Soylent CEO Crowley Out as Meal Replacement Startup Looks to Re-Focus Strategy on 'Core Products'

Joe Bel Bruno
Joe Bel Bruno is dot.LA's editor in chief, overseeing newsroom operations and the organization's editorial team. He joins after serving as managing editor of Variety magazine and as senior leadership in spots at the Los Angeles Times, Wall Street Journal and Associated Press. He's a veteran journalist that loves breaking big stories, living back in L.A., a good burrito and his dog Gladys — not necessarily in that order.
Soylent CEO Crowley Out as Meal Replacement Startup Looks to Re-Focus Strategy on 'Core Products'

Soylent, the Los Angeles-based meal replacement startup, has shaken up its top ranks with Chief Executive Bryan Crowley stepping down and replaced by Chief Financial Officer Demir Vangelov.


The company's chairman and co-founder, Rob Rhinehart, said in a blog post that the leadership change comes as Soylent looks to change its strategy and product line to "re-focus" on its core products and bring new "innovative ideas" to the market. He also said they will seek to improve prices in a bid to bring in new business.

"Today, innovative food companies are performing record-breaking IPOs, new retailers are raising massive growth rounds, and food, agriculture, and ingredient technologies are some of the most disruptive startups in the ecosystem," he said in a statement. "But we still have a lot of work to do to fulfill Soylent's mission."

Subscribe to our newsletter to catch every headline.

Cadence
March Capital's Jamie Montgomery on the Intersection of Innovation and Creativity
March Capital's Jamie Montgomery. Illustration by Dilara Mundy.

When we list the attributes most associated with successful founders, investors, billionaires, and industry leaders, we often think of things like determination, grit, fortitude, and even obsessiveness. The winners are the most relentless, the ones who work the hardest, know the most, start the earliest in the morning on 4 hours of sleep, and won’t accept no for an answer.

Read more Show less

Netflix Lays Off 150 Employees

Christian Hetrick

Christian Hetrick is dot.LA's Entertainment Tech Reporter. He was formerly a business reporter for the Philadelphia Inquirer and reported on New Jersey politics for the Observer and the Press of Atlantic City.

Netflix Lays Off 150 Employees

Netflix is laying off roughly 150 people after the streaming giant lost subscribers last quarter.

In a statement to dot.LA, a Netflix spokesperson said the company’s slowing revenue growth means it must rein in its costs.

Read more Show less
RELATEDEDITOR'S PICKS
LA TECH JOBS
interchangeLA
Trending