearpop is producing the series, which will stream on both Mencke and Pearpop’s TikTok accounts.
The series will feature comedy sketches and interviews with TikTok creators like Griffin Johnson, Sloane Veronico and Wasil Daoud in the style of “Nathan For You” and “The Eric Andre Show,” TechCrunch reported. The first episode premiered on Thursday evening, with the remaining episodes airing live on Tuesdays and Thursdays at 9 p.m. PT. While the first two episodes are free, users will have to pay $4.99 to access the rest of the series.
First launched in 2020, Los Angeles-based Pearpop boasts celebrity investors including Snoop Dogg and Kevin Hart. The platform was intended to help influencers monetize their content by collaborating with other creators through videos, comments and audio clips.
“Finding Jericho” comes as TikTok has increasingly embraced subscription models to monetize its platform. Last month, the company began beta-testing LIVE Subscriptions, which allows users to directly subscribe to content from their favorite creators.
Other social media companies have also experimented with long-form content, though results have been mixed. In February, Meta shuttered IGTV—Instagram’s stab at original shows—to focus on Reels, its short-form TikTok competitor. YouTube Originals, which was available through that platform’s subscription service YouTube Red, was phased out in January. Snapchat, meanwhile, continues to invest in its original content—having pilfered TikTok stars like Addison Rae and the D’Amelio sisters for its shows.- Instagram Is Combatting Reposted TikTok Clips With a New ... ›
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Kristin Snyder is dot.LA's 2022/23 Editorial Fellow. She previously interned with Tiger Oak Media and led the arts section for UCLA's Daily Bruin.