Sketchy Medical is getting a Silicon Valley VC assist to help it shake up the $9 billion textbook industry.

The Los Angeles company announced Wednesday it has expanded its Series A round with a $3 million infusion from Reach Capital, a Bay Area venture capital firm that focuses exclusively on education. The investment comes after the Chernin Group acquired a majority stake in the startup for $30 million in September.

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The pandemic has changed virtually everything from the way we work to the way we learn. Educators worldwide have made cumbersome adjustments to navigate the hurdles of teaching within an all-digital framework, with varying degrees of success.

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