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Image Courtesy of Bird Pay

Bird Rides Inc., whose ubiquitous rental scooters are a staple of Los Angeles street corners, is getting into the electronic pay business.

The Santa Monica-based company said Tuesday it will unveil Bird Pay, allowing customers to purchase items from local businesses through the company's app. This is considered a logical next step for customers since the company estimates nearly 60% of riders are heading toward local businesses like bars, restaurants and coffee shops.

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